scholarly journals Hotel Booking Website Quality, Travel Agent Satisfaction and Purchase Intention

2021 ◽  
Vol 10 (10(6)) ◽  
pp. 1932-1943
Author(s):  
Sandie Khumalo-Ncube ◽  
Tasneem Motala
Keyword(s):  
Customer Satisfaction ◽  
Purchase Intention ◽  
Online Survey ◽  
Information Quality ◽  
Ease Of Use ◽  
Third Party ◽  
Website Quality ◽  
Travel Agents ◽  
Hotel Booking ◽  
The Impact

Website quality is one of the features that organisations increasingly use to maintain a competitive advantage. In the hospitality sector in particular, the growing use of a website as a sales channel has necessitated that hotel distribution companies understand the influence of website quality on their customers’ purchase behaviour. The purpose of this study was to assess the impact of Business-to-Business (B2B) third-party hotel booking website quality features on travel agents’ satisfaction, and their subsequent purchase intention. Quantitative data was collected from South African travel agents using an online survey. Three website quality dimensions namely ease of use, information quality and visual appearance, as well as customer satisfaction and purchase intention were measured. Results indicate that there is a positive relationship between website quality and customer satisfaction, and between customer satisfaction and purchase intention. Information quality appears to have the strongest relationship with customer satisfaction. Regression analyses revealed that the relationship between website quality and purchase intention is mediated by customer satisfaction. The study makes a predominantly empirical contribution as there does not appear to be a similar study conducted within an African context. From a practical contribution perspective, the findings may assist third-party hotel distribution companies with meeting the demands of travel agents, and thereby improve their overall business performance.

E-service quality on live streaming platforms: swift guanxi perspective

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Min Zhang ◽  
Lin Sun ◽  
Fang Qin ◽  
G. Alan Wang
Keyword(s):  
Service Quality ◽  
Social Exchange ◽  
Purchase Intention ◽  
Social Exchange Theory ◽  
Online Survey ◽  
Information Quality ◽  
Live Streaming ◽  
Content Type ◽  
Interaction Quality ◽  
The Impact

Purpose In recent years, more and more e-retailers have adopted live streaming services to attract customers. Although the extant literature has mostly examined the motivations for live streaming usage, it remains unclear how to enhance customers’ purchase behaviour. Based on the social exchange theory, in the context of live streaming platforms (LSP), this study aims to investigate the impact of information quality and interaction quality on swift guanxi and customers’ purchase intention. Design/methodology/approach This study conducted an online survey to conduct two rounds of data collection and analyses the data using SPSS and SmartPLS softwares. Findings The results show that information quality (believability, usefulness and vividness) and interaction quality (responsiveness, real-time interaction and empathy) are positively related to swift guanxi, which may influence customers’ online purchase intention on LSP. Originality/value Prior service quality studies tend to focus on traditional physical stores and e-commerce websites context. This study offers the description of key dimensions of service quality on emerging LSP context. The study also confirms the importance of swift guanxi in an online marketplace.

scholarly journals PENGARUH WEBSITE QUALITY TERHADAP MINAT BELI PRODUK START UP BUSINESS MAHASISWA

2021 ◽  
Vol 17 (2) ◽  
Author(s):  
Deandra Vidyanata
Keyword(s):  
Purchase Intention ◽  
Linear Regression Analysis ◽  
Rapid Change ◽  
Multiple Linear Regression Analysis ◽  
Positive Influence ◽  
Ease Of Use ◽  
Website Quality ◽  
Start Up ◽  
Data Collection Process ◽  
The Impact

During the past decade, people around the world has experienced a rapid change in relation with technology, such as a website. The purpose of this research is to find out the impact of website quality towards purchase intention. In this research website quality is examined using the WebQual dimension, therefore the variables used are usefulness, ease of use, entertainment, and complementary relationships. The data collection process needed in this research using a purposive sampling method with sample criteria of individuals who have bought and visited start up business’ website. This research uses a sample of 85 respondents. The analytical method used in this research is quantitative method with multiple linear regression analysis to find out the influence of the variables of usefulness, ease of use, entertainment and complementary relationships on purchase intention. It is found that the usefulness positively significant towards purchase intention as well as the entertainment and complementary relationship that have a positive influence on purchase intention. While the ease of use is known not to have a significant influence towards purchase intention

scholarly journals An Exploratory Study of Length and Frequency of Internet Banking Usage

2007 ◽  
Vol 2 (1) ◽  
pp. 76-85
Author(s):  
Booi Hon Kam ◽  
Hernan Riquelme
Keyword(s):  
Customer Satisfaction ◽  
Foreign Exchange ◽  
Exploratory Study ◽  
Internet Banking ◽  
Ease Of Use ◽  
Market Segments ◽  
Customer Base ◽  
Banking Service ◽  
The Impact ◽  
Exchange Transactions

The advent of Internet has provided banks an opportunity to reduce costs, increase customer base, and mass customize by delivering their products and services through this medium. A flurry of studies on Internet banking (IB) has since emerged. The majority of these studies, however, have been directed to either IB adoption or IB service quality delivery. With few exceptions, the impact that customer satisfaction with e-banking service qualities has on IB usage remains unexplored. This study examines a sample of Australian IB users based on their frequency and length of usage. The results show that as customers become more acclimatized to IB, they use these services more often. Further, daily and frequent IB users are more pleased with “ease of use” and “aesthetics” and tend to use IB more for electronic fund transfer and foreign exchange transactions than the less frequent users. The findings suggest that banks need to develop more customized services since there are distinct market segments with different banking requirements.

