Considering Different Motivations in Design for Consumer-Behavior Change

Author(s):  
Jayesh Srivastava ◽  
L. H. Shu

Much existing work aims to understand how to change human behavior through product-design interventions. Given the diversity of individuals and their motivations, solutions that address different motives are surprisingly rare. We aim to develop and validate a framework that clearly identifies and targets different types of behavioral motives in users. We present a behavior model comprising egoistic, sociocultural and altruistic motives, and apply the model to sustainable behavior. We confirmed the explanatory power of the behavior model by categorizing user comments about an international environmental agreement from multiple news sources. We next developed concepts, each intended to target a single motive type, and elicited evaluations from online respondents who self-assessed their motivation type after evaluating the concepts. We present and discuss correlation results between motive types and preference for products that target these types for two iterations of the experiment. Deviations from our expected results are mainly due to unexpected perceptions, both positive and negative, of our concepts. Despite this, the main value of this work lies in the explicit consideration of a manageable number of different types of motives. A proposed design tool incorporates the three types of motives from the model with the different levels of persuasion others have proposed to change user behavior.

2011 ◽  
Vol 4 ◽  
pp. 29-40
Author(s):  
Antti Kouvo

Besides the exponential growth of written pages on social capital and trust, we have seen a considerable increase in empirical comparative studies on the topic. Despite that, it is not always clear how differences between individual and aggregate level factors are taken into account when exploring the sources of trust. The purpose of the article is to find out a) what the explanatory power of individual and country level factors is when explaining generalized and institutional trust among the Europeans and b) what the most essential differences are in the determinants of social capital between different types of European welfare states. The data come from the European Social Survey (ESS 2004). Multilevel analyses are accomplished in order to combine different levels of data and explanations. The results reveal many similarities but also remarkable differences in the generation of horizontal and vertical trust between different types of welfare states and support hypotheses emphasizing institutional characteristics of the states in the generation of trust.


2015 ◽  
Vol 16 (3) ◽  
pp. 561-577 ◽  
Author(s):  
M. L. Weinrich ◽  
V. Talanquer

The central goal of this qualitative research study was to uncover major implicit assumptions that students with different levels of training in the discipline apply when thinking and making decisions about chemical reactions used to make a desired product. In particular, we elicited different ways of conceptualizing why chemical reactions happen (chemical causality), how these processes occur (chemical mechanism), and how they can be controlled (chemical control). In each of these areas we characterized conceptual modes with different explanatory power and explored how they were applied by participants when facing different types of questions. Our findings suggest potential paths in the development of understanding about chemical reactions in the context of making specific substances. Our study also highlights the benefits of analyzing students' understanding not only by focusing on implicit cognitive elements, but by using disciplinary crosscutting concepts as lenses of analysis.


1982 ◽  
Vol 21 (03) ◽  
pp. 127-136 ◽  
Author(s):  
J. W. Wallis ◽  
E. H. Shortliffe

This paper reports on experiments designed to identify and implement mechanisms for enhancing the explanation capabilities of reasoning programs for medical consultation. The goals of an explanation system are discussed, as is the additional knowledge needed to meet these goals in a medical domain. We have focussed on the generation of explanations that are appropriate for different types of system users. This task requires a knowledge of what is complex and what is important; it is further strengthened by a classification of the associations or causal mechanisms inherent in the inference rules. A causal representation can also be used to aid in refining a comprehensive knowledge base so that the reasoning and explanations are more adequate. We describe a prototype system which reasons from causal inference rules and generates explanations that are appropriate for the user.


2015 ◽  
Vol 8 (2/3) ◽  
pp. 262-283 ◽  
Author(s):  
Alona Mykhaylenko ◽  
Ágnes Motika ◽  
Brian Vejrum Waehrens ◽  
Dmitrij Slepniov

Purpose – The purpose of this paper is to advance the understanding of factors that affect offshoring performance results. To do so, this paper focuses on the access to location-specific advantages, rather than solely on the properties of the offshoring company, its strategy or environment. Assuming that different levels of synergy may exist between particular offshoring strategic decisions (choosing offshore outsourcing or captive offshoring and the type of function) and different offshoring advantages, this work advocates that the actual fact of realization of certain offshoring advantages (getting or not getting access to them) is a more reliable predictor of offshoring success. Design/methodology/approach – A set of hypotheses derived from the extant literature is tested on the data from a quantitative survey of 1,143 Scandinavian firms. Findings – The paper demonstrates that different governance modes and types of offshored function indeed provide different levels of access to different types of location-specific offshoring advantages. This difference may help to explain the ambiguity of offshoring initiatives performance results. Research limitations/implications – Limitations of the work include using only the offshoring strategy elements and only their limited variety as factors potentially influencing access to offshoring advantages. Also, the findings are limited to Scandinavian companies. Originality/value – The paper introduces a new concept of access, which can help to more reliably predict performance outcomes of offshoring initiatives. Recommendations are also provided to practitioners dealing with offshoring initiatives.


