scholarly journals Customer Response towards Smart Phones Purchase: Verification from Structural Equation Modeling

2017 ◽  
Vol 31 (1-2) ◽  
pp. 75-88
Author(s):  
Sajeeb Kumar Shrestha
Keyword(s):  
Purchase Intention ◽  
Structural Equation ◽  
Structural Model ◽  
Smart Phone ◽  
Brand Extension ◽  
Measurement Model ◽  
Influential Factors ◽  
Smart Phones ◽  
Equation Modeling ◽  
Premium Price

 This research attempts to examine the customer response towards smart phone purchase in the Nepalese context. The aim of the study was to measure the important factors that affect to consumer purchase intention, brand extension attitude and pay premium price. Descriptive and causal research design was applied in this research. Structured questionnaires were administered for validating the measurement model and testing the structural model for customer response dimensions. It was found brand name, marketing activities, and subjective norms are the most influential factors for customer response of smart phones for purchase intention, brand extension attitude and premium price.

scholarly journals Celebrity Endorsement and Purchase Intention: A Structural Equation Modeling Approach

2019 ◽  
Vol 22 (1) ◽  
pp. 35-46
Author(s):  
Sajeeb Kumar Shrestha
Keyword(s):  
Purchase Intention ◽  
Structural Equation ◽  
Structural Model ◽  
Marketing Research ◽  
Measurement Model ◽  
Equation Modeling ◽  
Celebrity Endorsement ◽  
Structure Equation Modeling ◽  
Major Factors ◽  
The Impact

 This study tries to measure the impact of celebrity endorsement on purchase intention in Kathmandu City. Structured questionnaires were as administered to collect data. 200 samples were taken. Structure Equation Modeling was applied via EFA, CFA and SEM to refine the constructs, to validate the measurement model and to test hypotheses of structural model. This research confirmed that similarity, matching and familiarity of endorser’s are the major factors for increasing purchase intention in Kathmandu City. No support was established for expertise and trustworthiness to enhance purchase intention. This study contributes in marketing research that how celebrity influences purchase intention towards endorsed products or services.

scholarly journals Celebrity Endorsement and Purchase Intention: A Structural Equation Modeling Approach

2019 ◽  
Vol 22 (2) ◽  
pp. 35-46
Author(s):  
Sajeeb Kumar Shrestha
Keyword(s):  
Purchase Intention ◽  
Structural Equation ◽  
Structural Model ◽  
Marketing Research ◽  
Measurement Model ◽  
Equation Modeling ◽  
Celebrity Endorsement ◽  
Structure Equation Modeling ◽  
Major Factors ◽  
The Impact

 This study tries to measure the impact of celebrity endorsement on purchase intention in Kathmandu City. Structured questionnaires were as administered to collect data. 200 samples were taken. Structure Equation Modeling was applied via EFA, CFA and SEM to refine the constructs, to validate the measurement model and to test hypotheses of structural model. This research confirmed that similarity, matching and familiarity of endorser’s are the major factors for increasing purchase intention in Kathmandu City. No support was established for expertise and trustworthiness to enhance purchase intention. This study contributes in marketing research that how celebrity influences purchase intention towards endorsed products or services.

scholarly journals Development of a System Measurement Model of the Brazilian Hospital Accreditation System

2018 ◽  
Vol 15 (11) ◽  
pp. 2520 ◽  
Author(s):  
João Corrêa ◽  
João Turrioni ◽  
Carlos Mello ◽  
Ana Santos ◽  
Carlos da Silva ◽  
...  
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Structural Model ◽  
Measurement Model ◽  
Equation Modeling ◽  
Scientific Software ◽  
Health Organizations ◽  
Hospital Accreditation ◽  
Management Quality ◽  
Culture Process

The purpose of this study is to develop and validate a measurement model that evaluates the Brazilian hospital accreditation methodology (ONA), based on a multivariate model using structural equation modeling (SEM). The information used to develop the model was obtained from a questionnaire sent to all organizations accredited by the ONA methodology. A model was built based on the data obtained and tested through a structural equation modeling (SEM) technique using the LISREL® software (Scientific Software International, Inc., Skokie, IL, USA). Four different tests were performed: Initial, calibrated, simulated, and cross-validation models. By analyzing and validating the proposed measurement model, it can be verified that the selected factors satisfy the required criteria for the development of a structural model. The results show that leadership action is one of the most important factors in the process of health services accredited by ONA. Although, leadership, staff management, quality management, organizational culture, process orientation, and safety are strongly linked to the development of health organizations, and directly influence the accreditation process.

