Understanding Green Attitudes

2018 ◽  
pp. 51-71
Author(s):  
Aysen Coskun
Keyword(s):  
Consumer Behavior ◽  
Attitude Change ◽  
Environmental Literature ◽  
Future Research ◽  
Attitude Measurement ◽  
Research Directions ◽  
New Methods ◽  
Future Research Directions ◽  
Attitude Behavior

Many environmental researches are interested in attitudes. Particularly in consumer behavior studies, attitudes are frequently used to identify the determinants of behavior. This chapter provides a framework for green attitude, first by focusing on its components and formation. The attitude-behavior gap is also discussed by categorizing a number of variables that are found to affect this relationship in the environmental literature. Following sections provide well-established scales of green attitudes and how they are measured. Finally, insights for green attitude change are discussed, along with future research directions, which underline the importance of new methods for attitude measurement.

Brand Personality, Social Status, and Physical Vanity in Building Luxury Fashion Branded Apps

2017 ◽  
pp. 176-193
Author(s):  
Shanthi Bavani V. Raja Mohan ◽  
Sajad Rezaei
Keyword(s):  
Consumer Behavior ◽  
Social Status ◽  
Purchase Intention ◽  
Brand Personality ◽  
External Factors ◽  
Future Research ◽  
Internal Factor ◽  
Research Directions ◽  
Future Research Directions

While there have been an increasing number of researches done on branding and consumer behavior especially on brand personality, social status and vanity and its influence on purchase intention, there are little researches that focus on the influence of all these factors collectively on Apps purchase intention. In addition, the fact that the influence of some factors will vary from country to country could not be ignored. This chapter conceptually argues that brand personality, social status, and physical vanity are important in building luxury fashion branded Apps. While brand personality and luxury fashion branded Apps as an internal factor plays an important role in deciphering if it has an influence on an individual's Apps purchase intention for luxury fashion brands; therefore, it is important to look into how external factors have an influence on an individual. The theoretical and future research directions are discussed.

Reactions to unethical consumer behavior across six countries

2004 ◽  
Vol 21 (4) ◽  
pp. 254-263 ◽  
Author(s):  
Emin Babakus ◽  
T. Bettina Cornwell ◽  
Vince Mitchell ◽  
Bodo Schlegelmilch
Keyword(s):  
Consumer Behavior ◽  
Unethical Behavior ◽  
Religious Affiliation ◽  
Future Research ◽  
Research Directions ◽  
Unethical Consumer Behavior ◽  
Sample Data ◽  
The Usa ◽  
Future Research Directions ◽  
The Uk

Examining individual tolerance for unethical consumer behavior provides a key insight to how people behave as consumers worldwide. In this study, consumer reactions to 11 unethical consumer behavior scenarios are investigated using sample data from Austria, Brunei, France, Hong Kong, the UK, and the USA. Nationality is found to be a significant predictor of how consumers view various questionable behaviors. Gender is not a significant predictor, while age and religious affiliation are found to be significant predictors of consumer ethical perceptions. The study identifies distinct consumer clusters based on their perceptions of consumer unethical behavior. Implications of the findings are discussed and future research directions are provided.

The coronavirus' effects on consumer behavior and supermarket activities: insights from Greece and Sweden

2020 ◽  
Vol 40 (9/10) ◽  
pp. 893-907
Author(s):  
Elena Anastasiadou ◽  
Michael Chrissos Anestis ◽  
Ioanna Karantza ◽  
Sotirios Vlachakis
Keyword(s):  
Consumer Behavior ◽  
Design Methodology ◽  
Academic Community ◽  
Future Research ◽  
Behavior Changes ◽  
Comprehensive Understanding ◽  
Research Directions ◽  
Content Type ◽  
Future Research Directions ◽  
Crisis Conditions

