scholarly journals FORMATION OF THE SOVIET POLICY IN THE FIELD OF PHYSICAL CULTURE, SPORTS AND SPORTS EDUCATION: IDEOLOGICAL GROUNDS

2021 ◽  
pp. 3111-3122
Author(s):  
М.В. ДОБРЫНИНА ◽  
Д.А. ОГОРОДОВ
Keyword(s):  
Physical Culture ◽  
Soviet Policy

Показано, что в государственной политике физкультура и спорт тесно связаны с производством и трансляцией политических ценностей и идеологических конструктов. В античный период спорт являлся инструментом формирования более узких (связанных с полисом) и более широких (всеэллинистических) социокультурных и политических идентичностей. Гимнастические движения в Германии, Франции, Чехии, Швеции и России стали и средством укрепления национальной идентичности, и методом военной подготовки. В Советском Союзе физвоспитание и спорт были инструментом подготовки военного и промышленного человеческого резерва, а успехи на международной арене были призваны доказать превосходство социалистической системы над капиталистической.

Soviet Policy Dilemmas in Asia

Asian Survey ◽  
1977 ◽  
Vol 17 (6) ◽  
pp. 499-512
Author(s):  
Arnold L. Horelick
Keyword(s):  
Soviet Policy

Beautiful Beach Bodies and Muscle Heads

2020 ◽  
Vol 97 (2) ◽  
pp. 112-123
Author(s):  
John D. Fair
Keyword(s):  
Juvenile Delinquency ◽  
Southern California ◽  
Good Life ◽  
Physical Culture ◽  
The Good Life ◽  
The West ◽  
Guise Of The Good ◽  
Beach Boys ◽  
Box Office ◽  
Age Of Aquarius

Uneasily situated between counterculture images projected by James Dean in Rebel Without a Cause (1955) and the dawning of the “Age of Aquarius” a decade later, there emerged a motion picture interlude of innocence on the beaches of Southern California. It was fostered by Gidget (1959) and then thirty “surf and sex” movies that focused on young, attractive bodies and beach escapades rather than serious social causes.The films, argues Kirse May, “created an ideal teenage existence, marked by consumption, leisure, and little else.” Stephen Tropiano explains how their popularity helped shape “the archetypal image of the American teenager” and, reinforced by the surfin' sounds of Jan and Dean, the Beach Boys, and other recording groups, “turned America's attention to the Southern California coastline,” where “those who never set foot on its sandy shores were led to believe that life on the West Coast was a twenty-four-hour beach party.” This study examines a notable film of this genre to determine how musclemen were exploited to exhibit this playful spirit and how their negative reception reinforced an existing disregard toward physical culture. Muscle Beach Party illustrates how physical culture served other agendas, namely the need to address American fears of juvenile delinquency and to revive sagging box-office receipts within the guise of the “good life” of California.

Marketing of paid services of physical culture and sports in the system of training and retraining of coaching and management personnel

2020 ◽  
Vol 19 (1) ◽  
pp. 201-208
Author(s):  
Natalia Filonenko ◽  
I. Kulkova
Keyword(s):  
Physical Education ◽  
Survey Data ◽  
Educational Program ◽  
Physical Culture ◽  
Thematic Content ◽  
Management Personnel

This article addresses the issues of training and retraining of coaching and managerial personnel in the field of physical education and sports. Based on the results of a sociological survey, data are provided for concretizing the thematic content of the educational program «Marketing of Paid Physical Culture, Health and Sports and Spectacular Services», which is of most interest to listeners through online-webinars.

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