scholarly journals Social media as author-audience games

2021 ◽  
Author(s):  
Andre F. Ribeiro
Keyword(s):  
Social Media ◽  
User Modeling ◽  
Large Scale ◽  
Shared Content ◽  
Current Content

AbstractWe present an approach for the prediction of user authorship and feedback behavior with shared content. We consider that users use models of other users and their feedback to choose what to publish next. We look at the problem as a game between authors and audiences and relate it to current content-based user modeling solutions with no prior strategic models. As applications, we consider the large-scale authorship of Wikipedia pages, movies and food recipes. We demonstrate analytic properties, authorship and feedback prediction results, and an overall framework to study content authorship regularities in social media.

Change of Attitude, Technology and Practice: Identifying the Change for Increased Value Creation with Customer Co-creation

2017 ◽  
Vol 5 (1) ◽  
pp. 70-82
Author(s):  
Soumi Paul ◽  
Paola Peretti ◽  
Saroj Kumar Datta
Keyword(s):  
Social Media ◽  
New Product Development ◽  
Value Creation ◽  
Large Scale ◽  
Customer Orientation ◽  
Customer Relationships ◽  
Future Research ◽  
Management Competencies ◽  
Business Decisions ◽  
Prime Concern

Building customer relationships and customer equity is the prime concern in today’s business decisions. The emergence of internet, especially social media like Facebook and Twitter, changed traditional marketing thought to a great extent. The importance of customer orientation is reflected in the axiom, “The customer is the king”. A good number of organizations are engaging customers in their new product development activities via social media platforms. Co-creation, a new perspective in which customers are active co-creators of the products they buy and use, is currently challenging the traditional paradigm. The concept of co-creation involving the customer’s knowledge, creativity and judgment to generate value is considered not only an upcoming trend that introduces new products or services but also fitting their need and increasing value for money. Knowledge and innovation are inseparable. Knowledge management competencies and capacities are essential to any organization that aspires to be distinguished and innovative. The present work is an attempt to identify the change in value creation procedure along with one area of business, where co-creation can return significant dividends. It is on extending the brand or brand category through brand extension or line extension. This article, through an in depth literature review analysis, identifies the changes in every perspective of this paradigm shift and it presents a conceptual model of company-customer-brand-based co-creation activity via social media. The main objective is offering an agenda for future research of this emerging trend and ensuring the way to move from theory to practice. The paper acts as a proposal; it allows the organization to go for this change in a large scale and obtain early feedback on the idea presented. 

scholarly journals Public Awareness: What Climate Change Scientists Should Consider

2020 ◽  
Vol 12 (20) ◽  
pp. 8369
Author(s):  
Mohammad Rahimi
Keyword(s):  
Climate Change ◽  
Social Media ◽  
Large Scale ◽  
Public Awareness ◽  
Connected Network ◽  
Multi Scale ◽  
Valuable Addition ◽  
Scientific Approach ◽  
Design Solutions ◽  
Mitigate Climate Change

In this Opinion, the importance of public awareness to design solutions to mitigate climate change issues is highlighted. A large-scale acknowledgment of the climate change consequences has great potential to build social momentum. Momentum, in turn, builds motivation and demand, which can be leveraged to develop a multi-scale strategy to tackle the issue. The pursuit of public awareness is a valuable addition to the scientific approach to addressing climate change issues. The Opinion is concluded by providing strategies on how to effectively raise public awareness on climate change-related topics through an integrated, well-connected network of mavens (e.g., scientists) and connectors (e.g., social media influencers).

scholarly journals Social Media in and Around a Temporary Large-Scale Refugee Shelter in the Netherlands

2021 ◽  
Vol 7 (2) ◽  
pp. 205630512110249
Author(s):  
Peer Smets ◽  
Younes Younes ◽  
Marinka Dohmen ◽  
Kees Boersma ◽  
Lenie Brouwer
Keyword(s):  
Social Media ◽  
The Netherlands ◽  
Crisis Communication ◽  
Asylum Seekers ◽  
Large Scale ◽  
State Policies ◽  
Refugee Crisis ◽  
Top Down ◽  
And Migration

During the 2015 refugee crisis in Europe, temporary refugee shelters arose in the Netherlands to shelter the large influx of asylum seekers. The largest shelter was located in the eastern part of the country. This shelter, where tents housed nearly 3,000 asylum seekers, was managed with a firm top-down approach. However, many residents of the shelter—mainly Syrians and Eritreans—developed horizontal relations with the local receiving society, using social media to establish contact and exchange services and goods. This case study shows how various types of crisis communication played a role and how the different worlds came together. Connectivity is discussed in relation to inclusion, based on resilient (non-)humanitarian approaches that link society with social media. Moreover, we argue that the refugee crisis can be better understood by looking through the lens of connectivity, practices, and migration infrastructure instead of focusing only on state policies.