PurposeThe purpose of this study is to investigate the changes that have taken place in consumer behavior due to the fear, caused by the spread of the coronavirus, in parallel to studying how supermarket activities have changed during the pandemic.Design/methodology/approachUsing qualitative methods (email interviews and document analysis) and utilizing the few statistics available for the case, the authors performed a comparison between Greece, a country that imposed an early lockdown, and Sweden, which, for its own political reasons, did not lock down, but took other measures instead.FindingsDifferences in consumer behavior and supermarket activities in both countries based on different mentalities and different experiences were identified. Similarities in consumer behavior, but with different motives, were also discovered.Research limitations/implicationsRetailing practitioners and communication executives can apply the findings to manage sales in a time of sharp, unpredictable crisis. The paper aims at integrating existing literature for the academic community and contributes with implications for practitioners and policymakers to reduce crisis risks.Originality/valueThis paper is one of the first to explore changes in consumer behavior caused by the spread of the coronavirus. It provides a coherent and comprehensive understanding of how consumer behavior changes under fear-crisis conditions along with future research directions.

Future Research Directions in Sensory Marketing

2020 ◽  
pp. 133-155
Author(s):  
Maher Georges Elmashhara ◽  
Nada Elbishbishy
Keyword(s):  
Consumer Behavior ◽  
Crucial Role ◽  
Shopping Behavior ◽  
Future Research ◽  
Research Directions ◽  
Sensory Marketing ◽  
Sensory Environment ◽  
Future Research Directions ◽  
Retail Atmospherics

Although retail atmospherics has been an active field of study, further research is needed to address the role that sensory marketing plays in the retailing sector. This chapter presents a review of previous research and discusses the effect of visual, sound, and olfactory atmospherics on shopping outcomes. The interaction among these variables and their common impact on consumer behavior is also explored. The chapter expands and enriches the literature on retail atmospherics and discusses future research avenues. Further research will help retailers pay attention to the crucial role of sensory environment in shaping the customer experience and shopping behavior.

Methods and Techniques of Data Mining

2021 ◽  
pp. 749-767
Author(s):  
Ana Funes ◽  
Aristides Dasso
Keyword(s):  
Artificial Intelligence ◽  
Data Mining ◽  
Research And Development ◽  
Knowledge Acquisition ◽  
Future Research ◽  
Research Directions ◽  
New Methods ◽  
Methods And Techniques ◽  
Future Research Directions

Nowadays, there is an increasing number of applications where artificial intelligence has fuelled the research and development of new methods, techniques, and tools related to knowledge acquisition and data mining. The development of data mining and other related disciplines has benefited from the existence of large volumes of data proceeding from the most diverse sources and domains. KDD process and methods of data mining allows for the discovery of knowledge in data that is hidden to humans, presenting this knowledge under different ways. In this chapter, the relation of data mining with other disciplines is analyzed, an overview of data mining tasks and methods is presented, and also a possible classification of them is given. Finally, a brief discussion on issues associated to the discipline and future research directions are also given.

scholarly journals Recent Developments inβ-Zn4Sb3Based Thermoelectric Compounds

2015 ◽  
Vol 2015 ◽  
pp. 1-15 ◽  
Author(s):  
Tianhua Zou ◽  
Wenjie Xie ◽  
Jian Feng ◽  
Xiaoying Qin ◽  
Anke Weidenkaff
Keyword(s):  
Waste Heat ◽  
Future Research ◽  
Heat Sources ◽  
Research Directions ◽  
Temperature Range ◽  
New Methods ◽  
Recent Developments ◽  
Long Time ◽  
Future Research Directions ◽  
Industrial Waste Heat

Thermoelectricity has been recognized as an environmentally friendly energy conversion technology due to its ability to directly achieve conversion between heat and electricity for a long time.β-Zn4Sb3has attracted considerable interest as promising thermoelectric material in the moderate temperature range (500 K–900 K), which is the temperature range of most industrial waste heat sources. In this paper, first we present the structure ofβ-Zn4Sb3and the traditional doping strategy used to enhance its performance. Next, we review the details of some new methods utilized for improving the thermoelectric properties ofβ-Zn4Sb3and its thermal stability as well as reliability. Finally, the review finishes with highlighting some promising strategies for future research directions in the material.

