The Effect of Convention Destination Brand Personality on Self-congruity and Behavior Intention - Focused on the Mediating Effect of Self-congruity -
2017 ◽
Vol 32
(5)
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pp. 359-378
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2018 ◽
Vol 30
(8)
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pp. 419-437
2019 ◽
Vol 31
(6)
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pp. 207-224
2019 ◽
Vol 31
(9)
◽
pp. 445-461
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2019 ◽
Vol 81
◽
pp. 45-58