Customer Satisfaction with Loyalty Card Programs in the Austrian Clothing Retail Sector - an Empirical Study of Performance Attributes Using Kano’s Theory

2010 ◽  
pp. 71-95
Author(s):  
Eva Walter ◽  
Claudia Steyrer ◽  
Stefan Wiesel
Keyword(s):  
Customer Satisfaction ◽  
Empirical Study ◽  
Retail Sector ◽  
Loyalty Card

UNDERSTANDING CUSTOMER SATISFACTION AND LOYALTY IN INDIAN RETAIL SECTOR: An Empirical Study

2020 ◽  
Vol 1 (1) ◽  
pp. 1
Author(s):  
Abdulmalek M. M. Saeed ◽  
Borhan Omar Ahmed Al dalaien ◽  
Fatehi Almugari ◽  
Amgad S.D. Khaled ◽  
Khalid Alomari
Keyword(s):  
Customer Satisfaction ◽  
Empirical Study ◽  
Retail Sector ◽  
Customer Satisfaction And Loyalty

The Effect of Customer Value, Customer Satisfaction, and Switching Costs on Customer Loyalty: An Empirical Study of Hypermarkets in Taiwan

2010 ◽  
Vol 38 (6) ◽  
pp. 729-740 ◽  
Author(s):  
Ming-Tien Tsai ◽  
Chung-Lin Tsai ◽  
Han-Chao Chang
Keyword(s):  
Customer Satisfaction ◽  
Empirical Study ◽  
Customer Loyalty ◽  
Customer Value ◽  
Switching Costs ◽  
Retail Industry ◽  
Retail Sector ◽  
Positive Perception ◽  
The Relationship ◽  
Positive Evaluation

Hypermarkets play an increasingly important role in the retail industry in Taiwan. In this study hypermarket customers in Taiwan were surveyed, using switching costs as a variable, to explore the relationship between customer value, customer satisfaction, and customer loyalty. The results indicate that a customer with a more positive perception of the value of products/services has a more positive evaluation of the hypermarket, greater satisfaction, and loyalty. Greater satisfaction combined with greater concern over nonmonetary switching costs also increases customer loyalty to the hypermarket. These findings may help hypermarket operators to develop their businesses further in Taiwan's competitive retail sector.

Internal Customer Satisfaction in Micro Small and Medium Enterprises (MSME): An Empirical Study

2016 ◽  
Vol 2 (2) ◽  
Author(s):  
Dr Alok Kumar Rai ◽  
Ms Vandana Pareek ◽  
Mr. Manish Yadav
Keyword(s):  
Human Capital ◽  
Customer Satisfaction ◽  
Empirical Study ◽  
Work Environment ◽  
Customer Service ◽  
Employee Satisfaction ◽  
Small And Medium Enterprises ◽  
Internal Customer ◽  
Medium Enterprises ◽  
Number Of Authors

There is hardly any organization today that would disagree with the notion that people are the indispensable asset of any organization, which endows it with significant competitive advantage. Internal Customer Satisfaction is an assessment of how contended the worker is with his job or work environment. Happy and satisfied workers are likely to produce more, take less leaves, and stay loyal to the company. The importance of human capital in MSMEs has been posited by a number of authors (e.g. Wells et al., 2003; Neace, 1999) and has been linked to important outcome variables including quality, customer service, and productivity (Penning; Edelman et al., 2002). This paper explores the various facets of employee satisfaction in MSME's of Varanasi.

scholarly journals The relationship between employee and customer satisfaction in the balanced scorecard

2014 ◽  
Vol 9 (3) ◽  
pp. 285-298 ◽  
Author(s):  
DG Gouws ◽  
A Habtezion ◽  
FNS Vermaak ◽  
H P Wolmarans
Keyword(s):  
Customer Satisfaction ◽  
Empirical Study ◽  
Performance Measures ◽  
Balanced Scorecard ◽  
Employee Satisfaction ◽  
Direct Relationship ◽  
Preliminary Testing ◽  
The Balanced Scorecard ◽  
Key Drivers ◽  
The Relationship

This paper reports evidence of a direct relationship between employee satisfaction and customer satisfaction as they are linked in the balanced scorecard. The objective was to propose a framework that shows the linkage between employee satisfaction and customer satisfaction and to undertake some preliminary testing of this framework. An empirical study was undertaken in an airline business which investigated these relationships between employee and customer satisfaction and the correlations between these performance measures. The relationship between the key drivers of employee satisfaction and the key drivers of customer satisfaction was also investigated. The study provides empirical evidence supporting several linkages.

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