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2021 ◽  
Vol 2 (1) ◽  
pp. 2-20
Author(s):  
Brenda Da Silva Soares ◽  
Caroline Souza Vieira Neves ◽  
Ana Clara De Alvarenga Morais ◽  
Anderson Ferreira Vilela ◽  
Eloísa Helena Medeiros Cunha

Introdução: Água de coco é a bebida não diluída, não fermentada, obtida da parte líquida do fruto do coqueiro, por meio de processo tecnológico adequado. O coco é uma das frutas mais populares do Brasil, no país o fruto tem utilização agroindustrial e culinária, através do albúmen sólido e também em sua forma in natura. Objetivos: O presente estudo teve como objetivo avaliar os teores de açúcares, sal (cloreto de sódio) e sódio em amostras de águas de coco in natura e industrializadas e compará-las com o descrito na legislação, assim como, as industrializadas com a rotulagem nutricional.  Metodologia: Foi realizado um estudo analítico do tipo experimental qualitativo e quantitativo. Realizando análises de glicídios redutores em glicose e glicídios não redutores em sacarose, glicídios totais, cloreto de sódio e sódio. Para análise dos dados utilizou-se o software estatístico R versão 3.4.1. Resultados: Verificou-se com o estudo que em relação a legislação, todas as amostras de água de coco (in natura e industrializadas) estavam dentro dos padrões vigentes para todas as análises realizadas, contudo, as rotulagens nutricionais não apresentaram os valores condizentes com os valores das análises e apresentaram quantidade superiores de açúcar em comparação com as águas in natura. Conclusão: Destacando a importância dos rótulos pois eles oferecem informações nutricionais, dos ingredientes utilizados na fabricação, para melhor escolha do produto.   Coconut water is the undiluted, unfermented beverage obtained from the liquid part of the coconut tree fruit, through an appropriate technological process. Coconut is one of the most popular fruits in Brazil, in the country the fruit has agro-industrial and culinary use, through solid albumen and also in its in natura form. The present study aimed to evaluate the contents of sugars, salt (sodium chloride) and sodium in samples of fresh and industrialized coconut waters and compare them with those described in the legislation, as well as those industrialized with nutritional labeling. An analytical study of qualitative and quantitative experimental type was carried out. Performing analyses of reducing glycides in glucose and non-reducing glycides in sucrose, total glycides, sodium chloride and sodium. Statistical software R version 3.4.1 was used for data analysis. It was verified with the study that in relation to the legislation, all samples of coconut water (fresh and industrialized) were within the current standards for all analyses performed, however, nutritional labels did not present the values consistent with the values of the analyses and presented higher amounts of sugar compared to fresh waters. Highlighting the importance of labels because they offer nutritional information, of the ingredients used in manufacturing, for better product choice.


Author(s):  
Arif Muanas

This study analyzes the differences in the influence of parents, friends, and advertisements on children in choosing toy products based on the gender and residence of the children. The gender review is based on the premise that boys and girls have very basic differences or traits in choosing-decisions. Based on residence, it is based on the consideration that the availability of various facilities, complete information and facilities as well as a more modern social environment in the city causes children who live in the city to tend to be more brave and open in deciding a product choice. The method used is t test using independent sample test which is possible to analyze the significance level of differences in the influence of parents, friends and advertisements on children in choosing toy products. Data were obtained from 200 boys and girls aged 9-12 years and living in cities and villages. The results of this analysis indicate that the effect of advertising on boys and girls has a significant difference. In addition, the influence of parents on children living in cities and children living in villages also has a significant difference.


2021 ◽  
pp. 002224292110642
Author(s):  
Benedikt Schnurr ◽  
Christoph Fuchs ◽  
Elisa Maira ◽  
Stefano Puntoni ◽  
Martin Schreier ◽  
...  

A core assumption across many disciplines is that producers enter market exchange relationships for economic reasons. This research examines an overlooked factor, namely the socio-emotional benefits of selling the fruits of one’s labor. Specifically, the authors find that individuals selling their products interpret sales as a signal from the market, which serves as a source of self-validation, thus increasing their happiness above and beyond any monetary rewards from those sales. This effect highlights an information asymmetry that is opposite to that in traditional signaling theory. That is, the authors find that customers have information about the quality of products that they signal to the producer, validating the producer’s skill level. Further, the sales-as-signal effect is moderated by characteristics of the purchase transaction that determine the signal strength of sales: the effect is attenuated when product choice does not reflect a deliberate decision and is amplified when buyers incur higher monetary costs. In addition, sales have a stronger effect on happiness than alternative, non-monetary forms of market signals such as Likes. Finally, the sales-as-signal effect is more pronounced when individuals sell their self-made (vs. other-made) products and affects individuals’ happiness beyond the happiness gained from producing.


