Although compulsory, many people treat jury duty as voluntary. This
article examines the conceptual and empirical links between participating in
voluntary activity and stated willingness to serve on a jury. We also
consider the role of engaging in other normative behaviors. Analysis of
1,304 US citizens in the Survey of Texas Adults showed an initial
relationship between volunteering and willingness to serve, net of personal
resources, prior jury service, and prosocial attitudes. However, indicators
of normative activities (voting, contacting elected officials, keeping up
with medical appointments, and avoiding bars) largely eliminated this
relationship. People who volunteered some, but not too much, were more
willing; an analysis of domains of volunteering showed that engaging in
public service work predicted willingness. Results suggest that the public
service and duty‐based nature of jury participation should be emphasized to
understand willingness to serve and to consider novel ways to increase
summons responses.