Tapping the Power of Social Media on Innovation Performance

2021 ◽  
Vol 9 (2) ◽  
pp. 143-151
Author(s):  
Shan Shan Teh ◽  
Daisy Mui Hung Kee ◽  
Munazza Zahra ◽  
Gadi Dung Paul
Keyword(s):  
Social Media ◽  
Data Collection ◽  
Open Innovation ◽  
Underlying Mechanism ◽  
Jel Classification ◽  
Innovation Performance ◽  
Great Idea ◽  
New Evidence ◽  
The Relationship ◽  
Innovation Impact

Objective - This study investigates the relationship between social media and innovation performance among SMEs in Malaysia. This study also extends social media literature by investigating the underlying mechanism of open innovation in the relationship between social media and innovation performance. Methodology/Technique - A questionnaire was used to collect data from the respondents. A total of 173 samples from data collection were then used to test the hypotheses by using the SPSS and SmartPLS software. Finding - The result has revealed that social media has a significant effect on innovation performance. Besides, outbound innovation is also found to mediate the relationship between social media and innovation performance. Novelty - This study contributes to the literature on social media and innovation by providing new evidence regarding outbound innovation impact on performance among SMEs. It also provides a great idea of social media's importance to SME managers in improving innovation performance in an organization. Type of Paper - Empirical. Keywords: Social Media, Innovation Performance, Open Innovation, Smes, Malaysia JEL Classification: URI: http://gatrenterprise.com/GATRJournals/GJBSSR/vol9.2_4.html DOI: https://doi.org/10.35609/gjbssr.2021.9.2(4) Pages 143 – 151

Does international entrepreneurial orientation foster innovation performance? The mediating role of social media and open innovation

2020 ◽  
pp. 146575032092232 ◽  
Author(s):  
Joan Freixanet ◽  
Jessica Braojos ◽  
Alex Rialp-Criado ◽  
Josep Rialp-Criado
Keyword(s):  
Social Media ◽  
Entrepreneurial Orientation ◽  
Open Innovation ◽  
Innovation Performance ◽  
Media Usage ◽  
Mediating Role ◽  
Survey Sample ◽  
Underlying Mechanisms ◽  
New Evidence ◽  
The Relationship

This study investigates the relationship between international entrepreneurial orientation (IEO) and innovation performance. It analyzes IEO as a key antecedent of innovation performance by considering the underlying effects of open innovation and social media usage. We test the hypothesized relationships by performing partial least squares analysis for data collected from a survey sample of 128 small and medium-sized enterprises. The results indicate that open innovation mediates the relationship between IEO and innovation performance, while social media usage mediates the relationship between IEO and open innovation. This study contributes to literature on entrepreneurship and innovation by providing new evidence regarding the benefits of IEO in terms of innovation effectiveness and the underlying mechanisms in this relationship. It also contributes to the emerging literature on the antecedents of open innovation and social media usage, as well as their effects on innovation performance. The results additionally have relevant management implications.

External technology acquisition, exploitation and process innovation performance in emerging market small and medium sized enterprises: the moderating role of organizational slack

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Thammanoon Charmjuree ◽  
Yuosre F. Badir ◽  
Umar Safdar
Keyword(s):  
Open Innovation ◽  
Emerging Market ◽  
Process Innovation ◽  
Innovation Performance ◽  
Mediating Effect ◽  
Content Type ◽  
Technology Acquisition ◽  
The Relationship ◽  
Unabsorbed Slack ◽  
Positive Effect

PurposeThis study is among the very few to examine the firm's simultaneous use of both dimensions of open innovation and its influences on the firm's process innovation performance (PIP). Specifically, the authors consider the relationship between firm's external technology acquisition (ETA) and external technology exploitation (ETE) and examine their direct, indirect and mediating effect on the firm's PIP. The authors also examine the moderating effect of the organizations' unabsorbed slack (UASL) on the relationship between ETA and ETE.Design/methodology/approachAnalyzing data collected from 311 small- and medium-sized software development firms in emerging market; Thailand, we show that both ETA and ETE have a positive effect on PIP and that ETE fully mediates the relationship between ETA and PIP.FindingsThe authors show that both ETA and ETE have a positive effect on PIP and that ETE fully mediates the relationship between ETA and PIP. Moreover, the relationship between ETA and ETE is positively moderated by the firms' unabsorbed slack (UASL) and that the influence of ETA on PIP through ETE is stronger under higher unabsorbed slack.Originality/valueThe authors extend the “traditional” performance outcome of outbound dimension of open innovation concept, which focuses exclusively on commercialization and market (Chesbrough, 2003b), by showing that ETE positively influences the firm's PIP. Moreover, the study explains the mechanism through which ETA influence the firm's PIP by proposing that ETE fully mediates the relationship between ETA and PIP.

