Alternative Distribution Channels of Fruits and Vegetables

Author(s):  
Kallirroi Nikolaou ◽  
Efthimia Tsakiridou ◽  
Foivos Anastasiadis ◽  
Konstadinos Mattas
Author(s):  
Kallirroi Nikolaou ◽  
Efthimia Tsakiridou ◽  
Foivos Anastasiadis ◽  
Konstadinos Mattas

Fresh fruits and vegetables constitute the basis of many people's daily nutrition habits and different distribution systems have been developed to cover daily supply needs. Important components of alternative distribution channels among others are high quality, high standards and consumer-producer trust. Although numerous studies have been conducted on alternative types of distribution channels, there is a lack of research on consumer behaviour towards these ways of distribution. The aim of this article is to identify consumer attitudes and preferences towards alternative agricultural distribution channels regarding fresh fruits and vegetables. In addition, this article contributes to the understanding of consumer behaviour, by pointing out the factors that affect the final purchase of agricultural products.


Author(s):  
Kallirroi Nikolaou ◽  
Efthimia Tsakiridou ◽  
Foivos Anastasiadis ◽  
Konstadinos Mattas

Fresh fruits and vegetables constitute the basis of many people's daily nutrition habits and different distribution systems have been developed to cover daily supply needs. Important components of alternative distribution channels among others are high quality, high standards and consumer-producer trust. Although numerous studies have been conducted on alternative types of distribution channels, there is a lack of research on consumer behaviour towards these ways of distribution. The aim of this article is to identify consumer attitudes and preferences towards alternative agricultural distribution channels regarding fresh fruits and vegetables. In addition, this article contributes to the understanding of consumer behaviour, by pointing out the factors that affect the final purchase of agricultural products.


2021 ◽  
Author(s):  
Ruchira T. Gunarathne ◽  
◽  
Yapa Mahinda Bandara ◽  

Fruits and vegetables supply chain in Sri Lanka has always been a contemporary topic due to its significant value to the economy of the country. The existing fruits and vegetables supply chain is already suffering from dilemmas such as high price fluctuations, excess supply and wastage, involvement of large number of intermediaries and lack of infrastructure. The recent Covid-19 pandemic has put a tremendous pressure on already trembling supply chains. Sudden lock downs have led to disruption of existing distribution channels resulting farmers throwing away millions of tons of fresh fruits and vegetables while consumers in urban areas paying extremely high prices for fresh produce. The current situations clearly demonstrate the need for a more responsive and integrated vegetables supply chain for Sri Lanka. This paper attempts to create a conceptual model for the vegetable supply chain ecosystem for Sri Lanka.


Author(s):  
Jeffrey J. Yankow ◽  
Thomas I. Smythe ◽  
Vance P. Lesseig ◽  
Michael A. Jones

2006 ◽  
Vol 13 (4) ◽  
pp. 69-85
Author(s):  
Michael M. Pearson ◽  
Kimball P. Marshall

Author(s):  
Hasan Dinçer ◽  
Serhat Yüksel ◽  
Mustafa Tevfik Kartal ◽  
Gökhan Alpman

The aim of the chapter is to evaluate the effect of corporate governance in alternative distribution channels for the Turkish banking sector. For this purpose, an integrated fuzzy MCDM model is structured to analyze the multi-dimensional effects of corporate governance for ranking the performance of alternative distribution channels by using the phases of quality function deployment. The method is constructed with the hybrid model by considering the fuzzy DEMATEL and fuzzy TOPSIS. Initially, the consumer needs and other internal and external factors that present the dimensions of the corporate governance are defined to analyze the results using the quality function deployment approach, and then the fuzzy DEMATEL method is used for the weights of dimensions for each perspective of house of quality. The fuzzy TOPSIS is used for ranking the alternative distribution channels in the Turkish banking sector. It is concluded that in the Turkish banking sector, branch is the most preferred alternative distribution channel whereas the importance of ATM and social media is very low in comparison with others. Hence, it is believed that using other channels, such as social media and ATM, has an increasing effect in order to increase the effectiveness of the banking sector. Therefore, it can be said that necessary infrastructure should be provided to attract the attention of the parties to make banking transactions through social media and ATMs.


2020 ◽  
Vol 122 (9) ◽  
pp. 2823-2840
Author(s):  
Ons Dhaoui ◽  
Kallirroi Nikolaou ◽  
Konstadinos Mattas ◽  
George Baourakis

PurposeThis paper aims to get a better insight into the Cretan consumers’ behaviour towards alternative distribution channels (ADCs) of fresh fruits and vegetables. The main factors affecting the purchase decision are investigated and recorded, demonstrating the value of alternative channels in distributing agro-food products.Design/methodology/approachSix independent variables were chosen to represent the factors that motivate consumers’ behaviour towards the use of ADCs. The factors were classified into two groups: socio-economic factors, mainly age, level of education and monthly family income; and personal factors, such as environmental concerns, pros-ocial beliefs and perceived availability.FindingsThe output of the MANOVA tests showed significant results as regards the independent variables (p > 0.05) which disproves the null hypothesis. More specifically, the results of this study showed that consumers’ behaviour towards ADCs is affected by socio-economic factors (age, level of education, monthly family income) and personal factors (environmental concerns, pro-social concerns and perceived availability).Research limitations/implicationsThe questionnaire was focussing mainly on three (3) different ADCs: “directly from the producer”, “E-commerce” and “Fair Trade”. Any further research should examine more alternative food networks.Practical implicationsThe present study's findings indicate that consumers support ADCs of fruits and vegetables and motivated by ethical stances such as environmental concern and pro-social behaviour. This could develop a new environment and trends not only for consumers but also for entrepreneurs (producers–wholesalers–retailers).Originality/valueThere is limited research concerning ADC of agricultural product in Crete. Thus, findings on consumers’ behaviour with respect to alternative and eventually sustainable distribution channels are a contribution to the literature in the field of sustainable supply chain management. Additionally, this research adds a better understanding of the Cretan consumers’ attitudes towards ADC.


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