scholarly journals Public Engagement with Science via Social Media: A Case of Communicating the Pandemic on Twitter

2021 ◽  
Vol 58 (1) ◽  
pp. 759-761
Author(s):  
Emma Knox ◽  
Noriko Hara

2018 ◽  
Vol 4 (3) ◽  
pp. 205630511879772 ◽  
Author(s):  
Eszter Hargittai ◽  
Tobias Füchslin ◽  
Mike S. Schäfer

While considerable research has looked at how people use the Internet for sharing and engaging with various types of content from celebrity news to politics, very little of this work has considered how non-specialists interact with science and research material on social media. This article reviews literature on public engagement with science to note that this area is ripe for research on social-media-based engagement in particular. Drawing on a survey of American young adults’ online experiences, we show that using social media for science and research is at least as likely if not more so as engagement with other topics from similarly serious to lighter domains. We also find that platform matters with young adults much more likely to engage with such content on Facebook rather than on Twitter. We end by proposing more focus on this domain in the area of science communication and work on social media.



PLoS ONE ◽  
2020 ◽  
Vol 15 (10) ◽  
pp. e0240326
Author(s):  
Deborah Lai ◽  
Daniel Wang ◽  
Joshua Calvano ◽  
Ali S. Raja ◽  
Shuhan He


2021 ◽  
pp. 096366252199084
Author(s):  
Ilana Dubovi ◽  
Iris Tabak

This study aimed to map and characterize public engagement with science on YouTube. A two-part study was conducted. First, we collected and quantitatively analyzed trending videos on YouTube to evaluate the magnitude of public interaction with science content. Then, we assessed actual, rather than self-reports of, media interactions with science-related YouTube trending videos. We tested associations between behavioral engagement of viewing, liking, disliking or commenting, and emotional and cognitive engagement. Our findings affirm that science content attracts high public interest and that emotional and cognitive engagement with science on social media are distinct, but interrelated. We show that regardless of the valence of emotional engagement, emotion is linked to greater behavioral engagement of posting comments and to greater cognitive engagement of argumentative deliberation. Therefore, our findings suggest that social media interactions, which tend to evoke emotional responses, are a promising means of advancing person-to-person engagement with science.



2013 ◽  
Author(s):  
David C. Yamada ◽  
Heidi Hudson ◽  
Garrett Burnett ◽  
David W. Ballard ◽  
Jennifer Hall ◽  
...  


2021 ◽  
pp. 1-16
Author(s):  
Sarah Hendrica Bickerton ◽  
Karl Löfgren

Public engagement is a gendered experience, whether offline or online, something which is reflected in women’s experiences of social media. In this article, we seek to systematically explore the experiences from politically engaged women twitter users in New Zealand in order to draw some lessons, through a thematic and interpretative analytical approach, at four different strategic levels on how to deflect intimidating and aggressive behaviour. We conclude that understanding strategically how structural social locations like gender effect the ability to contribute to political participation and engagement, if addressed, can produce more inclusive and productive online political and policy spaces. Further, this strategic approach involves connecting together different levels of response to online negativity such as platform tools, space-curation, and monitoring, having these made coherent with each other, as well as with this strategic understanding of how structural social location plays into access and use of online political and policy spaces.





2021 ◽  
Vol 7 (3) ◽  
pp. 205630512110382
Author(s):  
Aimei Yang ◽  
Maureen Taylor

In this study, we explore how a social movement organization ( Sunrise.org ) and its autonomous public community advocated for the Green New Deal on social media. An autonomous public community is a group of publics that initially connect with each other through their engagement with a focal organization. Then, they go on to develop ties among themselves that go beyond simply responding to organizations’ messages. Autonomous public communities are ubiquitous on social media. Our research identifies unique patterns of interactions in an autonomous public community and finds that the Tertius Iungens orientation brings the network together. We also find that while the focal organization is not centralized in an autonomous public community, it still significantly affects tie formation and discourse as the networks evolve. Our study reveals a nuanced understanding of networked organization–public engagement where network structure and discourse are co-created by the organizations and the communities that they engage.



2021 ◽  
Author(s):  
Greg Trevors

The current study investigated the effects of gamifying refutations on emotions and learning. Refutations have a substantial body of evidence supporting their use to correct misconceptions, yet reduced efficacy has been observed for some topics that induce negative emotional reactions. We tested whether gamification could mitigate these limits given that it capitalizes on positive affective engagement. From May to December 2020, approximately 200,000 individuals were recruited from social media in Canada to engage with a non-game interactive survey as a control or a fully gamified platform focused on correcting COVID-19 misconceptions. Gamification resulted in higher levels of happiness and anxiety and lower levels of anger and skepticism in response to having misconceptions corrected by refutations. Further, participants who engaged with gamified refutations retained correct information after a brief period. Finally, positive emotions and anxiety positively predicted and negative emotions largely negatively predicted retention and support for related public health policies. Implications for scaling up and reinforcing the benefits of refutations for public engagement with science are discussed.



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