With the continuous advancement of global economic integration, the influence of big data on cross-border B2B foreign trade export companies is increasing. Every cross-border B2B foreign trade export company needs to deal with increasingly fierce market competition, and cross-border B2B foreign trade export companies want to gain a competitive advantage, which it is necessary to actively introduce big data technology to innovate the management model of cross-border B2B foreign trade export enterprises. The managers of cross-border B2B foreign trade export enterprises must innovate decision-making concepts in a timely manner, collect and analyze big data, and make them a foreign trade enterprise. Meanwhile we need to pay attention to the introduction of high-quality professional data talents. This article first puts forward the concept and main characteristics of big data, which clarifies the various problems faced by foreign trade export enterprises since entering the era of big data. With the help of supply chain management mode, we need to innovates the management mode of cross-border B2B foreign trade export enterprises and actively applies big data technology and supply Chain management which promotes the healthy development strategy of foreign trade export enterprises and improves the core competitiveness of foreign trade export enterprises.
Research on the Innovation of Supply Chain Management Mode of Cross-Border B2B Foreign Trade Export Enterprises in the Context of Big Data