Tourism product development and product diversification in destinations

2015 ◽  
Vol 50 ◽  
pp. 213-224 ◽  
Author(s):  
Abdelati M. Benur ◽  
Bill Bramwell
Keyword(s):  
Product Development ◽  
Product Diversification ◽  
Tourism Product

Sustainable Development and Restructuring Romanian Tourism Product in Accordance With European Tourists Segments

2019 ◽  
pp. 384-395
Author(s):  
Liviu Neamtu ◽  
Adina Claudia Neamtu
Keyword(s):  
Sustainable Development ◽  
Consumer Behavior ◽  
Sustainable Tourism ◽  
New Products ◽  
Tourism Development ◽  
Tourism Industry ◽  
Product Diversification ◽  
Diversification Strategy ◽  
Sustainable Tourism Development ◽  
Tourism Product

Sustainable tourism development will be achieved through some major changes taking place in the tourism industry in Romania, in the following period. These changes should cover both aspects of structure in tourism and processes and interactions in tourist activities. First of all, the tourism in Romania shall also adopt a diversification strategy, focusing on the integration of new activity fields, as new services, along with the improvement of the existent ones, new tourist facilities, by the construction of centers/units, in compliance with the standards requested by the current tourism, but in the first place of some new products and tourist programmes provided by the current tourist centers. By studying consumer behavior of European tourists visiting Romania, and trends in their preferences regarding requested touristic product the authors propose a pattern for tourism product diversification and expansion of several existing forms of tourism.

Eco-Tourism Development Strategy Baluran National Park in the Regency of Situbondo, East Java, Indonesia

2015 ◽  
Vol 4 (4) ◽  
pp. 185
Author(s):  
Adil Siswanto ◽  
Moeljadi Moeljadi
Keyword(s):  
Product Development ◽  
Human Resource Development ◽  
Development Strategy ◽  
National Park ◽  
Tourism Development ◽  
Community Empowerment ◽  
Local People ◽  
Matrix Analysis ◽  
Strategy Development ◽  
Tourism Product

Baluran National Park in the regency of Situbondo, East Java-Indonesia, highly prospective for development of sustainable tourism that can improve the welfare of local people. The suitable tourism type is eco-tourism with local people envolvement.The purposes of this study were: 1). To know the local people envolvement in eco-tourism development; 2). To know the potenciesof Baluran National Park; and 3). To formulateEco-tourism Development Strategy.Using the matrix analysis method of IFAS and EFAS, produce a common strategy; SWOT analysis generates alternative strategies. This research was exploring, to formulate policies and programs based internal and external conditions. Data were collected by questionnaire, interview and observation. The number of respondents 25 people who are competent in the field of tourism.The results showed, local people envolvement of Wonorejo, Bajul Mati, Bimo Rejo, Watu Kebo, Sumber Waru and SumberAnyaras buffer villages, in the development of eco-tourism in Baluran National Park needs to be improved through approach, training and community empowerment. Alternative strategy obtained eco-tourism product development strategy; development of basic infrastructure and facilities as well as supporting tourism; tourist market penetration and promotion; increased security; as well as institutional and human resource development strategy of eco-tourism. Eco-tourism development strategy is a strategic priority of generating eco-tourism product development programs and maintaining biological resources.

scholarly journals Ecotourism resilience: The case of Mahenye community project, Chipinge District, Zimbabwe

2021 ◽  
pp. 459-471
Author(s):  
Boycen Kumira Mudzengi ◽  
Edson Gandiwa ◽  
Never Muboko ◽  
Chiedza Ngonidzashe Mutanga ◽  
Simon Chiutsi
Keyword(s):  
Environmental Changes ◽  
Product Diversification ◽  
Governmental Organizations ◽  
Community Project ◽  
Factors Influencing ◽  
Non Governmental Organizations ◽  
Tourism Product ◽  
Operating Environments ◽  
Critical Content ◽  
Key Informant

