Launching new product features: a multiple case examination

2001 ◽  
Vol 18 (1) ◽  
pp. 3-14 ◽  
Author(s):  
Jurg M. Tholkea ◽  
Erik Jan Hultinkaa* ◽  
Henry S. J. Robbenbb
Keyword(s):  
New Product ◽  
Product Features ◽  
Multiple Case

An original design approach for stimulating the ideation of new product features

2016 ◽  
Vol 75 ◽  
pp. 80-100 ◽  
Author(s):  
Daniele Bacciotti ◽  
Yuri Borgianni ◽  
Federico Rotini
Keyword(s):  
New Product ◽  
Design Approach ◽  
Original Design ◽  
Product Features

Towards Consistent Value Orientation in Release Planning

2019 ◽  
Author(s):  
Tarık Şahin ◽  
David Inkermann ◽  
Thomas Vietor
Keyword(s):  
Systems Engineering ◽  
Paradigm Shift ◽  
New Product ◽  
Fast Response ◽  
Value Orientation ◽  
Release Planning ◽  
Product Features ◽  
Current State ◽  
Value Contribution ◽  
The Impact

Abstract Product development is experiencing a paradigm shift under the impact of highly segmented and rapidly evolving markets. The intention to offer successful products in such turbulent conditions forces companies to provide value comprehensively but rapidly. These attempts conceal a high risk of rising product complexities and development efforts. For this reason, the aim of design should be to maintain or improve value contribution according to customer and market demands with fast response time while reducing internal product disruption and development efforts. A proactive planning of continuous value contribution by introducing new product features, while considering the complexity of product structures and corresponding development efforts, is established in the field of release planning. Here, systematic ways are proposed to support the identification and timing of product features to provide value for customers and markets as well as the consideration and planning of according efforts for their realization. However, the literature highlights a need for more consistent value orientation in release planning. For this reason, this contribution aims to present an outline and further steps for consistent value orientation in release planning in the context of systems engineering. Accordingly, this contribution first discusses the significance of consistent value orientation during release planning activities. On this basis, requirements for consistent value orientation in release planning are presented and the respective current state of existing concepts are discussed. Ultimately, a framework towards consistent value orientation in release planning is presented with a concluding outlook for further research.

Association rule mining using chaotic gravitational search algorithm for discovering relations between manufacturing system capabilities and product features

2019 ◽  
Vol 27 (3) ◽  
pp. 213-232 ◽  
Author(s):  
Zhicong Kou
Keyword(s):  
Association Rule ◽  
Association Rule Mining ◽  
Manufacturing System ◽  
Search Algorithm ◽  
Gravitational Search Algorithm ◽  
New Product ◽  
Mining Method ◽  
Rule Mining ◽  
Product Features ◽  
Gravitational Search

An effective data mining method to automatically extract association rules between manufacturing capabilities and product features from the available historical data is essential for efficient and cost-effective product development and production. This article proposes a chaotic gravitational search algorithm–based association rule mining method for discovering the hidden relationship between manufacturing system capabilities and product features. The extracted rules would be utilized to predict capability requirements of various machines for the new product with different features. We use two strategies to incorporate chaos into gravitational search algorithm: one strategy is to embed chaotic map functions into the gravitational constant of gravitational search algorithm; the other is to use sequences generated by chaotic maps to substitute random numbers for different parameters of gravitational search algorithm. In order to improve the applicability of chaotic gravitational search algorithm–based association rule mining, a novel overlapping measure indication is further proposed to eliminate those unuseful rules. The proposed method is relatively simple and easy to implement. The rules generated by chaotic gravitational search algorithm–based association rule mining are accurate, interesting, and comprehensible to the user. The performance comparison indicates that chaotic gravitational search algorithm–based association rule mining outperforms other regular methods (e.g. Apriori) for association rule mining. The experimental results illustrate that chaotic gravitational search algorithm–based association rule mining is capable of discovering important association rules between manufacturing system capabilities and product features. This will help support planners and engineers for the new product design and manufacturing.

scholarly journals INTERNATIONALISATION OF NEW PRODUCT DEVELOPMENT AND RESEARCH & DEVELOPMENT: RESULTS FROM A MULTIPLE CASE STUDY ON COMPANIES WITH INNOVATION PROCESSES IN GERMANY AND INDIA

2015 ◽  
Vol 19 (01) ◽  
pp. 1550010 ◽  
Author(s):  
ALEXANDER BREM ◽  
FLORIAN FREITAG
Keyword(s):  
Product Development ◽  
New Product Development ◽  
New Product ◽  
Management Support ◽  
Top Management Support ◽  
Multiple Case ◽  
Process Coordination ◽  
The Impact ◽  
Operational Aspects

A rich body of literature has emerged from research on Western new product development (NPD). However, the impact of country- and culture-specific influences on these processes has not been examined in detail yet. Hence, this study identifies the differences in NPD practices between the Indian and German research and development (R&D) subsidiaries of multinational companies (MNCs). Data have been generated by interviews with R&D executives in both countries across multiple cases. The study samples strategic, organisational, and operational aspects and indicates differences in process coordination, reward systems, NPD creativity techniques, market orientation, and the average age of NPD teams. Other aspects, such as top management support, the use of structured NPD processes, and the use of heterogeneous NPD teams, show no substantial differences between the countries. Our findings suggest that, while some aspects are universally applicable across cultural frontiers, Western companies must understand India's different expectations regarding NPD and adjust their practices accordingly.

scholarly journals New product development in small and medium-sized technology based companies: a multiple case study

2018 ◽  
Vol 40 (1) ◽  
pp. 35242
Author(s):  
Eduardo Gomes Salgado ◽  
Valério Antonio Pamplona Salomon ◽  
Carlos Henrique Pereira Mello ◽  
Carlos Eduardo Sanches da Silva
Keyword(s):  
Product Development ◽  
New Product Development ◽  
Multiple Case Study ◽  
New Product ◽  
Multiple Case

Constructing a processual model of communication in new product development from a multiple case study of biotechnology SMEs

1969 ◽  
Vol 13 (3) ◽  
Author(s):  
Jennifer Frahm ◽  
David C Ireland ◽  
Damian Hine
Keyword(s):  
Product Development ◽  
New Product Development ◽  
Information Seeking ◽  
Success Factors ◽  
Multiple Case Study ◽  
New Product ◽  
Limited Attention ◽  
Multiple Case ◽  
Biotechnology Companies

For most companies in the biotechnology industry, the core business is new product development (NPD). Indeed, there are still very few companies that have products that have reached the market. Research into NPD in biotechnology companies has largely focussed on success factors rather than the processes of NPD. One area receiving limited attention is the role of organisational communication in NPD. The authors of this study address this oversight in undertaking a multiple case study analysis of internal and external communication in NPD processes in biotechnology. The resultant framework for communication in NPD in biotechnology companies combines both structural and processual elements of communication. The authors found that the process of communication in NPD is essentially an information seeking and uncertainty reduction activity that occurs through both the internal and external environments of the firm. The framework is a hybrid of cross-functional, decision stage and network models.

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