scholarly journals The Effect of Mask & Face Shield on the General Discomfort of the Workers in the Food Industry: A Structural Equation Modeling Approach

2021 ◽  
Vol 1996 (1) ◽  
pp. 012012
Author(s):  
Arianne R. Pequeña ◽  
Yogi Tri Prasetyo
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Healthcare Workers ◽  
Food Industry ◽  
Online Survey ◽  
Skin Irritation ◽  
Face Mask ◽  
Equation Modeling ◽  
Different Types ◽  
The Face

Abstract Using face mask & face shield and practicing hand sanitary measures mitigate the risk of getting COVID-19. However, different types of discomfort have been long associated with these especially among healthcare workers. An online survey with 255 respondents was conducted to investigate the discomfort felt by another group of frontliners: food & beverage company workers. Based on the SEM, it was found that exposure to PPE & sanitary protocols significantly explains general discomfort. Visual discomfort, skin irritation, and breathing difficulty contribute most to general discomfort. This study linked overall discomfort to work difficulties. Parts of the face that are most prone to discomfort were identified: ears, nose, and cheeks. For demographics, age, department, and role could affect the severity of specific types of discomfort. This study aims to be the basis for more SEM models and creation of more ergonomic PPE & sanitary protocols in the F & B industry.

Does Sincere Social Interaction Stimulate Tourist Immersion? A Conservation of Resources Perspective

2022 ◽  
pp. 004728752110675
Author(s):  
ZiMing Jiang ◽  
HongWei Tu
Keyword(s):  
Structural Equation Modeling ◽  
Social Interaction ◽  
Structural Equation ◽  
Online Survey ◽  
Equation Modeling ◽  
Conservation Of Resources ◽  
Mediation Model ◽  
Moderated Mediation Model ◽  
Emotional Solidarity ◽  
The Relationship

Drawing on conservation of resources (COR) theory, this study examines how and when sincere social interaction affects tourist immersion at the destination. We develop a moderated mediation model in which emotional solidarity mediates the relationship between sincere social interaction and tourist immersion, while extraversion moderates the link between sincere social interaction and emotional solidarity. Data were collected from 391 tourists via an online survey and were analyzed using partial least squares structural equation modeling (PLS-SEM). The findings indicate that sincere social interaction directly influences tourist immersion, and this relationship is mediated by emotional solidarity. Furthermore, extraversion significantly moderates the effects of sincere social interaction on emotional solidarity, and this effect is stronger for tourists with high extraversion scores. Additionally, extraversion strengthens the indirect link between sincere social interaction and tourist immersion, and again, the link is stronger for highly extraverted tourists.

Exploring the Impacts of Blog Marketing on Consumers

2011 ◽  
Vol 39 (9) ◽  
pp. 1245-1250 ◽  
Author(s):  
I-Ping Chiang ◽  
Chung-Hsien Hsieh
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Product Information ◽  
Equation Modeling ◽  
Intention To Purchase ◽  
Professional Characteristics ◽  
Different Types

In this study we investigated the preferences of blog readers for the purpose of designing effective blog marketing campaigns. We surveyed 965 customers who have searched for product information via blogs before consuming, and used structural equation modeling to analyze the data. The results showed that the convenience provided by blogs is an important reason for consumers to use the medium for product research. Blog marketing elements were also analyzed in terms of interactional sharing, novelty, and professional characteristics. It was found that interactional sharing most affects consumers' intention to purchase. Additionally, for those who use blogs as a way to search for different types of products, degree of expertise is also an important factor.

scholarly journals The Role of Relational Reward Benefits for Developing the Non-Financial Value of a Customer to an Organization: Structural Equation Modeling Approach

2014 ◽  
Vol 16 (2) ◽  
pp. 111
Author(s):  
Enny Kristiani ◽  
Ujang Sumarwan ◽  
Lilik Noor Yuliati ◽  
Asep Saefuddin
Keyword(s):  
Structural Equation Modeling ◽  
Customer Value ◽  
Structural Equation ◽  
Online Survey ◽  
Equation Modeling ◽  
Purchasing Behavior ◽  
Order Construct ◽  
Reward Program ◽  
Relational Worth ◽  
Social Rewards

Research on the customer value to an organization has been widely explored, yet most studies only determined on the financial value based on the customer’s purchasing behavior. The value of customers beyond their purchasing behavior –defined as the relational worth - has not been commonly captured yet. This non-financial value is one of the drivers in retaining customers, hence it becomes a crucial factor in preserving the profitability of the organization. For this reason, this paper aims to examine the customer non-financial valuations of a loyalty reward program. The scope of the study covered a reward program involving consumer exertions in the context of a Frequent Flyer Program (FFP) offered by an airline in Indonesia. The hypotheses are empirically tested with a sample of FFP members conducted through an online survey (n=475). The data were statistically analyzed using structural equation modeling (SEM) as a first order construct. Results indicate that the perceived social rewards lead to an affective and normative commitment as well as consumers’ satisfaction, while the economic reward did not have an effect on developing affective bonds with members for long-term relationships. The relational benefit offered through the FFP creates affectively and normatively committed members who produce relational behaviors, in terms of WOM, immunity, openness and acquiescence of the members to the airline. Furthermore, the FFP members produced social behaviors toward the airline when they felt satisfied with their relational exchanges.          