Concrete Monsters of the Welfare State: Discussions of Brutalist Architecture on Social Media

2021 ◽  
pp. 120633122110193
Author(s):  
Max Holleran
Keyword(s):  
Social Media ◽  
Welfare State ◽  
Large Scale ◽  
Eastern European ◽  
Municipal Governments ◽  
Online Social Media ◽  
1960S And 1970S ◽  
The 1960S ◽  
The Aesthetic ◽  
The Welfare State

Brutalist architecture is an object of fascination on social media that has taken on new popularity in recent years. This article, drawing on 3,000 social media posts in Russian and English, argues that the buildings stand out for their arresting scale and their association with the expanding state in the 1960s and 1970s. In both North Atlantic and Eastern European contexts, the aesthetic was employed in publicly financed urban planning projects, creating imposing concrete structures for universities, libraries, and government offices. While some online social media users associate the style with the overreach of both socialist and capitalist governments, others are more nostalgic. They use Brutalist buildings as a means to start conversations about welfare state goals of social housing, free university, and other services. They also lament that many municipal governments no longer have the capacity or vision to take on large-scale projects of reworking the built environment to meet contemporary challenges.

User Identity Linkage across Social Media via Attentive Time-aware User Modeling

2020 ◽  
pp. 1-1
Author(s):  
Xiaolin Chen ◽  
Xuemeng Song ◽  
Siwei Cui ◽  
Tian Gan ◽  
Zhiyong Cheng ◽  
...  
Keyword(s):  
Social Media ◽  
User Modeling ◽  
Time Aware

scholarly journals Semantic-Aware Visual Abstraction of Large-Scale Social Media Data With Geo-Tags

IEEE Access ◽  
2019 ◽  
Vol 7 ◽  
pp. 114851-114861 ◽  
Author(s):  
Zhiguang Zhou ◽  
Xinlong Zhang ◽  
Xiaoyun Zhou ◽  
Yuhua Liu
Keyword(s):  
Social Media ◽  
Large Scale ◽  
Social Media Data ◽  
Media Data

scholarly journals Identifying the effects of social media on health behavior: Data from a large-scale online experiment

Data in Brief ◽  
2015 ◽  
Vol 5 ◽  
pp. 453-457 ◽  
Author(s):  
Jingwen Zhang ◽  
Devon Brackbill ◽  
Sijia Yang ◽  
Damon Centola
Keyword(s):  
Social Media ◽  
Health Behavior ◽  
Large Scale ◽  
Online Experiment

scholarly journals “Teachers Act Like We’re Robots”: TikTok as a Window Into Youth Experiences of Online Learning During COVID-19

AERA Open ◽  
2021 ◽  
Vol 7 ◽  
pp. 233285842199553
Author(s):  
Ioana Literat
Keyword(s):  
Social Media ◽  
Online Learning ◽  
Thematic Analysis ◽  
Large Scale ◽  
Home School ◽  
Educational Support ◽  
Social Lives ◽  
Online Coursework ◽  
Youth Experiences ◽  
Educational Futures

Social media, and especially popular youth-focused platforms like TikTok, can offer a valuable window into youth experiences, including their perceptions of online learning. Building on a large-scale thematic analysis of 1,930 TikTok videos posted in March-June 2020, this study examines how young people shared their experiences of online learning during the COVID-19 pandemic. Findings indicate that youth portrayed online coursework as overwhelming and relentless against the traumatic background of the pandemic. They sought support, empathy, and authenticity from teachers, and both received and provided emotional and educational support to peers on the platform. Students’ home contexts emerged as particularly salient, making visible the intersections between young people’s home, school and social lives. By facilitating a grounded, bottom-up understanding of students’ experiences and perceptions—shared in their preferred spaces and modes of expression—this research stresses the need to attend to youth perspectives to craft more equitable and empowering educational futures.

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