Product proliferation, cannibalisation, and substitution: A first look into entailed risk and complexity

2022 ◽  
Vol 243 ◽  
pp. 108327
Author(s):  
Mozart B.C. Menezes ◽  
Roberto Pinto
Author(s):  
Mark V. Martin ◽  
Kosuke Ishii

Abstract This paper further develops the previously introduced concept of Design for Variety (DFV). Our study seeks a tool that enables product managers to estimate the cost of introducing variety into their product line. This will help them to maximize market coverage while maintaining required profit margins. Variety incurs many indirect costs that are not always well understood or are difficult to capture. These costs are often not considered by people making the decision about introducing variety. Our DFV model attempts to capture these indirect costs through the measurement of three indices: commonality, differentiation point, and set-up cost. These indices will allow the decision makers to estimate some of the generally unmeasurable costs of providing variety. We conclude this paper by discussing our validation plans for testing the model in industry.


2020 ◽  
Vol 12 (2) ◽  
pp. 99-134 ◽  
Author(s):  
Ying Fan ◽  
Chenyu Yang

This paper studies (1) whether, from a welfare point of view, oligopolistic competition leads to too few or too many products in a market, and (2) how a change in competition affects the number and the composition of product offerings. We address these two questions in the context of the US smartphone market. Our findings show that this market contains too few products and that a reduction in competition decreases both the number and variety of products. These results suggest that product choice adjustment may exacerbate the welfare effect of a merger. (JEL D43, G34, K21, L13, L41, L63)


Author(s):  
Arindam Ghosh ◽  
Dibyendu Pal ◽  
Amitava Biswas ◽  
S. K. Acharya

Waste is a ceaselessly developing issue at worldwide and territorial just as at neighborhood levels. Due to vigorous globalization and product proliferation in recent years, more waste has been produced by the soaring manufacturing activities. The social ecology of waste recycling implies the structural, functional and managerial intervention of waste generation process. The specific objective of the research was to isolate and identify the system variables characterizing and the management of waste recycling process and to estimate intra and inter level of interaction amongst and between the variables for respective, inductive and interactive contribution. The present study takes a look into the approach, process and impact of ongoing waste management process, followed by the both Kalyani and Jalpaiguri municipalities. A set of agro-ecological, socio-economic and techno managerial factors have been developed by selecting two sets of operating variables. 21 independent variables and one dependent variable i.e. knowledge of waste recycling (y2) were selected for the research. Total one fifty respondents, seventy five from each municipal area have been selected by systematic random sampling. A basket of multivariate analytic techniques have been carried out to isolate and interpret the variables. Throughout the study it has been observed that in terms of variable behavior and responses there has been stark differences between Jalapaiguri and Kalyani where as some few variables like education, impact of waste management and recycling on health, water and micro flora and fauna have recorded the distinct contribution, for Jalpaiguri expenditure, volume of waste generation from household, impact of waste management on soil have gone in the determinant way. But in both municipal areas perception of environmental impact of waste management have recorded equal contribution. So it can be said that improper waste management leads to ecological damage and knowledge of waste recycling will reduce improper waste disposal and save our environment and ecology.


2021 ◽  
Vol 111 ◽  
pp. 554-559
Author(s):  
Zach Y. Brown ◽  
Jihye Jeon

In markets with complicated products such as insurance, why do firms offer many products even when consumers appear to receive little benefit? We show that when consumers face information acquisition costs, firms may have an incentive to introduce many undifferentiated products. This allows firms to gain market share and increase markups. We document initial evidence consistent with the model using data from Medicare prescription drug insurance. Insurers that offer more duplicate or similar plans have higher-cost plans. These results suggest a role for policymakers to restrict product proliferation in markets with complicated products.


2020 ◽  
Vol 48 (6) ◽  
pp. 1192-1210
Author(s):  
Yanhui Zhao ◽  
Yufei Zhang ◽  
Joyce (Feng) Wang ◽  
Wyatt A. Schrock ◽  
Roger J. Calantone

2018 ◽  
Vol 108 (9) ◽  
pp. 2442-2476 ◽  
Author(s):  
Bei Qin ◽  
David Strömberg ◽  
Yanhui Wu

This paper examines whether and how market competition affected the political bias of government-owned newspapers in China from 1981 to 2011. We measure media bias based on coverage of government mouthpiece content ( propaganda) relative to commercial content. We first find that a reform that forced newspaper exits (reduced competition) affected media bias by increasing product specialization, with some papers focusing on propaganda and others on commercial content. Second, lower-level governments produce less-biased content and launch commercial newspapers earlier, eroding higher-level governments’ political goals. Third, bottom-up competition intensifies the politico-economic trade-off, leading to product proliferation and less audience exposure to propaganda. (JEL D72, L31, L82, O14, O17, P26, P31)


2012 ◽  
Vol 49 (1) ◽  
pp. 39-49 ◽  
Author(s):  
Marco Bertini ◽  
Luc Wathieu ◽  
Sheena S. Iyengar

Sign in / Sign up

Export Citation Format

Share Document