scholarly journals Media coverage of women athletes during the Olympic Games

Author(s):  
Andrea N. Geurin
2017 ◽  
Vol 22 ◽  
pp. 39-48
Author(s):  
Natalia Organista ◽  
Zuzanna Mazur

During the last Olympic Games in Rio de Janeiro, the Polish female representatives won sig-nificantly more medals compared to men. This fact made the authors examine whether female athletes received proportionate media coverage compared to men. In the course ofresearch, articles from the two largest Polish dailies were analysed (“Gazeta Wyborcza” and “Fakt Gazeta Codzienna”). With the use of content analysis, 197 articles were analysed in order to check whether any quantitative and qualitative differences can be observed in describing women's and men's sport. The results show underrepresentation of press coverage regarding women's sport. The results of qualitative analysis also point to a number of differences when portraying women's and men's sport.


MedienJournal ◽  
2019 ◽  
Vol 43 (1) ◽  
pp. 101-121
Author(s):  
Lars-Ole Wehden ◽  
Nathalie Schröer

A maximum amount of media coverage is desirable for every sport to attract potential fans, new active members, and sponsors. The Olympic Games draw large audiences and are therefore a chance for niche sports to enter the big media stage. Large time differences between the hosting city and the audiences’ home countries sometimes limit the amount of live coverage viewers can consume – increasing the importance of summarizing coverage formats like bulletins and news shows. This study analyzes this type of coverage about the Olympic Games 2018 on German TV and tries to find predictors for variances in coverage time, with the help of news values theory. Results show that the success of national athletes is by far the strongest predictor, while simplicity, identification, and surprise play a lesser role and tradition and gender seem to make no significant difference in the amount of summarizing coverage a competition yields.


Author(s):  
James R. Hines

This chapter discusses media coverage of figure skates. Media interest in figure skating has grown steadily since 1962, when ABC's Wide World of Sports began covering the World Championships. However, the Olympic Games have provided the most popular televised skating events. Increased visibility spurred unprecedented interest in figure skating. Television audiences wanted to see in person those competitors they had watched compete for World and Olympic medals. The result has been phenomenal. An ever-increasing number of ice shows and professional competitions have provided opportunities for former competitors to enjoy lucrative careers while continuing to excite audiences. Some have sustained unusual longevity. Two, Scott Hamilton and Kurt Browning, can be classified as matinee idols.


2015 ◽  
Vol 8 (1) ◽  
pp. 68-86 ◽  
Author(s):  
Ari Kim ◽  
Moonhoon Choi ◽  
Kyriaki Kaplanidou

Residents’ support for hosting the Olympic Games is crucial for a bid to succeed in the Olympic host-city selection process. Because of the vital role of the media in framing public perceptions of Olympic bids, the purpose of this study was to examine media coverage of hosting the Olympic Games during the Olympic host-city bid process. A quantitative content analysis was conducted on newspaper articles about Pyeongchang, Korea. Pyeongchang was a candidate city for 3 consecutive bids for the Winter Olympic Games, and it finally won its latest bid to host the 2018 Games. Six hundred Korean newspaper articles were collected for analysis. The results indicated that positive, nationwide discussions of hosting the Olympic Games were presented during the successful bid. Infrastructure legacy was mentioned frequently and dominantly for both successful and unsuccessful bid periods, whereas the presence of sport-development and sociocultural-legacy themes increased in the latest, successful, bid. In addition, extensive coverage related to celebrity endorsement was found during the successful bid.


2019 ◽  
Vol 28 ◽  
Author(s):  
Lucimara Fabiana Fornari ◽  
Rafaela Gessner Lourenço ◽  
Rosa Maria Godoy Serpa da Fonseca ◽  
Danyelle Leonette Araújo dos Santos ◽  
Emiko Yoshikawa Egry

ABSTRACT Objective: to identify reiteration trends or overcoming of gender inequalities in reports on female athletes published in Brazilian newspapers. Method: a documentary research based on reports published in the special report on Rio 2016 Olympic Games in two Brazilian newspapers of national circulation. 51 articles and 87 images were selected and submitted to thematic content analysis and processed in webQDA software. Results: four categories emerged from the empirical data: women’s representativeness in the Olympic Games; women on the champions platform; recognition of women from overcoming male performance; and violence against women gaining ground in sports’ agenda. Media coverage replicated socially constructed sexist patterns by portraying athletes from stereotyped female characteristics and revealed gender inequalities in describing situations of violence against athletes perpetrated by members of technical teams and supporters. Conclusion: despite the visibility given to the protagonism of athletes, there was the production and reproduction of gender stereotypes. Therefore, it is necessary to deconstruct and confront inequalities between men and women.


Author(s):  
James R. Hines

This chapter focuses the decade between the Albertville Games in 1992 and the Salt Lake City Games in 2002, which proved to be one of figure skating's most dynamic as the sport changed with vertiginous speed. The figure skating world endured the vicious attack on Nancy Kerrigan at the U.S. Championships in 1994 and suffered highly publicized judging controversies at the Olympic Games in 1998 and 2002. As a result of those events it enjoyed unprecedented popularity. Fueled by extensive media coverage and spurred by an ever-increasing number of popular and highly motivated skaters who sought the spotlight and its financial rewards, figure skating reached a much-expanded public that, for a short time, could not get enough of.


2020 ◽  
Vol 16 (2) ◽  
Author(s):  
Natalia Organista ◽  
Martyna Halter-Bogołębska

Organista Natalia, Halter–Bogołębska Martyna, Sport in the new media. Media coverages of selected sport disciplines during the Olympic Games in Rio de Janeiro. Culture – Society – Education no 2(16) 2019, Poznań 2019, pp. 203–224, Adam Mickiewicz University Press. ISSN 2300–0422. DOI 10.14746/kse.2019.16.13. This study concerns the online sports media coverage, a topic that has not been previously analyzed in Poland. In recent decades many studies (in Anglo–Saxon countries in particular) indicated the major underrepresentation of women’s sport and different framing of sportswomen andsportsmen. Those studies showed that the media plays important role in upholding gender stereotypes in sport and hindering empowerment of sportswomen. This study analyzes media coverage of three sports disciplines (gymnastics,swimming and weightlifting) during Rio Olympics on five websites. Findings revealed underrepresentation of women’s sport and setting the trend to write about women’s sport in disciplines consider as appropriated for women. The qualitative analysis did not indicate gender–specific descriptors in materials about sportspeople.


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