How does IT capability affect open innovation performance? The mediating effect of absorptive capacity

2019 ◽  
Vol 24 (1) ◽  
pp. 43-65 ◽  
Author(s):  
Suming Wu ◽  
Xiuhao Ding ◽  
Ruihong Liu ◽  
Hui Gao
Keyword(s):  
Absorptive Capacity ◽  
Open Innovation ◽  
Innovation Performance ◽  
Mediating Effect ◽  
Firm Level ◽  
Content Type ◽  
Mediating Role ◽  
It Capability ◽  
The Relationship ◽  
Realized Absorptive Capacity

Purpose Open innovation and information systems have been key topics in the theoretical domain, but little empirical research thoroughly examines how information technology (IT) capability affects open innovation performance. Thus, the purpose of this paper is to explore the relationship between IT capability and open innovation performance and to expose the inner mechanism at the firm level. Design/methodology/approach This paper collected firm-level data in China; 232 usable questionnaires from different firms were collected. Then, the study used a structural equation model by AMOS for hypothesis testing. Findings The results indicate that both internal IT capability and external IT capability have positive impacts on open innovation performance; potential absorptive capacity and realized absorptive capacity mediate the relationship between external IT capability and open innovation performance. Additionally, realized absorptive capacity plays a mediating role in the relationship between internal IT capability and open innovation performance. Practical implications These findings indicate that practitioners should pay attention to the important relationship between absorptive capacity and IT capability and open innovation performance in Chinese businesses. Originality/value Existing research has emphasized the influence of IT on open innovation, but empirical studies have not thoroughly focused on the inner mechanisms of the effect of IT capability on open innovation performance. Drawing on firm capability theory, this paper classifies IT capability as internal and external IT capability and absorptive capacity as potential and realized absorptive capacity. Then, this paper confirms the mediating role of absorptive capacity between IT capability and open innovation performance.

scholarly journals Identifying Aspects toward EWOM Credibility and Source of Trustworthiness

2019 ◽  
Vol 7 (3) ◽  
pp. 166-177
Author(s):  
Ni Made Dhiar Wulan Vitaloka ◽  
Yeshika Alversia
Keyword(s):  
Social Media ◽  
Structural Equation Model ◽  
Purchase Intention ◽  
Structural Equation ◽  
Equation Model ◽  
Jel Classification ◽  
Personal Care ◽  
Outward Appearance ◽  
Substantial Impact ◽  
The Relationship

Objective - Nowadays, people became conscious of their outward appearance and use make-up and skincare to enhance their appearance. The trends in personal care are influenced by the advancement of social media. People use social media to share their opinion, thoughts, and experience about personal care. This study is purposed to analyze aspects such as homophily, authority, and interestingness towards purchase intention as independent aspects with EWOM credibility and source of trustworthiness as a mediating variable. Methodology/Technique – This study uses purposive sampling with 485 respondent samples from Indonesia and uses a method of scaling and structural equation model to see the relationship between variables. Finding and Novelty - The result of this research implies that homophily, authority, and interestingness has a significant effect on the source of trustworthiness. Furthermore, authority and source of trustworthiness has a significant impact on EWOM credibility. EWOM credibility is having a substantial impact on purchase intention. It is also found that homophily, authority, and interestingness strengthen EWOM credibility through a source of trustworthiness. This finding concludes that the source of trustworthiness works to strengthen independent aspects of EWOM credibility rather than depending on EWOM credibility itself. Type of Paper: Empirical. Keywords: Homophily; Authority; Interestingness; Purchase Intention; Source of Trustworthiness; EWOM credibility; Personal care. Reference to this paper should be made as follows: Vitaloka, N.M.D.W; Alversia Y. 2019. Identifying Aspects toward EWOM Credibility and Source of Trustworthiness, Global J. Bus. Soc. Sci. Review 7 (3): 166 – 177. https://doi.org/10.35609/gjbssr.2019.7.3(1) JEL Classification: M31, M39.