PEDIATRICS ◽  
1991 ◽  
Vol 88 (3) ◽  
pp. 608-619
Author(s):  
Ellen C. Perrin ◽  
Aline G. Sayer ◽  
John B. Willett

Children's concepts about illness causality and bodily functioning change in a predictable way with advancing age. Differences in the understanding of these concepts in healthy children vs children with a chronic illness have not been clearly delineated. This study included 49 children with a seizure disorder, 47 children with an orthopaedic condition, and 96 healthy children, all with normal intelligence and ranging in age from 5 to 16 years. It demonstrates systematic differences in children's general reasoning skills and in their understanding of concepts about illness causality and bodily functioning, as a function of their age and experience of illness. At all ages, children who had a condition with orthopaedic involvement reported less sophisticated general reasoning and concepts about illness than did healthy children; children with a seizure disorder reported similar general reasoning skills to those of healthy children, but considerably less sophisticated concepts about illness. children's concepts about body functioning did not differ as a function of the presence of a chronic illness. When their different levels of general cognitive reasoning were statistically controlled, children with a chronic illness had somewhat more sophisticated concepts about bodily functioning than did healthy children. Differences in conceptual development among children with different types of illnesses lead to interesting speculations with regard to the effects of particular illness characteristics on children's cognitive development.


2013 ◽  
Vol 2013 ◽  
pp. 1-14 ◽  
Author(s):  
Yanlong Sun ◽  
Hongbin Wang

According to the data-frame theory, sensemaking is a macrocognitive process in which people try to make sense of or explain their observations by processing a number of explanatory structures called frames until the observations and frames become congruent. During the sensemaking process, the parietal cortex has been implicated in various cognitive tasks for the functions related to spatial and temporal information processing, mathematical thinking, and spatial attention. In particular, the parietal cortex plays important roles by extracting multiple representations of magnitudes at the early stages of perceptual analysis. By a series of neural network simulations, we demonstrate that the dissociation of different types of spatial information can start early with a rather similar structure (i.e., sensitivity on a common metric), but accurate representations require specific goal-directed top-down controls due to the interference in selective attention. Our results suggest that the roles of the parietal cortex rely on the hierarchical organization of multiple spatial representations and their interactions. The dissociation and interference between different types of spatial information are essentially the result of the competition at different levels of abstraction.


Author(s):  
Peter McCormick

AbstractGiven the visibility and obvious importance of judicial power in the age of the Charter, it is important to develop the conceptual vocabulary for desribing and assessing this power. One such concept that has been applied to the study of appeal courts in the United States and Great Britain is “party capability”, a theory which suggests that different types of litigant will enjoy different levels of success as both appellant and respondent. Using a data base derived from the reported decisions of the provincial courts of appeal for the second and seventh year of each decade since the 1920s, this article applies party capability theory to the performance of the highest courts of the ten provinces; comparisons are attempted across regions and across time periods, as well as with the findings of similar studies of American and British courts.


2014 ◽  
Vol 49 (1) ◽  
pp. 53-58 ◽  
Author(s):  
EM Elsebaie ◽  
SYA Elsanat ◽  
MS Gouda ◽  
KM Elnemr

The present work was aimed to study the effect of extracted phenolic compounds from Salicornia air part by several solvents as natural antioxidants on preservation of corn oil comparing with synthetic antioxidant (TBA) on the oil stability against oxidative rancidity during storage at 70 °C for 5 days. The results indicate that the best solvent for extracting polyphenolic compounds was methanol followed by ethanol, chloroform and water. HPLC analysis for the total polyphenols extracted from the air part of salicornia fruticosa indicated to presence high percentages of Pyrogallol, Ellagic, B-OH Benzoic and Catechin. The extracted phenolic acids were tested against corn oil keeping quality. Results show that peroxide value and TBA values of corn oil that treated by different types of extracts at different levels were lower than control. Keywords: Salicornia fruticosa; DPPH; Corn oil; Phenolic extract. DOI: http://dx.doi.org/10.3329/bjsir.v49i1.18856 Bangladesh J. Sci. Ind. Res. 49(1), 53-58, 2014


2021 ◽  
Author(s):  
Katalin Farkas ◽  
Dóra Nagy

At the beginning of the 2020s, the SZTE Klebelsberg Library will need to store the digitised museum documents and manuscript legacies that have been and are still being generated in a repository. The content was placed in the library’s thematic EPrints software-based repository Miscellanea. Different types of documents required different solutions, and their metadata required the development of a different metadata form. A solution was needed to create a structured structure in the repository to house the digital versions of the paper documents in the collection and the content transferred for digital preservation. The task was to define the different levels of access, the ongoing cleaning of the data and the establishment of the catalogue-repository link. The report presents possible solutions to these problems.


2020 ◽  
Author(s):  
Yong Weixiong ◽  
Kohei Dozono ◽  
Robin Lee ◽  
Alvin Kon Soon Seng ◽  
Fatima tuz Zahra

This paper aims to discuss the standard guidelines of the development process of secure software and will give justification on different types and ways of the software development processes. Additionally, a survey is conducted, the aim of which is to observe user behavior towards software system usage, user attitude in terms of privacy and policy awareness, security and privacy concerns. This is followed by discussion on how to secure software systems in development stage.


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