Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science
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147

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Published By Springer International Publishing

9783319131580, 9783319131597

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An Investigation of Factors Contributing to Asymmetric Price-Tier Competition

Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-13159-7_97 ◽

2014 ◽

pp. 429-429

Author(s):

K. Sivakumar

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A Comparison of Perceived Trust in the Buyer-Seller Dyad for Goods and Services

Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-13159-7_71 ◽

2014 ◽

pp. 322-322

Author(s):

Douglas W. Vorhies ◽

C. P. Rao ◽

David L. Kurtz

Keyword(s):

Perceived Trust ◽

Goods And Services

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A Model of the Influences that Lead to Consumers’ Helping Behavior

Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-13159-7_6 ◽

2014 ◽

pp. 24-24

Author(s):

Kent L. Granzin ◽

Janen E. Olsen

Keyword(s):

Helping Behavior

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Political Risk Assessment: A Review and a New Approach

Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-13159-7_53 ◽

2014 ◽

pp. 245-247

Author(s):

Shaoming Zou

Keyword(s):

Risk Assessment ◽

Political Risk ◽

New Approach

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A Comparison of American and New Zealand Consumer Perceptions of Sex Role Portrayals in Advertising

Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-13159-7_35 ◽

2014 ◽

pp. 154-158

Author(s):

John B. Ford ◽

Earl D. Honeycutt ◽

Michael S. LaTour ◽

Patricia K. Voli ◽

Mathew Joseph ◽

...

Keyword(s):

New Zealand ◽

Sex Role ◽

Consumer Perceptions

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Multifunctional Relations in Channel Partnerships

Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-13159-7_27 ◽

2014 ◽

pp. 119-123

Author(s):

William H. Redmond ◽

Nancy J. Merritt

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The Question of Marketing in Central and Eastern Europe

Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-13159-7_142 ◽

2014 ◽

pp. 658-662

Author(s):

Carla Millar ◽

Ágnes Tóth ◽

Marie Pribová

Keyword(s):

Eastern Europe ◽

Central And Eastern Europe

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Competitive Retailing Strategies in Germany: an Empirical Study

Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-13159-7_140 ◽

2014 ◽

pp. 643-654

Author(s):

Andrea Groeppel

Keyword(s):

Empirical Study

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Power and Compliance: An Investigation in a Channel Behavior Setting

Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-13159-7_128 ◽

2014 ◽

pp. 589-593

Author(s):

Kenneth A. Hunt ◽

Jeffrey E. Danes ◽

Susan M. Keaveney

Keyword(s):

Behavior Setting

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Why Marketing Should Consider Birth Order an Important Factor in the Study of Entrepreneurship

Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-13159-7_115 ◽

2014 ◽

pp. 528-532

Author(s):

Reid P. Claxton

Keyword(s):

Birth Order

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Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing ScienceLatest Publications

TOTAL DOCUMENTS

H-INDEX

Published By Springer International Publishing

An Investigation of Factors Contributing to Asymmetric Price-Tier Competition

A Comparison of Perceived Trust in the Buyer-Seller Dyad for Goods and Services

A Model of the Influences that Lead to Consumers’ Helping Behavior

Political Risk Assessment: A Review and a New Approach

A Comparison of American and New Zealand Consumer Perceptions of Sex Role Portrayals in Advertising

Multifunctional Relations in Channel Partnerships

The Question of Marketing in Central and Eastern Europe

Competitive Retailing Strategies in Germany: an Empirical Study

Power and Compliance: An Investigation in a Channel Behavior Setting

Why Marketing Should Consider Birth Order an Important Factor in the Study of Entrepreneurship

Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Latest Publications