The value derived from a practice: An application to the case of energy savings

2020 ◽  
Vol 35 (2) ◽  
pp. 74-96
Author(s):  
Morgane Innocent ◽  
Agnès François-Lecompte

This research proposes a framework for value analysis derived from a practice. We link this concept with the consumer value in marketing. The approach adopted for the value derived from a practice is bivalent, including the various reasons for valuing and devaluing the activity. We then propose a model based on the assumption that the value derived from a practice changes with the intensity of the practice. The empirical study focuses on the practice of eco-friendly gestures that aim to save electricity. The results show that the more intensified the practice, the stronger the value creation while the loss of value is reduced. In addition, a multi-group analysis allows the diversification of the value to be observed when the intensity of the practice increases. The results reveal the importance of eudemonic value, which offers a new avenue for understanding the mechanisms of appropriation of practices with societal stakes.

2014 ◽  
Vol 32 (4) ◽  
pp. 396-414 ◽  
Author(s):  
John Morrissey ◽  
Niall Dunphy ◽  
Rosemarie MacSweeney

Purpose – The purpose of this paper is to investigate, the functioning of value creating configurations and stakeholder interactions in networks of organisations of the retrofit industry for commercial buildings. Design/methodology/approach – A value approach was applied to develop a model of retrofit activities. A Europe wide stakeholder engagement, consisting of over 50 face-to-face interviews with key informants with energy efficiency retrofit (EER) knowledge and expertise, informed analyses on flows of both tangible and intangible value for commercial EER projects. Findings – Given the need to expand the EER marketplace, the sustainability of EER processes is as important as the sustainability of EER project outcomes. Understanding value creation in retrofit processes is crucial to successfully harnessing the available energy savings potential from the built environment. Practical implications – The increasing importance of externalities, such as carbon, means that previously unaccounted for costs are now being considered in business models. For EER projects, the challenge is to respond to this new business environment, while maintaining adequate value for stakeholders. For commercial property developers, this means a growing impetus to understand the value propositions of other EER stakeholders. Originality/value – The evaluation of value creation across business relationships such as those of the construction industry has not been conducted in a systematic manner to date. This paper provides a novel application of value analysis. Interrogating materials and monetary flows, value interactions between stakeholders and stakeholder perception of value are vital in fostering the long-term capacity of the EER sector.


2019 ◽  
Vol 32 (4) ◽  
pp. 455-471
Author(s):  
Jorge Cruz-Cárdenas ◽  
Jorge Guadalupe-Lanas ◽  
Ekaterina Zabelina ◽  
Andrés Palacio-Fierro ◽  
Margarita Velín-Fárez ◽  
...  

Purpose The purpose of this paper is to understand in-depth how consumers create value in their lives using WhatsApp, the leading mobile instant messaging (MIM) application. Design/methodology/approach The study adopts the perspective of customer-dominant logic (CDL) and uses a qualitative multimethod design involving 3 focus groups and 25 subsequent in-depth interviews. The research setting was Ecuador, a Latin American country. Findings Analysis and interpretation of the participants’ stories made it possible to identify and understand the creation of four types of value: maintaining and strengthening relationships; improving role performance; emotional support; and entertainment and fun. In addition, the present study proposes a conceptual model of consumer value creation as it applies to MIM. Practical implications Understanding the way consumers create value in their lives using MIM is important not only for organizations that offer MIM applications, but also for those companies that develop other applications for mobile phones or for those who wish to use MIM as an electronic word-of-mouth vehicle. Originality/value The current study is one of the first to address the topic of consumer behavior in the use of technologies from the perspective of CDL; this perspective enables an integrated qualitative vision of value creation in which the consumer is the protagonist.


Author(s):  
Kosy Timothy Nwosu ◽  
Gerry Gatawa

Social capital is formed from individual abilities through the social investment that contributes to value creation where individuals feel a sense of membership and commitment through their social interactions and relationships. This study aims to explore the application of social capital to women's organizations. It further explores the net social value of women's organizations and the women members to determine social capital's role as a means for value creation. At these ends, the mixed method was employed by combining qualitative and quantitative data gathering approaches. The study used key informant interviews among 11 women's organizations in Baguio City and Benguet, where a total of 284 women members were interviewed. The result of the talks was subjected to semantic analysis and net present social value analysis. The results reveal that women's organizations reflect the dimensions of social capital and bring a significant contribution to members' lives. The findings imply that women members are duly recognized in their organizations, and each member expects to receive a positive value of the social benefit. Hence, women's organizations are the embodiment of social capital that contributes to women's value creation and empowers their members to maximize their capacities.


2009 ◽  
Vol 55 (No. 8) ◽  
pp. 392-399 ◽  
Author(s):  
J. Miklovičová ◽  
Ľ. Gurčík

: In the paper, we deal with the profit or loss creation analysis and with the added value analysis, which is an important factor by profit creation in the companies. We calculate the profit or loss and added value with the pyramidal decomposition, determining the factors with positive or negative influence on their creation and development. We execute the quantification in agricultural companies of the Bratislava and Žilina region in the Slovakia. The companies farm in different natural conditions. The added value is in companies of the Bratislava region more than four times higher than in the companies of the Žilina region. The profit after taxes was negatively influenced by the loss from financial activities in the companies of both regions during the analyzed period.


Semiotica ◽  
2019 ◽  
Vol 2019 (230) ◽  
pp. 247-274 ◽  
Author(s):  
Ignasi Ribó

AbstractCommunicative interactions across different species have so far received relatively little attention from cognitive or behavioral scientists. Most research in this area views the process of communication as the adaptive interaction of manipulative signalers and information-assessing receivers. This paper discusses some shortcomings of the information/influence model of communication, particularly in the empirical study of interspecific communicative interactions. It then presents an alternative theoretical model, based on recent contributions in psycholinguistics and semiotics. The semiotic alignment model views communication as a dynamic process of joint semiosis resulting in the alignment of the interactants’ own-worlds (Umwelten). It is argued that this model can improve our understanding of communicative interactions between heterospecifics and provide the basis for future work in the empirical study of interspecific communication.


Author(s):  
Harsha Perera ◽  
Gunter Mussbacher ◽  
Waqar Hussain ◽  
Rifat Ara Shams ◽  
Arif Nurwidyantoro ◽  
...  

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