A Communication Channel Selection Algorithm Considering Equilibrium

Author(s):  
Yu-jie Zhao ◽  
Han-yang Li
Author(s):  
O. A. Solopova

Specific features of the communication space in the library and information sphere are discussed. The communication process players and factors are named. The communication space scheme for the library and information sphere is proposed. The scheme comprises: library and information staff, target audience (users), partners, and regulatory authorities. The formal and informal communication channels are characterized and compared with their advantages and drawbacks named. Several procedures for choosing communication channels relevant to target audience are proposed to increase effectiveness of the communication process and validity of communicant-recipient information transfer. Optimum communication channel selection stages and factors are characterized. Communication barriers due to wrong communication channel and their negative consequences for the communication process are described. Knowledge of the communication space in the library and information sphere and communication channel selection algorithm enables to exclude the communication barriers.


1976 ◽  
Vol 1 (4) ◽  
pp. 379-390 ◽  
Author(s):  
Ramona R. Rush ◽  
K. E. M. Kent

2016 ◽  
Vol 16 (2) ◽  
pp. 13-26 ◽  
Author(s):  
Jerry Castle ◽  
Bea Bourne

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