Repurchase decision for music products in Taiwan: physical versus online media

2017 ◽  
Vol 19 (4) ◽  
pp. 302-316 ◽  
Author(s):  
ChienHsing Wu ◽  
Yu-Hui Tao ◽  
Yu-Min Lin

Purpose Consumer behaviors in internet are changing over time. The purpose of this paper is to propose and examine a research model that describes the repurchase behavior for the legal and paid music products of physical genre and online genre. The consumption value theory is used to develop the research model. Comparison of physical genre with online genre is presented. Implications and suggestions are addressed. Design/methodology/approach The research model is examined empirically. The research targeted music product consumers who had purchasing experience in the past one year. The research results are obtained, and the findings are revealed on the basis of 728 valid music product consumers. Findings The functional, emotional and epistemic value are the significant driving factors, though it shows a limited distinction for the two types. In comparing of the concepts of designed functional value, physical music consumers tend to have a stronger enthusiasm in music consumption. Social value and conditional value are not the predicators of repurchase satisfaction, implying that the music consumption is self-oriented for any normal amusement. The epistemic value shows significant on all levels of significance for the physical type, whereas insignificant if a = 0.01 for the type of online. Originality/value The research model is applied for the two contrariety product types, and to make a comparison, trying to understand the reasons why music fans are still willing to spend money on music products and what factors make them choose between product genres. After fluctuation and alternation of the music industry within this decade, this research provides a reference and correlated results for the future studies for the related studies, especially for the prosperous physical parallel imports items and online music.

2019 ◽  
Vol 33 (1) ◽  
pp. 160-179 ◽  
Author(s):  
Hyunsuk Im ◽  
Haeyeop Song ◽  
Jaemin Jung

Purpose The purpose of this paper is to articulate whether consumers’ use of music via streaming service benefits niche products and diversified consumption of music. It examines does winner take all or is long tail achieved in the digital music market. Design/methodology/approach To investigate the degree of concentration in the digital music sales, this study measures multiple concentration metrics using the top 100 songs for 245 weeks listed on the Korean music ranking chart. Findings Conflicting results are found between the analyses based on short-run and long-run data. When sales distributions are compared weekly or monthly, the results show that streaming services have a less concentrated sales distribution than download services. However, the result becomes the opposite in the long-run analysis (i.e. one year). Originality/value This study proposes that the non-technological drivers such as the beneficial addiction of music consumption can be a crucial driver affecting the usage concentration in music industry, coupled with the royalty policy of access-based services.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Heikki Karjaluoto ◽  
Richard Glavee-Geo ◽  
Dineshwar Ramdhony ◽  
Aijaz A. Shaikh ◽  
Ashna Hurpaul

PurposeThis study develops a theoretical model of consumption values regarding the technology adoption of mobile banking (m-banking) services, with the financial service sector as the empirical context. This study aims to evaluate whether consumption values influence trust and intention. Furthermore, the authors explore how the consumer type (i.e. urban vs rural) differs in consumption values regarding adopting m-banking services.Design/methodology/approachThe data for this study were gathered from 246 responses collected from individuals living in a country with a developing market, using a survey instrument. The six study hypotheses were tested using partial least squares structural equation modeling.FindingsThe authors found support for effects from functional, epistemic and emotional value on intention. Functional and emotional value significantly influenced trust, while social and epistemic value did not. Social value was a significant moderator between functional value and intention. Consumers who were relatively unconcerned with social value were more motivated by functional value, while consumers who placed great emphasis on social value were motivated by epistemic value. Multigroup analysis showed that the effect from functional value on trust was stronger for urban than rural customers, while the effect from emotional value on trust was stronger for rural than urban customers.Practical implicationsOverall, functional value is the strongest predictor of trust and intention; therefore, bank managers are encouraged to promote m-banking services' functional value to increase trust and attract more users by promoting their companies' m-banking application. M-banking customers can also be classified based on the benefits in which they are most interested.Originality/valueThe study is one of the first attempts to demonstrate empirically how consumption values' dimensions drive m-banking use among different types of customers in a developing market context with a high m-banking penetration rate.


