2014 ◽  
Vol 6 (2) ◽  
pp. 211-233
Author(s):  
Thomas M. Bayer ◽  
John Page

Purpose – This paper aims to analyze the evolution of the marketing of paintings and related visual products from its nascent stages in England around 1700 to the development of the modern art market by 1900, with a brief discussion connecting to the present. Design/methodology/approach – Sources consist of a mixture of primary and secondary sources as well as a series of econometric and statistical analyses of specifically constructed and unique data sets that list nearly more than 50,000 different sales of paintings during this period. One set records sales of paintings at various English auction houses during the eighteenth and nineteenth centuries; the second set consists of all purchases and sales of paintings recorded in the stock books of the late nineteenth-century London art dealer, Arthur Tooth, during the years of 1870/1871. The authors interpret the data under a commoditization model first introduced by Igor Kopytoff in 1986 that posits that markets and their participants evolve toward maximizing the efficiency of their exchange process within the prevailing exchange technology. Findings – We found that artists were largely responsible for a series of innovations in the art market that replaced the prevailing direct relationship between artists and patron with a modern market for which painters produced works on speculation to be sold by enterprising middlemen to an anonymous public. In this process, artists displayed a remarkable creativity and a seemingly instinctive understanding of the principles of competitive marketing that should dispel the erroneous but persistent notion that artistic genius and business savvy are incompatible. Research limitations/implications – A similar marketing analysis could be done of the development of the art markets of other leading countries, such as France, Italy and Holland, as well as the current developments of the art market. Practical implications – The same process of the development of the art market in England is now occurring in Latin America and China. Also, the commoditization process continues in the present, now using the Internet and worldwide art dealers. Originality/value – This is the first article to trace the historical development of the marketing of art in all of its components: artists, dealers, artist organizations, museums, curators, art critics, the media and art historians.


2009 ◽  
Vol 44 (1) ◽  
pp. 19-46
Author(s):  
CONSTANCE J. S. CHEN

This article explores the role of Japanese merchants within American art and collecting circles and analyzes the ways in which the construction of “Asianness” and, in particular, “Japaneseness” became intertwined with the classification of Asian art. In order to reconstitute the market for high art and to create their own positionalities as legitimate cultural intermediaries, Asian art dealers such as Bunkio Matsuki (1867–1940) and Sadajiro Yamanaka (1866–1936) used their connections to Japan as cultural capital. Ultimately, their experiences illuminate the complexities of the reconceptualization of ethnic–racial identities through the lens of aesthetic discourses.


2021 ◽  
Vol 18 (5) ◽  
pp. 496-505
Author(s):  
Olga Yu. Kulakova

Over three and a half centuries, the genre of flower still life created by Dutch artists experienced ups of interest and oblivion. There were the maximum assessment of society in the form of high fees of the 17th century artists; the criticism of connoisseurs and art theorists; the neglect in the 19th century and the rise of auction prices and close attention of art critics, manifested from the middle of the 20th century to the present day. In the middle of the 17th century, there was already a hierarchy of genres, based on both the subject and the size of the paintings, which was reflected in the price. Still lifes and landscapes were cheaper than allegorical and historical scenes, but there were exceptions, for example, in the works of Jan Brueghel the Elder and Jan Davidsz. de Heem. Art theorists Willem van Hoogstraten and Arnold Houbraken, resting upon academic tastes, downplayed the importance of still-life painting. Meanwhile, the artists themselves, determining the worth of their paintings, sought for maximum naturalism, and such paintings were sold well.In the 20th century, this genre attracted the attention of collectors in Europe and the United States. A revival of interest in Dutch still lifes in general, and in flower ones in particular, began in the 20th century, the paintings rose in price at auctions, and collecting them became almost a fashion. Art societies and art dealers of the Netherlands and Belgium organized several small exhibitions of still lifes. The course for studying symbolic messages in still lifes, presented by Ingvar Bergström, is continued by Eddie de Jong, who emphasizes the diverse nature of symbolism in Dutch painting of the 17th century. Svetlana Alpers, on the contrary, criticizes the iconological method and presents the Dutch painting of that period as an example of visual culture. Norman Bryson’s view of Dutch still lifes is formed against the background of the development of a consumer society, economic prosperity and abundance. Finally, there has been an increasing interest in the natural science aspects of flower still-life painting in the researches of the last twenty years. Curiosity, skill, and admiration for nature are the impulses that can still be felt in the images of bouquets and fruits.


Author(s):  
Alysha Strongman

Before moving to Canada, Vincent and Olga Diniacopoulos acquired a large collection of antiquities. After settling in Montreal, they continued their activity of art dealers and collectors. In 2001, Queen’s Department of Classics and the Art Conservation Program acquired a large number of ancient pieces from the collection, including 627 Greek and Roman coins from different periods, still to be treated and identified. In my research project, I am currently working on cataloguing and identifying all of the coins in the collection. The coins in the collection are the best way for students to gain firsthand knowledge with artifacts from a research perspective. The study of ancient coins is one of the traditional fields of Classical archaeology because of their imagery, frequently complex and intricate in spite of the small space available, their direct connection to figures and events of ancient history and their use for civic and dynastic propaganda. The majority of the coins identified thus far appear to have been minted in Alexandria in Egypt, a country where the Diniacopoulos family lived for a while and acquired a large part of their collection. In my poster, I aim to present the project and to discuss a few coins that have been already identified.  


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