scholarly journals Attributes Influencing Overall Tourist Satisfaction and Its Consequences for Muslim-Majority Destination

SAGE Open ◽  
2022 ◽  
Vol 12 (1) ◽  
pp. 215824402110684
Author(s):  
Ilisa Fajriyati ◽  
Adi Zakaria Afiff ◽  
Gita Gayatri ◽  
Sri Rahayu Hijrah Hati
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Online Survey ◽  
Equation Modeling ◽  
Moderation Effect ◽  
Attitudinal Loyalty ◽  
Tourist Satisfaction ◽  
Main Target ◽  
Muslim Majority ◽  
The Relationship

In the context of Muslim-friendly tourism, marketers have to pay attention to the needs of their main target, Muslim tourists. This study aimed to examine the influence of destination attributes, including both generic and Islamic attributes, on overall tourist satisfaction to get a more comprehensive view. Likewise, this study investigated the effect of overall tourist satisfaction on its consequences. The moderation effect of Islamic religiosity on the relationship between Islamic attributes and overall tourist satisfaction was also considered. An online survey was conducted, with a sample of 231 Muslims who traveled to Muslim-majority cities, and the data were analyzed using Structural Equation Modeling. The results showed that both generic and Islamic attributes positively influence overall tourist satisfaction, while its consequences affected their behavioral, attitudinal loyalty, and churn intention. Overall tourist satisfaction was not found to affect complaint intention. Likewise, the moderation effect of Islamic religiosity was insignificant.

scholarly journals The Factors that Affect Usage Intentions and Travel Intentions of Travel-Related WeChat Official Accounts

2020 ◽  
Vol 12 (15) ◽  
pp. 6108
Author(s):  
Yanyan Wang ◽  
Yann-Jou Lin ◽  
Bau-Show Lin
Keyword(s):  
Structural Equation Modeling ◽  
Theoretical Model ◽  
Structural Equation ◽  
Online Survey ◽  
Practical Significance ◽  
Equation Modeling ◽  
Web Based ◽  
Survey Tool ◽  
Mediating Role ◽  
Factors Influencing

WeChat Official Accounts (WOAs)—a feature of WeChat—are thriving. However, studies on travel-related WOAs remain scarce and lack depth. This study aimed to identify the factors that influence usage intentions and travel intentions in regard to travel-related WOAs. Based on the Uses and Gratifications (U&G) theory, this study developed a theoretical model and examined the model through a web-based questionnaire. The questionnaire was distributed through the online survey tool Sojump. After analyzing the obtained data via structural equation modeling, the results revealed that: (1) social, entertainment, and information motivations are the primary factors influencing usage intentions; (2) information and entertainment motivations are important factors influencing travel intentions; and (3) usage intentions positively affect travel intentions and play a mediating role. The findings carry theoretical and practical significance regarding how travel-related WOAs can improve users’ usage and travel intentions, as well as value for the actual management and marketing of WOAs.

scholarly journals Unpacking the influence of flight booking websites to e-loyalty: empirical evidence from South East Asian Millennials

2020 ◽  
Vol 16 (4) ◽  
pp. 37-50
Author(s):  
Donny Susilo ◽  
Keyword(s):  
Structural Equation Modeling ◽  
Brand Equity ◽  
Structural Equation ◽  
Online Survey ◽  
East Asian ◽  
Geographical Location ◽  
The Other ◽  
Equation Modeling ◽  
Model Application ◽  
Online Experience

This study aims to understand how Southeast Asian Millennials become loyal to a flight booking website, using the results of an online survey and a E-loyalty model, and structural equation modeling. The findings show that good utilitarian features of websites can significantly increase brand equity and positive online experience (flow) of website users while good hedonic features of websites can significantly increase positive online experience and trust of website users. Brand equity, positive online experience and trust have a direct and significant effect on e-loyalty. When the brand equity of a website, positive online experience and trust of website users are higher, the e-loyalty of millennial customers towards the website is higher. The effect of utilitarian features on trust and hedonic features on brand equity are found to be insignificant. Nevertheless, all the other hypotheses are accepted. This study has successfully expanded Bilgihan’s E-loyalty model application to a different product (flight booking websites) and geographical location (Southeast Asia), proving its generalizability.

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