E-participation decision across different channels

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Yurong Yao ◽  
Peng Xu
Keyword(s):  
Online Survey ◽  
Information Quality ◽  
Public Affairs ◽  
Content Type ◽  
Interaction Quality ◽  
Channel Interaction ◽  
Participation Decision ◽  
Electronic Channel ◽  
Intention To Continue ◽  
The Impact

PurposeThis study focuses on understanding how channel features can affect people's intention to continue to use an electronic channel in public affairs and their recommendation behaviors. Specifically, three different channels are focused on: email, microblogs and online meetings.Design/methodology/approachA research model on an e-participation channel based on the channel-disposition framework was developed and an online survey was conducted to collect data from 397 individuals who used three e-participation channels to validate seven hypotheses.FindingsThe study found that information quality, channel interaction quality and the social appearance of other citizens all had a significant impact on users' intention to continue to use an electronic channel, which, in turn, affected their recommendation behaviors. However, the impact differed across the three e-participation channels. Information quality had a stronger impact on microblog and online meeting users' intention to continue to use these channels than on email users' intention to continue using email to participate in public affairs. Channel interaction quality had a stronger impact on email users' intention to continue to use email than on microblog and online meeting users' intention to continue to use these channels in public affairs.Originality/valueThis study helps better explain how various channels and their features can affect participants' use intentions and behaviors in e-participation. It also provides practical guidance for government to better manage e-participation channels and effectively engage citizens in public affairs.

Repurchase intentions in Y generation: mediation of trust and e-satisfaction

2020 ◽  
Vol 38 (4) ◽  
pp. 401-415 ◽  
Author(s):  
Shrawan Kumar Trivedi ◽  
Mohit Yadav
Keyword(s):  
Online Survey ◽  
Ease Of Use ◽  
Mediation Effect ◽  
Equation Modeling ◽  
Repurchase Intention ◽  
Content Type ◽  
Repurchase Intentions ◽  
Privacy Concerns ◽  
Gen Y ◽  
The Impact

PurposeResearch on online businesses has focused on the adoption of e-commerce and initial purchase behavior; repurchase intention and its antecedents remain underresearched. The present study develops an empirical model to explore the extent to which trust and e-satisfaction mediate the effect of vendor-specific attributes and customer intention to repurchase from the same online platform.Design/methodology/approachThe proposed model is tested and validated in the context of Generation Y in India. A self-administrated online survey was employed, and the students aged between 20 and 35 at universities in Northern India are selected as subject. The data is analyzed using SPSS 20.0 and AMOS 20.0, where structural equation modeling is used to examine the model and test the hypothesis.FindingsThe results of this study suggest that trust mediates fully between security concerns, privacy concerns, and repurchase intention. E-satisfaction mediates between security and ease of use (EOU).Practical implicationsThis study reveals the fact that security, EOU, and privacy concerns are the critical determinants that have the most impact on consumer's purchasing behavior. Gen Y consumers of India need some strong security features, an easy-to-use interface, a trusted privacy policy. Furthermore, it may be beneficial to observe e-satisfaction and trust as a mediator when identifying potential problems; online satisfaction is essential for the group in this study, and the results show that it impacts on the relation between repurchase intention and some determinant of repurchase intentions.Originality/valueThis research determines the impact of security, privacy concerns, EOU on the online repurchasing behavior of Gen Y in India. The mediation effect of e-satisfaction and trust has also been determined.

The Effects of System Quality on Social Commerce

2019 ◽  
Vol 892 ◽  
pp. 258-265
Author(s):  
Nona M. Nistah ◽  
Suaini Sura ◽  
Ook Lee
Keyword(s):  
Customer Satisfaction ◽  
Online Survey ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Research Model ◽  
Social Commerce ◽  
System Quality ◽  
Is Success ◽  
Success Model ◽  
Confirmatory Factor

This study examines the effect of system quality (SQ) determinants on social commerce (s-commerce) context from the s-commerce consumers’ perspective by adapting IS success model. 220 data samples from online survey were analyzed using confirmatory factor analysis (CFA) and the structural equitation model (SEM) to test the research model. The findings show that visibility has a significant effect on perceived usefulness, and ease of use and responsiveness has a significant effect on customer satisfaction. In addition, the finding indicates the significant relationship among perceived usefulness, customer satisfaction and net benefits in s-commerce.

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