The effect of clustering on competitiveness improvement in Hebron

2017 ◽  
Vol 28 (5) ◽  
pp. 631-654 ◽  
Author(s):  
Ibrahim M. Awad ◽  
Alaa A. Amro
Keyword(s):  
Structural Equation ◽  
Structural Model ◽  
Model Building ◽  
Measurement Model ◽  
Background Information ◽  
Equation Modeling ◽  
Future Research ◽  
Research Model ◽  
Content Type ◽  
The Impact

Purpose The purpose of this paper is to map the cluster in the leather and shoes sector for improving the competitiveness of the firms. Toward this end, the study is organized to examine the impact of clustering on competitiveness improvement. The influence of competitive elements and performance (Porter’s diamond) and balanced score card was utilized. Design/methodology/approach A random sample of 131 respondents was chosen during the period from May 2016 to July 2016. A structural equation modeling (SEM) analysis was applied to investigate the research model. This approach was chosen because of its ability to test casual relationships between constructs with multiple measurement items. Researchers proposed a two-stage model-building process for applying SEM. The measurement model was first examined for instrument validation, followed by an analysis of the structural model for testing associations hypothesized by the research model. Findings The main findings show that there is a unidirectional causal relationship between improvements of performance and achieve competitiveness and also reveal that the Palestinian shoes and leather cluster sector is vital and strong, and conclude that clustering can achieve competitiveness for small- and medium-sized enterprises. Research limitations/implications Future research can examine the relationship between clustering and innovation. The effect of clustering using other clustering models other than Porter’s model is advised to be used for future research. Practical implications The relationships among clustering and competitiveness may provide a practical clue to both, policymakers and researchers on how cluster enhances economic firms such as a skilled workforce, research, development capacity, and infrastructure. This is likely to create assets such as trust, synergy, collaboration and cooperation for improved competitiveness. Originality/value The findings of this study provide background information that can simultaneously be used to analyze relationships among factors of innovation, customer’s satisfaction, internal business and financial performance. This study also identified several essential factors in successful firms, and discussed the implications of these factors for developing organizational strategies to encourage and foster competitiveness.

scholarly journals Identifying the Impact of Strategic Alliances on the Performance of SMEs (Case Study: The Industry of Automotive Parts Manufacturers in Iran)

2017 ◽  
Vol 10 (6) ◽  
pp. 227 ◽  
Author(s):  
Kambiez Talebi ◽  
Jahangir Yadollahi Farsi ◽  
Hamideh Miriasl
Keyword(s):  
Strategic Alliances ◽  
Structural Equation ◽  
Structural Model ◽  
Reliability And Validity ◽  
Measurement Model ◽  
Equation Modeling ◽  
Innovative Capabilities ◽  
Automotive Parts ◽  
Technical Features ◽  
The Impact

This study has investigated the effects of strategic alliances on the performance of small and medium sized enterprises (SMEs) of the industry of automotive parts manufacturers. Questionnaires have been distributed among 400 senior managers of SMEs of the industry of auto parts manufacturers based on stratified random sampling. The data has been analyzed using structural equation modeling software and PLS2 software in two segments of measurement model and structural model. In the first segment, technical features of the questionnaire were tested in terms of reliability and validity. Moreover, in the second segment, t-test was used to test research hypotheses. The results show that there is a significant and positive relationship between the dimensions of strategic alliances, including new opportunities, entrepreneurial and innovative capabilities, social capital, and internationalization of business, and competitive advantage with the performance of SMEs.

scholarly journals Prediksi Minat Perilaku Menggunakan Jasa Pajak Elektronik: Analisis Faktor Konfirmatori

InFestasi ◽  
2018 ◽  
Vol 13 (2) ◽  
pp. 321
Author(s):  
Jullie J. Sondakh
Keyword(s):  
Factor Analysis ◽  
Structural Equation Modeling ◽  
Confirmatory Factor Analysis ◽  
Behavioral Intention ◽  
Latent Variable ◽  
Structural Equation ◽  
Structural Model ◽  
Measurement Model ◽  
Equation Modeling ◽  
Confirmatory Factor

