Maple Transactions−The Early Years

A vision statement for Maple Transactions giving our goals and plans for the first few years.

Integrated Strategic Communication in Romanian Organizations

The strategic communication goes beyond the area of public relations and focuses mainly on strategies that create, develop, and control the success of an organization. Strategic communication also includes traditional practices of institutionalized organizational communication to use the messages much more easily when interacting with internal and external stakeholders. Wishing to find a better strategy to programme any internal or external communication, the organizations develop different kinds of strategic plans meant to support the management process, starting with the mission and vision statement and ending with the evaluation of achieved goals. The following example - Integrated Strategic Communication (ISC)- shows the ways the integrated strategic communication can be reached in Romanian organizations.

The importance of vision statements for human resource management – functions of human resource management in creating and leveraging vision statements

Purpose The purpose of this paper is to examine the connections between vision statements, leadership and human resource management (HRM) to clarify what contribution HRM has to make in translating an organizational goal into a vision statement. Design/methodology/approach The importance of vision statements is explained. Empirical data are used to illustrate the failure of many companies to exploit the potential of a vision statement. Finally, the role of HRM in formulating a vision statement is discussed. Findings “Vision statement” is another term for primary organizational goal. Setting this primary goal is an indispensable task of leadership. If the vision statement is missing, HRM should remedy the situation. Originality/value The added value of this paper lies in explaining why vision statements are relevant for both leadership and HRM and the functions and leading role of HRM in actualizing the vision statement.

Stakeholders’ Awareness and Acceptability of University’s Vision and Mission, and Teacher Education Program Goals and Objectives in a State Institution in Central Luzon, Philippines

The vision, mission, goals and objectives (VMGO) of any institution serve as its founding pillars in realizing its thrusts, mandates and aspirations. This descriptive cross-sectional survey research gauged the level of awareness and acceptability of the stakeholders on the university vision and mission statement, and the goals and objectives of the teacher education programs of a state institution in Central Luzon, Philippines. A total of 118 stakeholders, composed of administrators, faculty members, staff, alumni and students, served as the study respondents. Results showed that the stakeholders are very much aware of the university’s new vision statement and mission. They are also very much aware on the goals and objectives of the teacher education programs. Almost all stakeholders have full participation in the reformulation of the vision statement. Further, the VMGO are clear, understandable and acceptable as assessed by the university stakeholders. Massive information dissemination of the VMGO in all types of media is recommended. Stakeholders are also encouraged to take part in the realization of the university’s target outcomes and mandates