Coordination of a fast fashion supply chain with profit-loss sharing contract

2013 ◽  
pp. 91-106
Keyword(s):  
2021 ◽  
Vol 8 (1-2) ◽  
pp. 205-221
Author(s):  
Attila Pohlmann

The demand for ever-accelerating fast fashion is unprecedented, while its supply chain burdens environmental systems. Hedonic fashion consumption is generally unfettered by sustainability concerns, but evidence suggests that island geographies–with dense boundaries between the built and the natural environment–have a heightening effect on eco-consciousness. A framework based on the contemporary condition of hyperconsumption is proposed: island geography heightens sustainability awareness; consequently, fashion consumers located on islands trade-off perceived hedonic benefits of fashion consumption against perceived moral benefits of connection with nature. The framework is supported by visual evidence collected on the Galápagos island Santa Cruz, indicating that male fashion consumers express connection with nature by means of tattoos, slogans on clothing and choice of eco-friendly materials. Quantitative tests with survey data from the United States and Ecuador show that residents in Hawaiʻi and the Galápagos have higher levels of connection with nature compared to residents on the associated continental areas. This effect is mediated by decreased perceived rewards of hedonic fashion consumption, but the effect is overall weaker in Ecuador compared to the United States due to differences in purchasing power and attitudes towards consumerism. Because of the stereotype that eco-friendly is unmanly, men are generally less likely to embrace environmentally friendly products and the findings of this research point to avenues to overcome this barrier.


2017 ◽  
Vol 12 (7) ◽  
pp. 115 ◽  
Author(s):  
MdAfzalul Aftab ◽  
Qin Yuanjian ◽  
Nadia Kabir

The successful implementation of push-pull supply chain management strategy has an important role in improving the competitiveness of an organization. The objective of a push-pull strategy is to minimize the holding of inventory level in finished form and rather produce finished goods from semi-finished inventory only upon receiving final order. One of the vital building blocks of push-pull supply chain strategy is postponement. The main objective of this review paper is to discuss the concept of postponement and its sub-categories such as product postponement and process postponement and their benefits. Then it is investigated how two prominent fast fashion retailers who are also categorized as original brand manufacturers in the apparel value chain apply the two variants of process postponement e.g. process standardization and process re-sequencing in their manufacturing operations to activate push pull supply chain strategy. The push-pull supply chain strategy in turn helps to reduce their order-to-delivery lead time to stores, reduce inventory holding level and minimize both physical costs and market mediation costs. The paper ends with concluding remarks. A framework is developed to illustrate the push-pull supply mechanism. This paper is a useful resource for practitioners in apparel supply chain willing to remove inefficiencies, costs and risks in their operations.


2017 ◽  
Vol 21 (3) ◽  
pp. 278-297 ◽  
Author(s):  
Ka-Leung Karen Moon ◽  
Ji-yeon Lee ◽  
Sze-yeung Charlotte Lai

Purpose The purpose of this paper is to investigate the market structure and the key drivers of the competitiveness of an agile and collaborative fast fashion supply chain using South Korea’s Dongdaemun fashion market – one of the world’s largest and most competitive fashion hubs – as an example. Design/methodology/approach A qualitative approach is employed with a two-stage study. The first stage is a preliminary study based on a desk research and several field visits, while the second is an in-depth interview study with seven informants collectively representative of the members of all echelons along a fashion supply chain. Findings The findings demonstrate that the Dongdaemun fashion market has a complex market structure and a unique business pattern. Supply chain agility and collaboration are two important components of its success, which are supported by five factors: self-sufficient structure, multiple-integrated network, strong entrepreneurship, close and long-lasting buyer-seller relationships, and quick-response product delivery and inventory replenishment. Originality/value This study extends our knowledge of supply chain management in the fast fashion industry and provides insights to assist in the development of supply chain strategies in other fashion markets and/or other industries. The extended conceptual framework as well as the proposed questions may serve as points of reference for future studies in the subject area.


Author(s):  
Javier Sierra-Sánchez ◽  
Luis Mañas-Viniegra

Social and environmental sustainability in the supply chain has been a major concern over the last decade as public opinion has placed responsibility on the shoulders of retail companies for their lack of control over suppliers that go beyond the first tier, which are usually located in emerging countries with regulations far below international standards. The objective of this research is to identify the variables through which retail companies are building their brand equity with a fast fashion business model in the textile sector. An analysis has been carried out regarding the content of annual reports, as well as CSR and sustainability reports, of the main retail companies in the textile sector: The TJX Companies, Inditex, and H&M. Inditex, the company with the highest level of compliance, can be identified and considered as a case study.


Author(s):  
Naila Fares ◽  
Maria Lebbar

Fast fashion trends are changing in nonstop. Brands are consequently faced to big challenges. Processes must be fluent, while costs must be optimized within all the constraints. This article is a literature review, about the fast fashion process engineering challenges, from production to retail. We explore a review analysis of the main problematic nodes, of the whole chain, that retailers focus on to improve their productivity and profit. We examine the literature review of solutions proposed to these problems. Finally we propose the untapped fields, and the potential research scopes to work on in future.


2020 ◽  
Vol 48 (6) ◽  
pp. 537-553
Author(s):  
Lucas Ramos Camargo ◽  
Susana Carla Farias Pereira ◽  
Marcia Regina Santiago Scarpin

PurposeThe aim of this study is to identify and analyse the main strategic differences between fast and ultra-fast fashion supply chain management.Design/methodology/approachThis study uses a qualitative approach, using document analysis and in-depth interviews with industry specialists.FindingsUltra-fast fashion differs from fast in the following supply chain strategies: avoids any excess inventory, focuses on local manufacturing, on-demand production, and shorter lead times from a few days to a week with a combination of agile, lean, responsive supply chain strategies.Research limitations/implicationsThe limitations of this research are due to the cut-off period and the use of a restricted sample. As implications, technological capabilities are underexplored in the fashion industry. Although important to the traditional and fast fashion industry, technology is viewed as a tool and not as a capability that can generate competitive advantage. This paper addresses technology as capabilities to make ultra-fast fashion retailers more competitive.Practical implicationsUltra-fast fashion could potentially impact current fast fashion retailers to partially move their business model and operations towards an ultra-fast approach. Fast fashion retailers desiring to speed up their production processes launch more weekly collections to cater to consumers who are more fashion-conscious.Originality/valueThere is a rapid emergence of new start-ups that are calling themselves ultra-fast. Newcomers wanting to adopt this new segment’s business model, develop technological capabilities to meet the challenges of this supercompetitive market.


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