scholarly journals What is materialism? Testing two dominant perspectives on materialism in the marketing literature

2015 ◽  
Vol 10 (2) ◽  
pp. 89-102 ◽  
Author(s):  
Srikant Manchiraju ◽  
Zlatan Krizan
Keyword(s):  
Structural Equation Modeling ◽  
Consumer Behavior ◽  
Structural Equation ◽  
Discriminant Validity ◽  
Equation Modeling ◽  
Future Research ◽  
Common Variance ◽  
Research Directions ◽  
Marketing Literature ◽  
Future Research Directions

Abstract Materialism is defined as the importance an individual attaches to worldly possessions, which has been considered as an important construct in consumer behavior and marketing literature. There are two dominant perspectives on individual materialism in the marketing literature that focus on (1) personality traits or (2) individual personal values. However, several scholars have questioned the aforementioned materialism conceptualizations. Therefore, the present study directly compares the constructs of personality materialism and value materialism. Structural equation modeling was employed to address the following issues: (1) what are the key conceptual dimensions of materialism, (2) how much do they overlap, and (3) what is their discriminant validity in predicting outcomes linked to materialism. We suggest these two dominant perspectives on individual materialism are two distinct constructs, as they shared only 21 percent of common variance. Furthermore, we stress the multi-faceted nature of materialism, with an emphasis on future research directions related to materialism in marketing.

scholarly journals Strategies to Improve Work Attitude and Mental Health of Problem Employees: Focusing on Airline Cabin Crew

2022 ◽  
Vol 19 (2) ◽  
pp. 768
Author(s):  
Hwayoung Kim ◽  
Myoungjin Yu ◽  
Sunghyup Sean Hyun
Keyword(s):  
Mental Health ◽  
Job Performance ◽  
Attitude Change ◽  
Future Research ◽  
Research Directions ◽  
Managerial Coaching ◽  
Work Attitude ◽  
Airline Crew ◽  
Future Research Directions ◽  
Handling Methods

This study examines strategies for improving the work attitude and mental health of airlines’ “problem employees”. Based on a review of previous studies, five different handling methods for problem employees were derived: (1) duty assignment according to ability, (2) confidence beliefs, (3) managerial coaching, (4) human understanding, and (5) mentor system. The study hypothesized that these five approaches influence employees’ work attitudes, mental health, and job performance. To verify these hypotheses, empirical data were collected from 200 airline crew members. The analysis found that only three of the “five different handling methods of problem employees” positively influence job attitudes, mental health, and job performance: (1) duty assignment according to ability, (2) confidence beliefs, and (3) mentor system. In contrast, managerial coaching negatively impacted outcome variables. The study also found that the current handling approaches implemented in the industry have positive and negative outcomes on problem employees. Therefore, airline companies need to manage problem staff based on the findings of this study. Particularly, when conducting managerial coaching, supervisors should check employees’ work attitude change status. Research implications, limitations, and future research directions are discussed.

scholarly journals Brand Personality, Social Status, and Physical Vanity in Building Luxury Fashion Branded Apps

2017 ◽  
pp. 261-274
Author(s):  
Shanthi Bavani V. Raja Mohan ◽  
Sajad Rezaei
Keyword(s):  
Consumer Behavior ◽  
Social Status ◽  
Purchase Intention ◽  
Brand Personality ◽  
External Factors ◽  
Future Research ◽  
Internal Factor ◽  
Research Directions ◽  
Future Research Directions

While there have been an increasing number of researches done on branding and consumer behavior especially on brand personality, social status and vanity and its influence on purchase intention, there are little researches that focus on the influence of all these factors collectively on Apps purchase intention. In addition, the fact that the influence of some factors will vary from country to country could not be ignored. This chapter conceptually argues that brand personality, social status, and physical vanity are important in building luxury fashion branded Apps. While brand personality and luxury fashion branded Apps as an internal factor plays an important role in deciphering if it has an influence on an individual's Apps purchase intention for luxury fashion brands; therefore, it is important to look into how external factors have an influence on an individual. The theoretical and future research directions are discussed.

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