scholarly journals How Internal IT Capability Affects Open Innovation Performance: From Dynamic Capability Perspective

SAGE Open ◽  
2022 ◽  
Vol 12 (1) ◽  
pp. 215824402110693
Author(s):  
Suming Wu ◽  
Hui Gao
Keyword(s):  
Social Capital ◽  
Open Innovation ◽  
Knowledge Integration ◽  
Innovation Performance ◽  
Dynamic Capability ◽  
It Business Value ◽  
It Capability ◽  
Mediator Role ◽  
The Relationship ◽  
Internal Knowledge

Information technology (IT) and open innovation has been one of hot topic in existing research respectively. However, there are lack empirical research on inner mechanism of internal IT capability affecting open innovation performance. According to dynamic capability theory, this paper puts internal IT capability, internal knowledge integration, firm social capital, and open innovation performance into a theoretical model. Through 232 surveys, the results indicate that internal knowledge integration plays a mediator role in the effect of internal IT capability on open innovation performance. Meanwhile, the relationship between internal IT capability and internal knowledge integration can be positively moderated by firm social capital. This study extends the research on open innovation and IT business value, and provides theoretical direction for practice.

Unpacking the relationship between external IT capability and open innovation performance: evidence from China

2020 ◽  
Vol 26 (7) ◽  
pp. 1789-1805 ◽  
Author(s):  
Su-Ming Wu ◽  
Xiu-Hao Ding
Keyword(s):  
Information Technology ◽  
Open Innovation ◽  
Knowledge Integration ◽  
Search Strategy ◽  
Innovation Performance ◽  
External Information ◽  
Content Type ◽  
External Knowledge ◽  
It Capability ◽  
The Relationship

PurposeInformation technology plays a critical role in the open innovation process. The purpose of this study is to explore the inner mechanism of external information technology (IT) capability that affects open innovation performance.Design/methodology/approachIn this paper, responses to 232 questionnaires from different firms were collected in China. Then, the proposed hypotheses were tested using regression analysis by statistical product and service solutions (SPSS).FindingsThe results indicate that external knowledge integration plays a mediating role in the relationship between external IT capability and open innovation performance, openness breadth positively moderates the influence of external IT capability on external knowledge integration and openness depth negatively moderates the relationship between external IT capability and external knowledge integration.Practical implicationsThe results, which are based on Chinese responses, provide useful suggestions for firms in China. To use external IT capability to improve open innovation performance, firms should not only stress the role of external knowledge integration but also consider their search strategy.Originality/valueBoth researchers and practitioners are interested in the relationship between information technology and open innovation. However, the way in which the inner mechanism of external IT capability affects open innovation performance has not been thoroughly researched. Based on knowledge integration theory, the authors construct a model that includes external IT capability, external knowledge integration, search strategy and open innovation performance. The results of this paper confirm the mediating and moderating roles of external knowledge integration and search strategy, respectively.

scholarly journals Factors Affecting Outbound Open Innovation Performance in Bio-Pharmaceutical Industry-Focus on Out-Licensing Deals

2021 ◽  
Vol 13 (8) ◽  
pp. 4122
Author(s):  
Eungdo Kim ◽  
InGyu Lee ◽  
Hongbum Kim ◽  
Kwangsoo Shin
Keyword(s):  
Pharmaceutical Industry ◽  
Financial Performance ◽  
Open Innovation ◽  
Development Process ◽  
Innovation Performance ◽  
Factors Affecting ◽  
Pharmaceutical Firms ◽  
Knowledge Based ◽  
Econometric Methodology ◽  
The Relationship

Due to the high risk in development process, the bio-pharmaceutical industry has transformed itself into an open innovation framework in order to overcome economic risk. This study examines the relationship between outbound open innovation and financial performance in bio-pharmaceutical industry. Specifically, this study extends knowledge-based view to link the open innovation performance and licensor’s sustainability. In order to provide empirical evidence, this study uses econometric methodology with several databases including bio-pharmaceutical firms. The analysis shows firm’s desorptive capabilities have a significant effect on financial performance, confirming the application of knowledge capacity framework. The result of the study can suggest the way how the licensors can maintain the sustainability of competitiveness in bio-pharmaceutical industry.

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