An Exploratory Study of the Engagement Factors in Promotion Using Mixed Methods: Focusing on the Special Promotion of Coffee Company

2021 ◽  
Vol 50 (5) ◽  
pp. 1381-1400
Author(s):  
JungWon Ryu ◽  
Sang-Lin Han ◽  
Taeyoung Park
Author(s):  
Bruna Villa Todeschini ◽  
Guilherme André Pattussi Cé ◽  
Felipe Hiller ◽  
Marcelo Nogueira Cortimiglia

2016 ◽  
Vol 13 (2) ◽  
pp. 75-87 ◽  
Author(s):  
Victoria L Solomi ◽  
Rachel E Casiday

Objectives To examine the subjective experiences of spousal carers, focusing on positive, negative, and relational aspects of this role. Methods Mixed-methods exploratory study involving questionnaires ( N = 40) and in-depth interviews ( N = 8) with spousal carers in the southwest of England. Results Participants used a combination of negative and positive terms to describe their experiences, with the cared-for spouse's mental acuity, behavior towards the carer, and amount of care required, impacting on carers' subjective experience. Women were more likely to report neglecting their own health because of being a carer ( p = 0.02). The marital relationship itself was highly significant, and many carers took special measures to maintain and develop their marital bonds. Carers adapted to their roles in various ways, with those finding acceptance of their situation and accessing support appearing to cope best with the demands of the role. Discussion This study, though based on a small and geographically restricted sample, offers insight into the positive, negative, and relational experiences of spousal carers. Support that encourages carers to engage in health-promoting activities, and ideally provides opportunities for both partners to be involved in such activities together, may be particularly beneficial.


Journalism ◽  
2019 ◽  
Vol 21 (3) ◽  
pp. 381-398 ◽  
Author(s):  
Edson C Tandoc ◽  
Darren Lim ◽  
Rich Ling

This exploratory study seeks to understand the diffusion of disinformation by examining how social media users respond to fake news and why. Using a mixed-methods approach in an explanatory-sequential design, this study combines results from a national survey involving 2501 respondents with a series of in-depth interviews with 20 participants from the small but economically and technologically advanced nation of Singapore. This study finds that most social media users in Singapore just ignore the fake news posts they come across on social media. They would only offer corrections when the issue is strongly relevant to them and to people with whom they share a strong and close interpersonal relationship.


2017 ◽  
Vol 26 (2) ◽  
pp. 195-204 ◽  
Author(s):  
Abhijit Nadkarni ◽  
Urvita Bhatia ◽  
Richard Velleman ◽  
Jim Orford ◽  
Gill Velleman ◽  
...  

2021 ◽  
Vol 12 ◽  
Author(s):  
Emily Carlson ◽  
Johanna Wilson ◽  
Margarida Baltazar ◽  
Deniz Duman ◽  
Henna-Riikka Peltola ◽  
...  

Although music is known to be a part of everyday life and a resource for mood and emotion management, everyday life has changed significantly for many due to the global coronavirus pandemic, making the role of music in everyday life less certain. An online survey in which participants responded to Likert scale questions as well as providing free text responses was used to explore how participants were engaging with music during the first wave of the pandemic, whether and how they were using music for mood regulation, and how their engagement with music related to their experiences of worry and anxiety resulting from the pandemic. Results indicated that, for the majority of participants, while many felt their use of music had changed since the beginning of the pandemic, the amount of their music listening behaviors were either unaffected by the pandemic or increased. This was especially true of listening to self-selected music and watching live streamed concerts. Analysis revealed correlations between participants’ use of mood for music regulation, their musical engagement, and their levels of anxiety and worry. A small number of participants described having negative emotional responses to music, the majority of whom also reported severe levels of anxiety.


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