Embedding Emojis to Redefine Gaze-Point and Scan-path in a Visual Centre field

Author(s):  
Fatima Isiaka ◽  
Abullahi Audu Salihu ◽  
Mustafa Ahmed Umar ◽  
Yunus Fatima Abdulsalam ◽  
Ogah Muhammad Usman
Keyword(s):  
1996 ◽  
Vol 63 (1) ◽  
pp. 50-65 ◽  
Author(s):  
Hiroyuki Yamamoto ◽  
Yehezkel Yeshurun ◽  
Martin D. Levine

2015 ◽  
Vol 3 ◽  
pp. 482-486 ◽  
Author(s):  
Terézia Kvasnicová ◽  
Iveta Kremeňová

Websites, nowadays, are used not only as a sales method and information tool, but also as a communication tool. Almost every company has a website. Universities and colleges understand their strength, too. In this article, we describe theory of usability of university website and one of the usability testing methods—eye tracking. We use eye tracking to assess the usability of University of Žilina website. We present and use different analysis: Scan Path and Focus map. We identify many usability problems whose removal will help to create new pages and, thus, increasing their effectiveness.


2000 ◽  
Vol 30 (1) ◽  
pp. 157-167 ◽  
Author(s):  
M. L. PHILLIPS ◽  
C. SENIOR ◽  
A. S. DAVID

Background. Cognitive theories of persecutory delusions in schizophrenia include increased attention to threat and reduced re-appraisal of information during decision-making.Methods. We employed visual scan path measurements, an ‘on-line’ marker of attention, in schizophrenic patients with persecutory delusions (N = 19), negative symptom- and medication-matched patients with non-persecutory delusions (N = 8), and normal controls (N = 18). Stimuli comprised black-and-white photographs of social scenes rated as depicting either neutral, ambiguous or overtly threatening activity. Foreground areas containing salient information with regard to the overall scene were rated independently as either threatening or non-threatening in both the overtly threatening and ambiguous scenes; all foreground areas were rated as non-threatening in the neutral scene.Results. For the ambiguous scene only, schizophrenics with persecutory delusions directed gaze to less threatening areas, and, for all three scenes, demonstrated reduced re-appraisal of information compared with both control groups. All subjects showed similar viewing strategies for the overtly threatening and neutral scenes.Conclusions. These findings suggest abnormal information gathering and evaluation in schizophrenics, specifically related to the presence of persecutory delusions. In particular, the results point to biased processing of contextual information in an ambiguous setting in these patients, and perhaps perception of threat in inappropriate places.


1982 ◽  
Vol 54 (3) ◽  
pp. 683-692 ◽  
Author(s):  
J. Timothy Petersik

Ginsburg's filter theory successfully accounts for the perceptual distortions perceived in a wide range of illusions and bistable phenomena. Essentially, the theory proposes that illusory distortions are the natural consequence of low-pass spatial filtering (based upon the human modulation transfer function) of the physical stimulus. With regard to the Müller-Lyer illusion, predictions based upon filter theory and human scan-path data are in accord. However, data linking filter theory's predictions regarding perceptual experiences associated with the illusion to the eye-scan results have been missing. In the present experiment subjects provided subjective estimations of their own eye scans while viewing each of the following stimuli: the fins-out member of the Müller-Lyer illusion, the fins-in member of the Müller-Lyer illusion, and a finless horizontal line (variations of each stimulus consisted of one, two, and three line segments). The analysis of these data supported three predictions that were derived from filter theory. Potential problems facing filter theory are also addressed.


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