2014 ◽  
Vol 27 (1) ◽  
pp. 21-37 ◽  
Author(s):  
Heng-Li Yang ◽  
Chien-Liang Lin

Purpose – Based on past study, three different value constructs, including social value, hedonic value, and epistemic value, were adopted in this study to examine their influence on individual's stickiness to use Facebook. Besides, this paper aims to explore how “trust” affects the personal usage behaviors. Design/methodology/approach – The research model was tested with data from 345 Facebook's users using a web survey. The partial least squares technology was used to test the proposed hypotheses. Findings – Results confirmed that hedonic value served as important value concerns for Facebook users. Besides, considering trust factor, the respondents can be classified into two groups. In the high-trust group, social value and hedonic value produced significant impacts on stickiness. In the low-trust group, the statistical results show that epistemic value and hedonic value had impacts on the stickiness for Facebook web site use, but social value aspect had no significant impact. Research limitations/implications – The respondents were mainly the subjects that belonged to the young age group in Taiwan. Therefore, it should be cautious to generalize the conclusions to other areas or the elder. Practical implications – This study results facilitate web site operators and marketing researchers to understand what value factors and trust affect the user stickiness of Facebook. Their marketing plan and application plug-in can be accordingly adjusted. Originality/value – This study provides positive evidences how value factors affect Facebook stickiness. The paper also proved that high-trust and low-trust people have different value models.


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Heetae Yang ◽  
Sang-Yeal Han

PurposeThe purpose of this paper is to develop an integrated research model that can explain current users' continuance intention regarding the adoption of virtual reality (VR).Design/methodology/approachThis study builds a new research model based on the perceived value theory. The model and the hypotheses formulated are tested using partial least squares analysis with 295 respondents.FindingsBoth utilitarian value and hedonic value have positive impacts on VR users' continuance intention. Among the four constructs reflecting VR device and service-related attributes, content quality and ease of use have significant impacts on the utilitarian value and hedonic value. Visual attractiveness is positively associated with hedonic value while portability affected only utilitarian value.Practical implicationsTo increase users' retention of VR, VR service providers should focus developing high-quality VR content, and VR device manufacturers should consider both ease of use and visual attractiveness of VR devices.Originality/valueThis study is the first empirical study to investigate user adoption of VR devices and services synthetically, as most of prior studies related to VR adoption mainly focused on VR devices or specific services.


2014 ◽  
Vol 114 (8) ◽  
pp. 1131-1143 ◽  
Author(s):  
Kuo-Fang Peng ◽  
Yan Chen ◽  
Kuang-Wei Wen

Purpose – The purpose of this paper is to examine influential factors on branded app adoption from the perspectives of brand relationship and consumption values. Thus a research model integrating consumer-brand relationship literature and the theory of consumption values is developed. Design/methodology/approach – Using the survey approach, 245 participants were recruited from several app market forums and app fan communities. The banking apps issued by three large banks in Taiwan were used in the research. Findings – The findings support the research model and confirm that brand relationship in terms of brand attachment and brand identification, and perceived overall consumption values are influencing factors in branded app adoption. Research limitations/implications – The research advances the understanding of the effect of brand relationship on branded app use behavior and the functional and non-functional value components pertaining to branded apps. Originality/value – Little research has investigated if brand-consumer relationship and consumption values can sustain and continually impact consumers’ choice in mobile apps.


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Karim Marini Thomé ◽  
Giselle Cappellesso ◽  
Guilherme Mata Pinho

PurposeThis article aims to explore the influence of values concerning food consumption and the effect of physical activity habit moderation on these.Design/methodology/approachThe consumption value theory was used as a base, and a survey with 292 participants was analysed by means of factor analysis and structural equation modelling.FindingsThe findings are presented at three levels. The first is the clustering of food consumption habits in different dimensions: healthy, unhealthy and hybrid. The second is the relationship between values and food consumption. In detail: (1) emotional value is the only significant measurement for the consumption of the three food dimensions; (2) social value is a significant measurement for healthy food consumption; (3) conditional value is significant for the consumption of hybrid and unhealthy foods; (4) epistemic value has significance in the consumption of hybrid foods; (5) functional value is denied for all dimensions. The third concerns the relationship between value perceptions and food consumption moderated by physical activity in: (1) social value of healthy foods; (2) functional value of hybrid foods; and (3) emotional and epistemic values of unhealthy foods.Originality/valueThis paper adds to the literature on consumption values and raises new insights into value and habits regarding food consumption, such as physical activity involved in the consumption context.


