Corporate Social Responsibility

Author(s):  
Chandra Sekhar Patro ◽  
K. Madhu Kishore Raghunath

A sense of responsibility keeps human on the edge which continuously reminds one of where their pursuit lies. Of course, Responsibility keeps piling up as one grow. In a society where the globe is technologically upgrading every second, the businesses are assigned the challenge to keep the surroundings at balance; this is where the term corporate social responsibility gains momentum. In constantly growing economies, Corporate Social Responsibility (CSR) is the force which keeps organizations stay afloat and is the make or break point. Realising this, the economies of world are jointly or individually pursuing the corporate goals towards society in different areas. CSR is the vantage point which is titled to aid an organization's mission as well as a guide to what the company stands for its consumers. The aim of the chapter is to articulate how corporate social responsibility has become the most valuable touch point of the society to survive among different companies and highlight the various issues and challenges in CSR implementation and regulation.

2009 ◽  
Vol 7 (1) ◽  
pp. 274-284 ◽  
Author(s):  
Maria Victoria Lopez-Perez ◽  
María del Carmen Perez-Lopez ◽  
Lázaro Rodriguez-Ariza

A growing number of European corporations now realize that their corporate goals are compatible with sustainability. Each corporation must strengthen corporate governance on condition that they focus on corporate social responsibility (CSR). These may constitute a strategic instrument, focused on improving the corporate reputation and image, or be aimed at the better management of available resources, among other possibilities. The latter aspect is examined in the present study. Adopting CSR principles involves taking into account environmental, economic and social factors, from an ethical viewpoint. In this paper, we suggest that such questions should be addressed with innovation in mind. CSR practices can require investments in innovation, and we examine whether the adoption of responsibility-oriented policies constitutes a strategic decision that may explain investment in research and development. The sample obtained is made up of data from 95 European corporations examined for the period 1998-2006. We identify a relation between R&D expenditure and practices of CSR.


2013 ◽  
Vol 5 (4) ◽  
pp. 194-202 ◽  
Author(s):  
Adnan Safi

Pakistani consumers must be well informed that, in achieving their corporate goals, organizations now bear greater responsibility to develop healthy environment and aware society. This study aims towards assessment of the impact of Corporate Social Responsibility on Consumer Behavior in Pakistan and to analyze whether consumers reckon Organization’s CSR initiative before buying decisions of goods and services. Carroll definition of CSR was adopted here that addresses whole range of economic, legal, ethical and philanthropic responsibilities. A Survey Questionnaire in this regard was carried out and 313 responses were collected across the different corners of Pakistan that further lead to culmination of this analysis report. The analysis showed that there is significant positive correlation between all CSR components and consumer behavior. However, Pakistani consumer’s priority appeared to be different than offered by Carroll’s Classical Pyramid, where economic responsibility was considered to be the greatest priority, followed by philanthropic, legal & ethical responsibilities.


2019 ◽  
Author(s):  
Soyoung Joo ◽  
Elizabeth G. Miller ◽  
Janet S. Fink

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