<p class="Ventura-Abstract">The purpose of this research is to predict the tax payer behavioral intention of using the e-SPT through the application of Technology Acceptance Model (TAM).</p><p class="Ventura-Abstract">This research used survey method to collect primary data from the population of tax payer in the city of Manado and Bitung with 156 respondents while using judgement sampling method.The data analysis is using Structural Equation Modeling (SEM) that consists of two steps; the measurement model and structural model. The focus of this research is on the first step of SEM modeling, which is the measurement model by using the Confirmatory Factor Analysis (CFA). The purpose of this analysis is to test the validity and reliability from the indicator of the construct or latent variable researched, thus, we will obtain the fit construct or latent variable before proceeding to the next step of SEM which is the structural model.Based on the confirmatory factor analysis (CFA), we obtained the validity test result, convergent validity, and reliability test result, construct reliability and variance extracted, from the indicator of construct or latent variable which are perceived usefulness, perceived ease of use, attitude towards e-SPT, and behavioral intention to use e-SPT. The reliabilty and validity test result showed that there is no indicator from all the tested latent variable to be excluded for the next step of Structural Equation Modeling (SEM)  which is the structural model.</p><p class="Ventura-Abstract"> </p><p class="Ventura-Abstract">Tujuan penelitian ini adalah melakukan prediksi minat perilaku wajib pajak menggunakan  e-SPT melalui penerapanTechnology Acceptance Model (TAM). Penelitian ini menggunakan metode survei untuk mengumpulkan data primer dari populasi yaitu wajib pajak di Kota Manado dan Bitung dengan jumlah sampel sebanyak 156 responden serta penentuan sampel berdasarkan metode  judgment sampling. Teknik analisis data menggunakan pemodelan Structural Equation Modeling (SEM) yang terdiri  dari dua tahapan yaitu model pengukuran (measurement model) dan model struktural (structural model). Fokus penelitian ini adalah pada pemodelan SEM tahap pertama yaitu model pengukuran (measurement model)  melalui  analisis faktor konfirmatori (Confirmatory Factor Analysis - CFA). Analisis ini  bertujuan  untuk menguji validitas dan reliabilitas dari indikator-indikator pembentuk konstruk atau variabel laten yang diteliti sehingga diperoleh  konstruk atau variabel laten yang fit  sebelum lanjut ke tahap pemodelan SEM berikutnya  yaitu model struktural. Berdasarkan analisis faktor konfirmatori (Confirmatory Factor Analysis - CFA) diperoleh hasil uji validitas yaitu signifikansi  factor loading (convergent validity) dan reliabilitas (construct reliability dan variance extracted) dari indikator pembentuk konstruk atau variabel laten kegunaan persepsian (Perceived Usefulness), kemudahan penggunaan persepsian (Perceived ease of use), sikap terhadap penggunaan  e-SPT (Attitude towards e-SPT) dan  minat perilaku  menggunakan e-SPT (Behavioral intention to use e-SPT). Hasil uji validitas dan reliabilitas ini menunjukan bahwa tidak ada indikator dari variabel kegunaan persepsian (Perceived Usefulness), kemudahan penggunaan persepsian (Perceived ease of use), sikap terhadap penggunaan  e-SPT (Attitude towards e-SPT) dan  minat perilaku  menggunakan e-SPT (Behavioral intention to use e-SPT) yang di hilangkan pada analisis selanjutnya yaitu pemodelan Structural Equation Modeling (SEM) tahap kedua  sehingga  dapat dilakukan estimasi model persamaan struktural (structural model).</p>

Developing a Mathematical Model of Entrepreneurship Based on Transformational Leadership Behavior

2015 ◽  
Vol 72 (5) ◽  
Author(s):  
Fatemeh Rashed ◽  
Amir Hosein Moradi Deluyi ◽  
Khadijah Daud
Keyword(s):  
Transformational Leadership ◽  
Entrepreneurial Orientation ◽  
Structural Equation ◽  
Structural Model ◽  
Leadership Behavior ◽  
Academic Staff ◽  
Measurement Model ◽  
Equation Modeling ◽  
The University ◽  
University Industry

This study aimed to reduce the university-industry gap from the perspective of leadership and entrepreneurship. The focus of this research is to assess the influence of transformational leadership of manager on academic staff’s entrepreneurial orientation and to pave the way for identifying potential opportunities, generating new ideas in industrial relation, and to subsequently narrow the university-industry problem. In order to understand the contribution of leadership within the university–industry context, this research reviewed the effect of transformational leadership style on entrepreneurial orientation and then examined the existing relationship. The population of this study is the academic staff of a public university in Iran. A research sample of 295 academic staff was chosen by using stratified sampling technique. Technical analysis of data applied Structural Equation Modeling in two step: measurement model for testing the construct validity of questionnaires and structural model for hypothesizes testing with mathematical program. The results showed that transformational leadership was the best predictor for entrepreneurial orientation. The research findings in this study revealed that the quality of transformational leadership within an organization had an effect on the entrepreneurial orientation. One of the managerial implications of this study is to reinforce the recognition and basis of enhancing entrepreneurial orientation by transformational leadership.

