Research on Advertising Program Based on IPTV Viewing Data

2014 ◽  
Vol 631-632 ◽  
pp. 288-291
Author(s):  
Yuan Xue Song ◽  
Pei Tian ◽  
Yu Han Zhou

As an interactive and on-demand service, IPTV meets the need of the current broadband network of value-added services. IPTV’s bidirectionality makes the viewing data available, and these data have objectivity and authenticity. According to the massive IPTV viewing data, this article applies module maximization algorithm to excavate useful patterns or knowledge of useful, potential and previously unknown. Maximize the role of user data which can make the advertisers to develop personalized, targeted advertising program, so as to reduce the advertising efforts, but they can get higher returns.

2016 ◽  
Vol 14 (3) ◽  
pp. 243-253
Author(s):  
Grzegorz Stefanowicz

This article undertakes to show the way that has led to the statutory decriminalization of euthanasia-related murder and assisted suicide in the Kingdom of the Netherlands. It presents the evolution of the views held by Dutch society on the euthanasia related practice, in the consequence of which death on demand has become legal after less than thirty years. Due attention is paid to the role of organs of public authority in these changes, with a particular emphasis put on the role of the Dutch Parliament – the States General. Because of scarcity of space and limited length of the article, the change in the attitudes toward euthanasia, which has taken place in the Netherlands, is presented in a synthetic way – from the first discussions on admissibility of a euthanasia-related murder carried out in the 1970s, through the practice of killing patients at their request, which was against the law at that time, but with years began more and more acceptable, up to the statutory decriminalization of euthanasia by the Dutch Parliament, made with the support of the majority of society.


2015 ◽  
Vol 10 (3) ◽  
pp. 191-207
Author(s):  
Walentyna Kwiatkowska

The role of the service sector in the economy is increasing in the process of socio-economic development. This tendency has been confirmed and explained by the three-sector theory formulated by A.G.B. Fisher, C. Clark, and J. Fourastie. The main goal of the paper is to show development tendencies in service sectors in Poland and the EU countries and assess them in view of the three-sector theory. The share of the service sector in the total employment and in the total gross value added in the years 2005-2013/2014 will be analysed together with two sub-sectors including market and non-market services. The research shows that the share of the service sector in total employment and total gross value added has been recently increasing in Poland as well as in other EU countries, but there is a gap in this process between Poland and the most developed EU countries. Moreover, in Poland, the role of market services has been recently increasing much faster than the role of non-market services. 


2011 ◽  
Author(s):  
Sanjeet Singh ◽  
Gagan Deep Sharma ◽  
Mandeep Mahendru
Keyword(s):  

2019 ◽  
Vol 25 (1) ◽  
pp. 49-72
Author(s):  
Yu Cheng Lin ◽  
Hyunbum Cho ◽  
Chyi Lin Lee
Keyword(s):  

2021 ◽  
pp. 1-1
Author(s):  
Arash Bozorgchenani ◽  
Daniele Tarchi ◽  
Walter Cerroni

2021 ◽  
Vol 99 (Supplement_1) ◽  
pp. 39-39
Author(s):  
Mark McCully

Abstract The role of the breed association has historically been to keep a registry of a pure breed, aggregate the performance data surrounding that one breed, develop breeding and selection tools, and conduct breed promotion. Larger associations have been able to augment that with operating magazines and other media, running branded beef programs, feeder calf marketing programs, and genetic evaluation for other breeds. The relevance of breed associations is being and will continue to be challenged as genomics and large commercial databases develop and allow for breeding and selection tools to be developed independently by large breeders or private entities. Gene editing and other such technology will also challenge the traditional seedstock models and opens the door for proprietary genetic lines. Breed associations may need to modify their traditional policies to incorporate these innovations. Supply chains will continue to become far more sophisticated and will incorporate more genetic information to guide management decisions and potentially validate brand promises around sustainability. To stay relevant, breed associations of the future will need to do the following: Balance the needs of diverse membership (show, hobby, lifestyle, etc.) with commercial industry value and significance. Have access to large amounts of data and be leaders in adopting the most current technologies. Deliver tools for breeders that enhance the profitability of commercial producers – identify optimum production levels vs maximum outputs. Work collaboratively with multiple supply chains providing the needed genetic information. Be a significant educational resource to breeders and commercial producers. Be a leader in research on breed improvement and genetic advancement. Have value-added programs that create real and sustained pull-through demand for the end product.


Sign in / Sign up

Export Citation Format

Share Document