Zimbabwe has endured economic, socio-political and biophysical environmental changes that have resulted in ecotourism facing significant challenges. The Mahenye community ecotourism project has however, managed to withstand these challenges over time. This research sought to analyse the factors influencing the resilience of community ecotourism at Mahenye, Chipinge District, southeast Zimbabwe from 1982 to 2020. Research methods included desktop research, key informant interviews, critical content analysis, observations and researchers’ prior knowledge about Mahenye. The factors influencing ecotourism resilience at Mahenye included resource richness and attractiveness, tourism-product diversification, intra-communal cohesiveness, social energy, a supportive private sector and non-governmental organizations and management of risk factors. These factors ensured that the venture remained operational despite socio-economic, political and biophysical change. It is hoped the resilience lessons and experiences from Mahenye can be shared and adapted to enhance the success of other similar ecotourism ventures under changing operating environments.

Sustainable Development and Restructuring Romanian Tourism Product in Accordance with European Tourists Segments

2015 ◽  
Vol 4 (2) ◽  
pp. 25-35
Author(s):  
Liviu Neamtu ◽  
Adina Claudia Neamtu
Keyword(s):  
Sustainable Development ◽  
Consumer Behavior ◽  
Sustainable Tourism ◽  
New Products ◽  
Tourism Development ◽  
Tourism Industry ◽  
Product Diversification ◽  
Diversification Strategy ◽  
Sustainable Tourism Development ◽  
Tourism Product

Sustainable tourism development will be achieved through some major changes taking place in the tourism industry in Romania, in the following period. These changes should cover both aspects of structure in tourism and processes and interactions in tourist activities. First of all, the tourism in Romania shall also adopt a diversification strategy, focusing on the integration of new activity fields, as new services, along with the improvement of the existent ones, new tourist facilities, by the construction of centers/units, in compliance with the standards requested by the current tourism, but in the first place of some new products and tourist programmes provided by the current tourist centers. By studying consumer behavior of European tourists visiting Romania, and trends in their preferences regarding requested touristic product the authors propose a pattern for tourism product diversification and expansion of several existing forms of tourism.

scholarly journals Customer Involvement in Sustainable Tourism Planning at Lake Balaton, Hungary—Analysis of the Consumer Preferences of the Active Cycling Tourists

2020 ◽  
Vol 12 (12) ◽  
pp. 5174 ◽  
Author(s):  
Katalin Lőrincz ◽  
Zsuzsanna Banász ◽  
János Csapó
Keyword(s):  
Data Collection ◽  
Product Development ◽  
Consumer Preferences ◽  
Sustainable Tourism ◽  
Tourism Development ◽  
Ordinal Scale ◽  
Lake Balaton ◽  
Sustainable Tourism Development ◽  
Customer Involvement ◽  
Tourism Product

This study uses an innovative tourism product development approach, based on co-creation or customer involvement, related to Lake Balaton, a mass tourism-based destination in Hungary, from the point of view of the market segment of active cycling tourists. The investigation of opportunities for the development of cycling tourism first of all relies on the new approach of attraction and product development around the destination, in which it is important to take into consideration the consumer preferences of the most important related group of tourists—active cycling tourists. The sustainable approach of tourism product development also provides an opportunity to decrease the spatial and temporal concentration of tourism, which is largely concentrated on the summertime season. The aim of this study is to explore aspects of the customers’ demand for tourism development in terms of cycling tourism with the help of primary data collection, in order to provide adequate directions for sustainable tourism development in the destination. Revealing the demand side of active cycling tourism related to Lake Balaton, the authors used both qualitative (focus group discussions and structured interviews) and quantitative questionnaire survey (computer-assisted data collection) research methods. The latter online surveys were carried out in November and December, 2019, and resulted with an appraisable sample of 809 questionnaires. As for the method, descriptive statistics and relationship analyses were applied. More than five thousand (5050) possible relationships were examined between the closed answers of the questionnaire by Kendall’s rank correlation coefficient (τ) and Cramer’s V, depending on whether they could be measured on a nominal or ordinal scale. The results show that the content analysis of the primary research provides well determined directions for the sustainable tourism development of cycling tourism at Lake Balaton, so customer involvement seems to be a win-win situation both for the customers (tourists) and the decision makers.

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