The sound of smashing looms and the future of corporate purpose

2018 ◽  
Vol 39 (3) ◽  
pp. 46-50
Author(s):  
Peter Buell Hirsch

Purpose This viewpoint reviews the current golden age of corporate purpose and raises the question as to the efficacy of corporate purpose and contributions to social value. The author warns that in the context of global populism, decades of stagnant real wages may bring back the era of contentious capital/labor relations and fundamental questions about the capitalist system. Design/methodology/approach The viewpoint reflects on longer-term economic and social changes drawn from the literature and uses secondary sources on corporate purpose and the changing nature of work to suggest that corporations need to look at their corporate purpose efforts more critically. Findings The author finds that there is indeed a growing cause for concern in recent events that reflect new anger at income inequality and its root causes. Research limitations/implications As a viewpoint, the findings are, by definition, the author’s own interpretation of the forces at work in capital/labor relations and, therefore, largely subjective. Practical implications The corporations that are persuaded to take a more focused look at their wage and labor practices may reap significant reputational benefits in an increasingly contentious environment. Social implications Great upheavals cause great change, but also great suffering. If a movement to reframe capital/labor relations can take hold before the next abrupt caesura, much social conflict can be avoided. Originality/value While there is widespread discussion about new ideas such as the universal minimum, it is largely taking place in academia not in the policy space and less still inside corporations.

2018 ◽  
Vol 34 (1) ◽  
pp. 31-33

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings There is a substantial body of research on corporate political strategy, but most is theoretical, lacking empirical evidence, and is widely geo specific. More research needs to be done in clarifying the field, and developing new ideas for emerging markets. Originality/value The briefing saves busy executives, strategists, and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.


2005 ◽  
Vol 33 (1) ◽  
pp. 32-36 ◽  
Author(s):  
Andrew Hargadon

PurposeThe author has spent the last ten years studying the innovation process in modern organizations and found that the most successful firms pursue an innovation strategy termed technology brokering.Design/methodology/approachHow are the objectives achieved? Include the main method(s) used for the research. What is the approach to the topic and what is the theoretical or subject scope of the paper?FindingsRather than chasing wholly new ideas, these successful firms focus on recombining old ideas in new ways. The results have sparked many technological revolutions and produced a steady stream of growth opportunities for existing businesses.Research limitations/implicationsNeeds cases showing that technology brokering, and the complementary work practices and people, can successfully execute such a strategy.Practical implicationsBy transforming traditional R&D organizations through a strategy of technology brokering firms can build competencies for continuous innovation..Originality/valueTo pursue a strategy of recombinant innovation, corporate leaders must put themselves in position to be the first to see how existing technologies in one market could be used to create breakthrough innovations in another.


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings Innovation is essential for organizations to gain competitive advantage and financial success. The leadership style of managers can directly influence employee attitudes and behaviours, which can lead to increased innovation and creativity. A servant leadership style, which puts employees’ growth, learning, development and well-being first, leads to employees reciprocating in positive behaviours. They feel invested in and supported, and feel able and encouraged to suggest new ideas. They feel psychologically safe and feel able to thrive at work. This leads to increased innovation which leads to improved outcomes for the organization as a whole. Originality/value The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.


2016 ◽  
Vol 32 (3) ◽  
pp. 4-6

Purpose – This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings – Solid business model innovation (BMI) is one of the ways through which – especially where new ideas and technologies are concerned – companies can find ways towards commercialization via capturing value. The main barriers would appear to be lack of awareness, search, system, logic and culture. There are blind spots in every organization, such as having too narrow a focus, and this article provides insights into the ways by which business model innovation can be made to work. Practical implications – The paper provides strategic insights and practical thinking that have influenced some of the world’s leading organizations. Originality/value – The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.


2017 ◽  
Vol 13 (2) ◽  
pp. 136-150 ◽  
Author(s):  
Mike Geppert ◽  
Graham Hollinshead

Purpose This paper has been written in the style of a provocative essay. This paper aims to show how neo-liberalism has become the leading “policy doctrine” in higher education (HE) systems across the globe. This has put increasing systemic political and economic pressure on many universities which not only undermine but also “colonize” the Lebenswelt or “lifeworld” (Habermas, 1987) of academics. Design/methodology/approach This study draws on concrete empirical examples based on the authors’ subjective experiences within the higher educational sector and secondary sources. Findings The authors highlight and illustrate how the increasing dominance of “neo-liberal science” principles (Lave et al., 2010) severely damage the quality of knowledge production and working conditions of ordinary academics in both national and international academic communities. Practical implications This paper provides insights into the practical implications of the spread of “neo-liberal science” principles on the work and employment of academics. Originality/value The authors aim to trigger critical discussion concerning how emancipatory principles of teaching and research can be brought back into the Lebenswelt of academics to reverse some of the destructive effects to which this paper refers to.