2015 ◽  
Vol 28 (3) ◽  
pp. 216-227 ◽  
Author(s):  
Kristina Westerberg ◽  
Susanne Tafvelin

Purpose – The purpose of the this study was to explore the development of commitment to change among leaders in the home help services during organizational change and to study this development in relation to workload and stress. During organizational change initiatives, commitment to change among leaders is important to ensure the implementation of the change. However, little is known of development of commitment of change over time. Design/methodology/approach – The study used a qualitative design with semi-structured interviews with ten leaders by the time an organizational change initiative was launched and follow-up one year later. Thematic content analysis was used to analyze the interviews. Findings – Commitment to change is not static, but seems to develop over time and during organizational change. At the first interview, leaders had a varied pattern reflecting different dimensions of commitment to change. One year later, the differences between leaders’ commitment to change was less obvious. Differences in commitment to change had no apparent relationship with workload or stress. Research limitations/implications – The data were collected from one organization, and the number of participants were small which could affect the results on workload and stress in relation to commitment to change. Practical implications – It is important to support leaders during organizational change initiatives to maintain their commitment. One way to accomplish this is to use management team meetings to monitor how leaders perceive their situation. Originality/value – Qualitative, longitudinal and leader studies on commitment to change are all unusual, and taken together, this study shows new aspects of commitment.


2016 ◽  
Vol 9 (1) ◽  
pp. 31-51
Author(s):  
Stuart Van Auken ◽  
Earl Chrysler ◽  
Ludmilla Gricenko Wells

Purpose This paper aims to focus on Master of Business Administration (MBA) alumni and their ability to provide institution-specific insights into MBA program delivery. Given desired MBA positioning dimensions, a case exemplar is used to reveal gaps between “should have” program emphases and “actual” emphases. Departures from expectations are used to reveal either under- or over-emphases which require repair. Design/methodology/approach The study develops a gap assessment procedure and the theory of gaps, and it presents insights into the prioritization of gaps for closing through the revelation of gap themes of varying magnitude. It also reveals the benefits and the limitations of emphasis-based gap assessments. Additionally, the study addresses the complexity of creating the dimensional structure for MBA program gap revelation. Findings This paper reports on the issues of framing dimensions, including the possibility of dimensional omissions, with a particular emphasis on the utilization of an emphasis-based gap model within an a priori identified structure. Practical implications The methodological approach provides a blueprint for additional program review, and it produces a strong structural base for MBA program positioning. It is also is particularly important in evaluating newly created one-year MBA programs. Originality/value The work reveals the potential for the revelation of both under- and over-emphases in MBA program delivery and the possible issue of sub-optimization in gap closing (i.e. the closing of one gap while opening another).


2014 ◽  
Vol 4 (2) ◽  
pp. 102-115 ◽  
Author(s):  
Josefien J.F. Breedvelt ◽  
Lucy V. Dean ◽  
Gail Y. Jones ◽  
Caroline Cole ◽  
Hattie C.A. Moyes

Purpose – The purpose of this paper is to assess whether mental health symptoms affect one-year reoffending rates upon release from prison for participants engaging in substance dependence treatment in the UK. Design/methodology/approach – A retrospective cohort study was used to assess reconviction outcomes upon release. The Comprehensive Addiction and Psychological Evaluation (CAAPE) was administered to 667 inmates admitted to the programme. The effect of mental health, drug use, and static risk factors on reoffending was assessed at one-year post release. Findings – Logistic regression analysis showed that symptoms of Major Depressive Disorder at the start of substance dependence treatment increased the likelihood to reoffend, whilst Obsessive Compulsive Disorder symptoms and length of sentence decreased the likelihood to reoffend. Antisocial Personality Disorder symptoms show a trend towards increasing the likelihood to reoffend. In addition, previously established risk factors for reoffending, including dependence on heroin, crack/cocaine, and poly drug use significantly increased the likelihood of reconviction. Practical implications – Depressive symptomatology pre-treatment could affect reoffending outcomes for participants in substance dependence treatment in prison. An integrative approach addressing both substance misuse and mental health factors is pivotal. Future efforts to address both simultaneously can be made to improve assessment, training, treatment, and through care for prisoners in substance dependence treatment. Originality/value – Few studies have assessed the effect of mental health factors on reoffending outcomes for offenders in substance dependence treatment. A large sample was studied in an understudied population of UK prisoners in substance dependence treatment. The results have implications for clinical settings where mental health symptoms are not addressed concurrently with substance dependence. This finding can inform policy makers and practitioners who provide substance dependence treatment in prison.


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