scholarly journals Content Analysis of Job Advertisements for Identifying Employability Skills

2021 ◽  
Vol 19 (4) ◽  
pp. 511-525
Author(s):  
Ivona Lipovac ◽  
Marina Marina Bagić Babac
Author(s):  
Suarta, I M ◽  
◽  
Suwintana, I K ◽  
Fajar Pranadi Sudana, I G. P ◽  
Dessy Hariyanti, N K ◽  
...  

2017 ◽  
Vol 8 (1) ◽  
pp. 1-25 ◽  
Author(s):  
Linda A. Leon ◽  
Kala Chand Seal ◽  
Zbigniew H. Przasnyski ◽  
Ian Wiedenman

The explosive growth of business analytics has created a high demand for individuals who can help organizations gain competitive advantage by extracting business knowledge from data. What types of jobs satisfy this demand and what types of skills should individuals possess to satisfy this huge and growing demand? The authors perform a content analysis of 958 job advertisements posted during 2014-2015 for four types of positions: business analyst, data analyst, data scientist, and data analytics manager. They use a text mining approach to identify the skills needed for these job types and identify six distinct broad competencies. They also identify the competencies unique to a particular type of job and those common to all job types. Their job type categorization provides a framework that organizations can use to inventory their existing workforce competencies in order to identify critical future human resources. It can also guide individual professionals with their career planning as well as academic institutions in assessing and advancing their business analytics curricula.


Author(s):  
Diana Messum ◽  
Lesley Wilkes ◽  
Kath Peters ◽  
Debra Jackson

The process of curriculum development can be informed by seeking the views of stakeholders, including employers, academics, students and recent graduates, about the skills, attributes and personal characteristics required by various professions. The views of several stakeholders may also be compared to help ensure reliability of results and identify areas of agreement or variance. However, there are documented limitations regarding the perceptions of academics and students of employability skills, and also problems with employers’ and recent graduates’ views. Another approach to identifying the skills required in various professions is content analysis of job vacancy advertisements. Content analysis of advertisements is a versatile way of identifying current skills required by various professions, and allows comparison across countries and over time to identify trends.  Yet there is little evidence to suggest that this information is used to inform curriculum development. This paper presents a qualitative integrative review of studies looking at employability skills (ES) through the use of content analysis of job vacancy advertisements. Here ES are equated with essential requirements stated in vacancy advertisements. ES is the term adopted in Australia by DEST (2002) to define skills required to both secure employment and progress in an organisation. The Critical Appraisal Skills Programme (2014) checklist for qualitative research was used in this integrative review of 40 studies. The range of application, research methods used and findings are discussed in this paper, as are the advantages and challenges associated with analysing job vacancy advertisements as a method of identifying employability skills (ES) required by employers.


Author(s):  
Ping Li ◽  
Lin Wu

This study sought to find out whether and how health sciences librarians’ roles have been changing to support the evidence-based medicine (EBM) practice. Both content analysis of job advertisements and literature review were employed. Results revealed that there exist some disconnects between what are expected of health sciences librarians in…Cette étude visait à déterminer si le rôle des bibliothécaires du domaine des sciences de la santé a évolué et de quelle manière ce rôle est en mesure de subvenir aux besoins de la médecine fondée sur les preuves (MFP). L’analyse de contenu des offres d’emploi et la revue de la littérature a été employée. Les résultats ont révélé qu’il existe un fossé entre ce que l’on attend des bibliothécaires des sciences de la santé en… 


2017 ◽  
Vol 39 (2) ◽  
pp. 82-93 ◽  
Author(s):  
Ellen McArthur ◽  
Krzysztof Kubacki ◽  
Bo Pang ◽  
Celeste Alcaraz

This study of job advertisements extends our understanding of how employers, rather than researchers, describe the specific skills and attributes sought in candidates for employment in graduate marketing roles in Australia. The article presents the findings of a content analysis of 359 marketing job advertisements downloaded in 2016, in two periods 6 months apart, from the dominant job finding website in Australia, seek.com.au. These data offer detailed primary records authored by employers, and set the research apart from most studies, which rely on generic variables imposed by academics, despite the mooted gap between academia and the business sector. The most demanded attributes included motivation, time management, communication skills, and digital marketing experience. This raises questions about the purpose of a degree, and whether marketing curricula are fit for purpose. The article explores these findings and other preconditions for being “work-ready,” and the study contributes to the underdeveloped employability research from Australia.


2001 ◽  
Vol 62 (5) ◽  
pp. 407-420 ◽  
Author(s):  
Beverly P. Lynch ◽  
Kimberley Robles Smith

A content analysis of 220 job advertisements that appeared in College & Research Libraries between 1973 and 1998 demonstrates that by 1998, all academic library jobs routinely included computer technologies, that instruction had become an integral part of reference work, and that behavioral skills, especially oral and written communication skills, had emerged as new job requirements. The master’s degree from a program accredited by the ALA continues to be widely accepted as the appropriate professional degree for academic librarians.


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