2017 ◽  
Vol 7 (4) ◽  
pp. 404-425 ◽  
Author(s):  
Leah Gillooly ◽  
Philip Crowther ◽  
Dominic Medway

Purpose The purpose of this paper is to explore the application of event design principles in the creation and execution of effective experiential sponsorship activations (ESAs) by B2B brands and examine the challenges posed by the sponsorship context to sponsors seeking to create ESAs, with proposed potential solutions. Design/methodology/approach A case study of Cisco’s ESA activities as part of its London 2012 Olympic and Paralympic Games sponsorship activation is developed, drawing on interviews with key Cisco employees and secondary sources of data, both internal and external to Cisco. Findings Blending the event design principles typically associated with B2B events with those more commonly found in corporate hospitality or B2C events enables sponsors to address the cognitive needs of attendees as business representatives, while also satisfying their needs as individuals seeking more sensorial experiences. Effective use of event design principles, creative marketing and promotion, and collaboration with other sponsors allow brands to overcome constraints placed on them by the unpredictable nature of sponsorship, sponsorship rights agreements and the increased clutter in the sponsorship environment. Research limitations/implications Existing knowledge on sponsorship activation is extended, drawing on principles of event design to offer a sponsor-focused perspective on the creation and execution of effective ESAs for B2B brands. Existing thinking around B2B event design is challenged and augmented when considering its application to ESA design. Practical implications Inter-sponsor collaboration and the blending of cognitive and sensorial elements of event design are important for sponsors seeking to create and deliver effective ESAs. Originality/value The paper draws on the event design literature to appraise the execution of ESA by B2B brands within the context of event sponsorship.


2019 ◽  
Vol 22 (1) ◽  
pp. 89-96 ◽  
Author(s):  
Marie Freckleton

Purpose This paper aims to assess the effectiveness of Jamaica’s anti-money laundering regime. Design/methodology/approach The research is based on secondary sources. Existing laws and reports of relevant agencies were reviewed. Findings The effectiveness of Jamaica’s anti- money laundering regime is compromised by weak implementation of the regulations. The real estate sector and the legal profession remain vulnerable to money laundering. Some features of the economy allow criminals to circumvent the regulations. Research limitations/implications The research is based on qualitative analysis because of the absence of data to compute quantitative measures of effectiveness. Practical implications Strong enforcement is required for effective control of money laundering. Furthermore, investigation of money laundering needs to be pro-active and not dependent solely on suspicious transactions reports in countries where corruption is prevalent. Social implications Weak money laundering control can contribute to social instability by allowing criminals to gain significant economic power and influence. Originality/value No other study has highlighted the factors undermining the effectiveness of anti-money laundering regulations in Jamaica.


2019 ◽  
Vol 35 (6) ◽  
pp. 30-32

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings Transformational leaders can positively impact on a company's ability to innovate and enjoy sustained success. Behaviors associated with this leadership style help encourage employees to share knowledge and create new ideas to boost innovation prowess. Motivation to share becomes greater when employees perceive high levels of organizational support. Originality/value The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.


2020 ◽  
Vol 2 (3) ◽  
pp. 215-234
Author(s):  
Samia Adly Hanna El Sheikh

Purpose The purpose of this study is to investigate through an empirical research the factors that would attract visitors to heritage and cultural sites as museums applied on the Grand Egyptian Museum (GEM). The paper aims to study the impact of the proposed attraction features learning/knowledge, museum facilities, fun/entertainment and socializing and accessibility/location on pre-visit destination image. Design/methodology/approach The author started by a thorough literature review to arrive to the suggested conceptual model, which is tested by adopting a quantitative approach where data were collected using a self-administered questionnaire from a convenient sample of 300 respondents with 90% response rate and used partial least squares – structure equation modelling using Smart PLS v.3.2.8. Findings The results show that three of the tested factors were accepted and one was rejected. Practical implications Management of GEM, which will be one of the biggest museums world-wide, can make use of the empirical results of this research to enhance their understanding of the factors that impact pre-visit destination image, and thus, most attract visitors to justify the budget set in this huge project and achieve highest visitation and revenue Originality/value This research deals with a new museum that has not opened its doors yet and will start functioning in late 2020, and thus, the pre-visit image of the museum is not based on previous experience of visitors but rather on secondary sources as messages sent to visitors based on attraction features, while most previous studies dealt with post-visit image of museums


2017 ◽  
Vol 9 (3) ◽  
pp. 244-263 ◽  
Author(s):  
Ruth N. Bolton

Purpose My goal is to describe my life in marketing over more than 36 years and to help readers better understand (from my personal perspective) the history of marketing. I also aim to lift the curtain on some aspects of service within the marketing community. Design/methodology/approach This paper is an autobiographical sketch. It describes some key moments in my career, as well as describing how my most cited articles came to be written. It emphasizes the contextual factors at work in different periods, so readers can better understand how and why my research evolved in certain ways. I aim to convey the nature and variety of career experiences that were (and are) open to marketing academics. I discuss my experiences at the Journal of Marketing and the Marketing Science Institute. Findings Marketing changed rapidly between 1974 and 2017. Although change can be uncomfortable, I urge marketers to seek exposure to new ideas and practices; they are essential to learning and growth. Unexpected opportunities will come along and an alert individual can learn much from them. My time in industry was a learning experience for me. There are many kinds of interesting and successful careers. Practical implications The marketing field advances, not by the work of a single individual, but from the accumulated work of the entire marketing community. Everyone has a role to play. I encourage each individual to look for ways to contribute. I offer thoughts on how to build a research career based on my own experience. Social implications My thoughts may shed some light on the experiences of a woman academic and the globalization of marketing academia between 1974 and 2017. Originality/value My hope is that this paper contributes to a better understanding of the history of marketing, when it is considered together with other articles on this topic. It may also be useful to people who are embarking upon a career, as well as those seeking to understand the work of earlier marketing scholars.


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