Industrial Corporation’s Transformation into a Digital Platform Provider: A Case Study on Enablers

Author(s):  
Lara Riefle ◽  
Marcel Eisold ◽  
Carina Benz
Keyword(s):  
2019 ◽  
Vol 21 (2) ◽  
pp. 129-145 ◽  
Author(s):  
Yaroslav Eferin ◽  
Yuri Hohlov ◽  
Carlo Rossotto

Purpose This paper aims to test the “winner-takes-all” vs the “winner-takes-some” scenarios in digital platform competition dynamics in emerging markets. Design/methodology/approach This paper uses an analytical reference framework to assess the emergence of digital platforms in Russia, including four elements: definition of multi-sided platforms (MSPs), platform enablers, business models and competitive dynamics. Findings This paper concludes that Russia shows that a healthy competition between national and foreign MSPs led to the emergence of a shared equilibrium, where local platforms were able to retain a significant, often majority, share vis-à-vis foreign and global platforms. Research limitations/implications This paper stands as a counterpoint to the widespread conviction that digital platform dynamics will result into a “winner-takes-all” scenario and dominance of global platforms. Practical implications This case study offers practical data and analysis that can be used to create a baseline and evaluate the dynamics of digital platforms in emerging markets. It offers data, trends and evidence on Russia’s digital economy. Social implications This research provides a logical framework to help policymakers take decisions on a policy framework to regulate platforms in emerging markets. The good outcome of competition between local and foreign platforms should emerge as a policy objective to achieve in most emerging markets. Originality/value This case study is the first baseline to assess the dynamics of competition between national and foreign digital platforms in the Russian market. It is one of the first papers to tackle the market of digital platforms in an emerging and developing economy. It tries to address the debate between “winner-takes-all” and “winner-takes some” competition equilibrium through a concrete case study in an important G20 emerging market economy.


2020 ◽  
pp. 152747642095358
Author(s):  
Zhongxuan Lin

With a special focus on the commercialization of creative videos, this article explores the research question of how digital platforms’ affordances simultaneously allow and constrain video producers’ commercialization activities in the platform era. This study adopts a case study design that focuses on the Chinese digital video producer Zheng Yun, founder of Zheng Yun Studio, using ethnographic participant observations and in-depth interviews. It explains how creative producers such as Zheng Yun struggle to survive in the context of intensified platformization and how they benefit from the digital platforms by employing various commercialization mechanisms, including the Revenue Sharing Program (RSP), Embedded Product Placement (EPP), Franchise Chains, Agent-commission, and Crowd-funding. This research also demonstrates the asymmetrical power relationships between platforms and video producers, which prompt us to rethink the political nature of platforms and the diversified nature of platformization in the digital platform age.


2019 ◽  
pp. 50-59
Author(s):  
Meilika Aristiana

This article aims to identify the factors that influence someone's interest in transacting zakat, infaq, and sedekah through the digital platform, named Go-pay. Zakat itself is an obligation that must be carried out by Muslims who have fulfilled the requirements. While infaq and sedekah are forms of sunnah worship which do not require special conditions but have one purpose with zakat, which is to give and help those who are not sufficient in fulfilling their daily needs. The potential for zakat collection based on the expected level of growth and Muslim population in Indonesia is not compatible with reality. The number of Muslim population in Indonesia is 80% of the total population and the potential of the collection of zakat in 2017 is Rp. 250.3 trillion, but what was collected was Rp. 6.2 trillion or only 2.47% of the total.


2020 ◽  
Vol 6 (2) ◽  
pp. 115-128
Author(s):  
Nihan Anindyaputra Lanisy

Tulisan ini bertujuan untuk mengetahui motivasi pendonor crowdfunding pada kelompok musik Jono Terbakar. Jono Terbakar telah melakukan lima kali crowdfunding untuk pendanaan produksi album. Menurut Gerber & Hui (2014), crowdfunding adalah penggalangan daring terhadap sumber daya kepada orang banyak yang kadang melibatkan imbalan. Imbalan membedakan crowdfunding dengan penggalangan donasi. Jono Terbakar telah melakukan crowdfunding melalui platform digital yang ada (kolase.com, kitabisa.com, wujudkan.com) dan juga pernah menggunakan situs web jonoterbakar.com untuk melakukan crowdfunding. Penelitian ini menggunakan metode kualitatif dengan pendekatan studi kasus analisis deskriptif. Pada penelitian ini, motivasi dibagi menjadi dua variabel: intrinsik dan ekstrinsik. Pada penelitian ini, ditemukan bahwa mayoritas narasumber mengikuti crowdfunding dengan motivasi intrinsik yaitu “mendukung gagasan” dan “membantu orang lain”. The motivation of Crowdfunding Donors: A Case Study on Jono Terbakar ABSTRACT This paper is aiming to know the motivation of the donor who participate in Jono Terbakar’s crowdfunding. Jono Terbakar has used crowdfunding five times to fund their albums. According to Gerber & Hui (2014), crowdfunding is a resource gathering to a mass of people that include reward. Reward makes crowdfunding differ with donation. Jono Terbakar have used the digital platform for crowdfunding (kolase.com, kitabisa.com, wujudkan.com) and also have used their own website jonoterbakar.com to do crowdfunding. This study using qualitative method with case study and descriptive analysis approach. In this study, there are two motivation that is being studied: intrinsic and extrinsic. In this study found that majority of the subject participate in the crowdfunding with the intrinsic motivation which is “supporting the idea” and “helping others”.