“Can you do something about the price?” – Exploring the Indian deal and bargaining-prone customer

2015 ◽  
Vol 32 (5) ◽  
pp. 356-366 ◽  
Author(s):  
Jagrook Dawra ◽  
Kanupriya Katyal ◽  
Vipin Gupta
Keyword(s):  
Factor Analysis ◽  
Structural Equation ◽  
Structural Model ◽  
Measurement Model ◽  
Two Dimensions ◽  
Equation Modeling ◽  
Special Treatment ◽  
Content Type ◽  
Customer Base ◽  
Value Consciousness

Purpose – The paper aims to study how deal- and bargaining-prone customers are different from each other. This paper brings out this difference based on psychographics encompassing values – consciousness, price mavenism and personality orientations – needed for special treatment (distinctiveness and play). Design/methodology/approach – The measurement model was assessed using both exploratory factor analysis and confirmatory factor analysis. The structural model was tested using structural equation modeling. Findings – This paper finds that value consciousness is a two-dimensional construct in the Indian context. This construct comprises two dimensions of value consciousness, including concern for price and concern for quality. The authors find that deal-prone customers are value conscious and price mavens. Bargaining-prone customers are value-conscious price mavens and have a high need for special treatment (play). Play orientation distinguishes between a deal-prone and a bargaining-prone customer. Research limitations/implications – The study was limited to grocery products. The consumers surveyed were urban and educated Indians. Practical implications – With the Indian markets being opened for Western retailers, it is imperative to study the Indian consumers. It is important to understand why the local neighborhood store is able to retain its customer base even when the organized fixed-price formats have been around for approximately 20 years. Originality/value – This is one of the few papers that tries to understand the Indian consumer’s buying behavior, especially with respect to their haggling nature. This paper further develops our understanding of the “deal proneness” and “bargaining proneness” constructs. The authors also study their differences based on psychographics.

Case study of a structural model to explore the effects of knowledge sharing on intellectual capital

2016 ◽  
Vol 46 (3) ◽  
pp. 338-352 ◽  
Author(s):  
Peyman Akhavan ◽  
Farnoosh Khosravian
Keyword(s):  
Structural Equation Modeling ◽  
Knowledge Sharing ◽  
Intellectual Capital ◽  
Structural Equation ◽  
Structural Model ◽  
Measurement Model ◽  
Equation Modeling ◽  
Extensive Literature ◽  
Content Type

Purpose It is commonly known that intellectual capital (IC) plays a remarkable role in organizations, especially in colleges and academic centers. The purpose of this study is to investigate the effects of knowledge sharing (KS) on IC. Design/methodology/approach Based on the extensive literature review, a questionnaire was designed. The questions were composed of two parts; KS questions and IC questions. In total, 352 students completed questionnaires in the Shahinshahr branch of Payam-e-Noor University. Structural equation modeling was used to develop the measurement model. Findings The findings showed that KS has a significant positive correlation with IC and its dimensions. The structural equation modeling confirmed the research model and showed a good match with it. Originality/value Given that this study aimed to examine KS and IC, it implies that with optimized knowledge management in universities, providing the infrastructures of KS and strengthening students’ motivational factors, KS capacities can be enhanced and IC of universities would be strengthened.

The effects of price consciousness and sale proneness on purchase intention towards expiration date-based priced perishable foods

2015 ◽  
Vol 117 (2) ◽  
pp. 793-804 ◽  
Author(s):  
Faruk Anıl Konuk
Keyword(s):  
Purchase Intention ◽  
Structural Equation ◽  
Structural Model ◽  
Purchase Intentions ◽  
Equation Modeling ◽  
Expiration Date ◽  
Convenience Sample ◽  
Content Type ◽  
Price Consciousness ◽  
Positive Effect

Purpose – The purpose of this paper is to examine the effects of price consciousness and sale proneness on purchase intentions regarding with expiration date-based priced perishable foods. Design/methodology/approach – Data were collected from a convenience sample of consumers with structured questionnaires. Structural equation modeling was used in order to test the proposed hypotheses. Findings – Results of a structural model reveal positive relationship between price consciousness and sale proneness. The findings also confirm the effect of price consciousness on purchase intentions toward expiration date-based priced perishable foods. On the other hand, the results have not support the positive effect of sale proneness on purchase intentions. Originality/value – To the knowledge, this is the first study which has examined the relationships between price consciousness, sale proneness and purchase intentions in the context of expiration date-based pricing.

Sign in / Sign up

Export Citation Format

Share Document