The role of personalized services and control: An empirical evaluation of privacy calculus and technology acceptance model in the mobile context

2016 ◽  
Vol 12 (3) ◽  
pp. 123-144 ◽  
Author(s):  
Zhan Liu ◽  
Jialu Shan ◽  
Yves Pigneur
2019 ◽  
Vol 118 (6) ◽  
pp. 25-35
Author(s):  
Vinay S

Continuous development of technological innovations especially in the banking sector have stirred competition which has changed the way businesses operate resulting in the introduction of Unified Interface Payment (UPI) services. This study was conducted in order to analyse the adoption of UPI services through Technology Acceptance Model (TAM) in Mysuru. Objectives of study were framed to determine the demographic factors that influence the practices of UPI by the customers, to examine the role of banks in integrating UPI services and products and to assess the various security issues affecting the usage of UPI services by Mysuru customers. Based on these objectives a structured questionnaire was prepared and primary data was collected from 165 respondents. Data was analysed making use of SPSS and other models namely Structural Equation Modeling with Analysis of Moment Structures (AMOS) Software. Finally the researchers identifies that there is a need for convergence of customer’s preference for safe and easy banking transactions. This study revealed that the customer’s model have to be well integrated for progress in UPI operations.


Author(s):  
Teta Stamati ◽  
Athanasios Karantjias ◽  
Drakoulis Martakos

?he transformational role of e-government can be achieved through engagement of the citizens in the e-government rollout and subsequent adoption. The present study integrates constructs from the Technology Acceptance Model, Diffusions of Innovation Theory and Trust Models in order to propose a research model to guide future e-government initiatives. The critical acceptance factors, namely: trust, security, and regulation are analyzed for the citizens’ adoption process. The citizen’s perceptions of electronic services adoption are analyzed based on the case study of the National Governmental Portal.


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