2020 ◽  
Vol 3 (2) ◽  
pp. 98
Author(s):  
Budiman Mahmud Musthofa

Abstract Generasi Pesona Indonesia (GenPI) is a community that was inaugurated by the Ministry of Tourism of the Republic of Indonesia in 2016 as an effort in the promotion and development of Indonesian tourism through a digital platform. GenPI is spread in various regions in Indonesia, one of which is in Jogjakarta. This study aims to find out the creativity of the GenPI Yogyakarta in promoting tourism destination, especially the Digital Destinations of “Pasar Ngingrong”, Gunungkidul, Yogyakarta. The method used in this study is a qualitative method with a case study. The results showed that creativity GenPI Jogja in promoting the Digital Destinations of “Pasar Ngingrong” was carried out using social media through the four stages of the promotion, which starts from the process of determining the content, content retrieval, content editing and uploading to social media. GenPI's promotional creativity has succeeded in increasing the number of tourists, helping to advance the digital destination of “Pasar Ngingrong” and providing various positive impacts for digital destination management, Government, and local communities. Keywords: GenPI, Promotion, Digital Destinations, Pasar Ngingrong


2017 ◽  
Vol 2 (1) ◽  
pp. 41 ◽  
Author(s):  
Patrick Dunn ◽  
Scott Conard ◽  
Lauren Kirschner

<p><em>While there have been multiple efforts to improve the health of the population, and simultaneously reducing the cost of healthcare and improving the quality of care, there is no single model for improving population health. Worksite health is a microcosm of the health of the nation and the results of been mixed. This paper considers the best practices associated with key worksite health. These best practices include the type of worksite intervention, attention to health literacy, engagement, onsite clinics, coaching and care plans, a digital platform, social support, population health, performance excellence, performance improvement, and an evaluation strategy. While each best practice is considered important, very few programs provide all of the components, and most emphasize one component over the other. A gap in the literature, therefore, is how these best practices can be combined into a single program. Following the review of literature of best practices, a case study, of the program design, of a comprehensive worksite program was conducted to demonstrate how these best practices are operationalized. The Game of Health, is a cognitive based program that focuses on stress management and behavior change in a program that provides onsite programs, a medical clinic, and a digital platform.</em><em></em></p>


Author(s):  
Marisa Analia Sanchez ◽  
Juana Ines Zuntini

Digital platform businesses challenge incumbents by utilizing an ecosystem of actors that provide benefits to customers like cost reduction, convenience, or complementary products and services. Traditional enterprises should transform in order not to lose market share. This transformation potentially induces drastic changes to business models, organizational strategy, business processes, and corporate culture, among others. This chapter aims to understand how incumbent software vendors adapt to digital platform-mediated settings. The research methodology is grounded in an in-depth case study. The work contributes with a description of practical implications exposing implementation challenges, strategic decisions regarding the multiple roles in an ecosystem, criteria to select alliances, the degree of openness, and how to go from idea to action. These findings therefore enrich the literature on digital platform management.


Author(s):  
Pawel Popiel

Digital platforms elude legal and regulatory frameworks traditionally used to address market power, speech, and disinformation issues. One of the dominant policy responses to addressing these issues involves reforming competition policy to better manage digital platform markets. This case study examines how stakeholders, including tech giants, their competitors, regulators, and advocacy groups deploy competition policy to address platform power in a series of 2019-2020 U.S. congressional hearings on the subject, with implications for the wider global debate. The article traces the politics underlying these debates, which manifests in variations in stakeholders’ definitions of platform power and their proposed solutions, reflecting tensions over the role of the state in managing markets and in addressing non-economic concerns associated with digital platforms. The article concludes with a consideration of what this politics implies for policy interventions aimed at addressing platform power.


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