The textbook contains a verified set of materials about the opportunities and technologies of doing business on the global Internet.
Technologies and means of the electronic market, electronic cash flows and possibilities of their management are considered. Special attention is paid to the issues of site construction: tips and step-by-step instructions are given for the direct creation of a site, setting a task and implementing it to order, as well as numerous opportunities and tools for promoting a site on the web. The basics of the security of electronic business activity are presented. The material is presented in a clear and accessible form.
For students and undergraduates of various profiles, studying in the fields of "Economics" and "Management", graduate students, as well as entrepreneurs who want to promote their business via the Internet.