Animals ◽  
2021 ◽  
Vol 11 (11) ◽  
pp. 3278
Author(s):  
Nico Lippi ◽  
Stefano Predieri ◽  
Camilla Chieco ◽  
Giulia Maria Daniele ◽  
Marta Cianciabella ◽  
...  

Demand for eggs from laying hens is increasing as the world population continues to grow. The use of insects as animal feed is a strategic opportunity to find a new innovative, economic and sustainable source of protein. The aim of this study was to evaluate the Italian consumer inclination for eggs produced with the use of insect-fed hens. The investigation on consumers’ readiness to adopt eggs from insect-fed hens was carried out through an online survey conducted on 510 participants. Survey results outlined four different clusters on the basis of the willingness to buy/eat eggs fed with insects: “ready” (40.1%), “environmentalist” (24.3%), “cautious” (21.7%), and “reluctant” (13.9%). “Ready”, “environmentalist”, and “cautious” were quite favorable to the use of insects as feed stuffs and share drivers for product choice: cheap, organic, and with an explicit indication of use of insects. On the other hand, for the “reluctant”, the diet based on insects was the main negative factor influencing product acceptance. This cluster also showed the highest level of neophobia. Italian consumers showed a considerable level of readiness to accept insects as feed material for egg production, which should be reinforced with further information on the origin and the environmental benefit of using insects.


2021 ◽  
Vol 1 (8) ◽  
pp. 853-867
Author(s):  
Sheila Annisa ◽  
Nurdin Sobari ◽  
Hardius Usman

Memiliki rumah adalah idaman setiap orang, karena tempat tinggal merupakan kebutuhan dasar manusia. Pada kenyataannya, kemampuan finansial atau tingkat daya beli tidak sejalan dengan kenaikan harga perumahan yang cenderung naik setiap tahunnya. Peluang inilah yang dimanfaatkan oleh banyak lembaga keuangan termasuk perbankan syariah untuk menawarkan produk pembiayaan dalam hal kepemilikan rumah (KPR). Masyarakat usia produktif merupakan prospek bagi pertumbuhan bank syariah. Penelitian ini bertujuan untuk mengetahui faktor – faktor yang dapat memengaruhi intensi generasi milenial dalam memilih pembiayaan KPR di bank Syariah. Penelitian ini mengangkat Theory Reasoned Action dengan menggunakan populasi responden yang berasal dari nasabah bank generasi milenial di Indonesia. Variabel dependen dalam penelitian ini adalah atitude dan intensi generasi milenial, sedangkan variabel independen yang digunakan dalam penelitian ini adalah  Service Quality, Product Choice, Islamic Debt Policy, Pricing Policy, Institutional Compliance on Maqashid dan Social Influence. Data dikumpulkan menggunakan kuesioner dengan skala likert. Sedangkan untuk mengetahui karakteristik responden dan untuk memenuhi tujan penelitian, data dianalisis dengan menggunakan Partial Least Square (PLS) dengan bantuan aplikasi SMART PLS. Dari hasil penelitian didapatkan bahwa ada tiga variabel independen yang berpengaruh positif dan signifikan terhadap terbentuknya Attitude seseorang, yaitu  Product Choice, Institutional Compliance on Maqashid dan Social Influence. Selain itu, Attitude sendiri memengaruhi sebesar 73%  terhadap intensi generasi milenial dalam memilih KPR di Bank Syariah


2021 ◽  
Vol 13 (16) ◽  
pp. 9100
Author(s):  
Ching-Hua Yeh ◽  
Monika Hartmann

This study investigates the relevance of psychological constructs in determining consumer intention to buy and Willingness-To-Pay (WTP) for a processed meat product, cured ham, differentiated by the attributes of animal welfare, ham variety, and price. Data obtained from an online survey conducted in Germany was used to estimate an integrated choice and latent variable (ICLV) model, which is based on an extension of the Theory of Planned Behavior (TPB) framework. There are two consumer segments that are identified: one that is highly price sensitive in its product choice and one that gives roughly equal weight to the animal welfare, ham variety, and price attributes. The ICLV model shows consistency across the two groups regarding the importance of psychological constructs—moral norms, attitude, and perceived behavioral control—in explaining respondent intentions to buy cured ham and their stated product choice. Subjective norms, however, are only a significant determinant of consumer intention to buy cured ham for the price sensitive consumer group.


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