The Application of Technology Acceptance Model to Assess the Role of Complexity Toward Customer Acceptance on Mobile Banking

2020 ◽  
pp. 259-265
Author(s):  
Gustita Arnawati Putri ◽  
Ariyani Wahyu Wijayanti ◽  
Kurnia Rina Ariani
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Mobile Banking ◽  
Customer Acceptance ◽  
Acceptance Model

The Role of Trust and Technology Acceptance Model(TAM) on Customer Acceptance of Mobile Banking

2013 ◽  
Vol 4 (1) ◽  
pp. 31-43 ◽  
Author(s):  
R. K. Srivastava ◽  
Sindhu Singh ◽  
Vivek Srivastava
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Security And Privacy ◽  
Mobile Banking ◽  
Perceived Ease Of Use ◽  
Customer Acceptance ◽  
Acceptance Model ◽  
Technology Attributes

This paper studies the need to integrate trust and Technology acceptance model (TAM) to understand the behaviour intention of the customer to use mobile banking. The present study focuses through literature review on trust related antecedents and technology related constructs and its influence on customer decision. It covers disposition to trust, institution-based trust, cognitive-base trust, security and privacy as five potential antecedents of trust. The study concludes that two technology attributes which are perceived ease of use and perceived usefulness to be beneficial for the usage of mobile banking. It suggests an integrated model that incorporates the five trust antecedents and two technology-related antecedents on its influence on customers’ decision to use mobile banking.

scholarly journals The Role of Spirituality in the Behavior of Sharia Bank Mobile Banking: Evidence from Indonesia

2018 ◽  
Vol 26 (1) ◽  
pp. 197
Author(s):  
Nur Inayah ◽  
Ratno Agriyanto ◽  
W Warno
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Mobile Banking ◽  
Research Population ◽  
Acceptance Model ◽  
Positive Effect

<p>The purpose of this research is to examine the behavior of sharia bank customers in using mobile banking (using a modified Technology Acceptance Model) with additional spiritual variables. The research population is about one hundred customers of sharia bank in Indonesia. The results of this study indicate that: (1) perceived ease has a positive effect on the attitude of using mobile banking through the use of perceptions, (2) the perception of benefits has a positive effect on the attitude of using mobile banking, (3) expediency has a positive effect on the behavioral interest in using mobile banking, (4) behavioral interest has a positive effect on mobile banking use, and (5) spiritual motivation has a positive effect on mobile banking use.</p>

Application Of Technology Acceptance Model Of Unified Payment Interface Services Adoption In Mysuru City: An Exploratory Study

2019 ◽  
Vol 118 (6) ◽  
pp. 25-35
Author(s):  
Vinay S
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Structural Equation ◽  
Banking Sector ◽  
Primary Data ◽  
Equation Modeling ◽  
Security Issues ◽  
Acceptance Model ◽  
Structured Questionnaire

Continuous development of technological innovations especially in the banking sector have stirred competition which has changed the way businesses operate resulting in the introduction of Unified Interface Payment (UPI) services. This study was conducted in order to analyse the adoption of UPI services through Technology Acceptance Model (TAM) in Mysuru. Objectives of study were framed to determine the demographic factors that influence the practices of UPI by the customers, to examine the role of banks in integrating UPI services and products and to assess the various security issues affecting the usage of UPI services by Mysuru customers. Based on these objectives a structured questionnaire was prepared and primary data was collected from 165 respondents. Data was analysed making use of SPSS and other models namely Structural Equation Modeling with Analysis of Moment Structures (AMOS) Software. Finally the researchers identifies that there is a need for convergence of customer’s preference for safe and easy banking transactions. This study revealed that the customer’s model have to be well integrated for progress in UPI operations.

Survey of Citizens’ Perceptions in the Adoption of National Governmental Portals

2011 ◽  
pp. 213-235
Author(s):  
Teta Stamati ◽  
Athanasios Karantjias ◽  
Drakoulis Martakos
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Adoption Process ◽  
Research Model ◽  
Innovation Theory ◽  
Trust Models ◽  
Acceptance Model ◽  
Acceptance Factors

?he transformational role of e-government can be achieved through engagement of the citizens in the e-government rollout and subsequent adoption. The present study integrates constructs from the Technology Acceptance Model, Diffusions of Innovation Theory and Trust Models in order to propose a research model to guide future e-government initiatives. The critical acceptance factors, namely: trust, security, and regulation are analyzed for the citizens’ adoption process. The citizen’s perceptions of electronic services adoption are analyzed based on the case study of the National Governmental Portal.

The Use of Technology Acceptance Model in Mobile Banking

2021 ◽  
pp. 478-487
Author(s):  
Kadriye Burcu Öngen Bilir
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Mobile Banking ◽  
Research Model ◽  
Normative Pressure ◽  
Use Of Technology ◽  
Customer Attitude ◽  
Acceptance Model

This chapter aims to determine the variables that explain using mobile banking. This study identifies and investigates the factors that influence the adoption of mobile banking, and specifically focuses on the evaluation of mobile banking application with users or non-users. The research model includes the basic concepts of the technology acceptance model. The technology acceptance model (TAM) tries to explain the adoption process and underlying influencing factors in technology acceptance. The survey was conducted to gather data which was coded in SPSS 17. Confirmatory factor analysis was used to analyze data, and structural equation modeling using Amos 17 software was used to validate the research model. The result shows that perceived ease of use, perceived usefulness, and perceived normative pressure significantly influences customer attitude, which affects the adoption of mobile banking.

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