Sistema de reconocimiento de patrones de turismo regional aplicando algoritmos de minería de datos
Secretaría de Turismo in Mexico does not have enough information about regional tourism in the country, in comparation with data of international tourism, in which, a tourist profile is obtained to know purpose of the travel, stay, transportation used and another data to allow the identification of mechanisms to improve the tourist offer and, in this way, potentiate the arrival of tourist to the country. On the other hand, to national and regional tourism the profile is omitted, making it difficult to identify patterns of behavior, and is an area of opportunity to obtain them using cell phone networks. The purpose of the presented work is to identify patterns of behavior of national and regional tourism using data mining algorithms to analyze the data of connection of cell phones. The analysis of the information is achieved with KDD methodology in combination with K-means algorithm, first determining the place of residence of a person and next, detecting the connections outside this place. With the executed tests using several patterns of behavior, it was possible to determine if a person carried out national and regional tourism using measures of time and distance between their connections to cell network.