The case study of a contingent diffusion theory model of adoption for the products

Author(s):  
Jinghui Yang ◽  
Jingdong Yang
2012 ◽  
Vol 18 (1) ◽  
pp. 141-146
Author(s):  
Matthew H. T. Yap

Asian organic foods consumers’ behaviour is worth investigating to sustain the continuous growth of organic foods consumption. Hence, Fiona has the ambition to employ the innovation diffusion theory to profile and understand organic foods consumers in Hong Kong in her research proposal. The process of writing an acceptable research proposal is challenging, tedious and time consuming as depicted in Fiona’s experience. Hence, this case study provides the opportunity for educators, students, and organic foods sellers and retailers to discuss and address Fiona’s challenges.


2006 ◽  
Vol 258-260 ◽  
pp. 403-408
Author(s):  
André Miguel Barge Pontes Torres Terra ◽  
Jorge Alberto Valle da Silva ◽  
Ronaldo Glicério Cabral

The main objective of this research is to develop a three-group neutron Albedo algorithm considering the up-scattering of neutrons in order to analyze the diffusion phenomenon in nonmultiplying media. The neutron Albedo method is an analytical method that does not try to solve explicit describing equations for the neutron fluxes [1,2]. Thus the neutron Albedo methodology is very different from the conventional methodology, as the neutron diffusion theory model. Graphite is analyzed as a model case. One major application is in the determination of the nonleakage probabilities with more understandable results in physical terms than conventional radiation transport method calculations.


2017 ◽  
Author(s):  
Ari Wardayanti ◽  
Afgan Suffan Aviv ◽  
Wahyudi Sutopo ◽  
Muh. Hisjam
Keyword(s):  

2019 ◽  
Vol 39 (3) ◽  
Author(s):  
Sona Kazemi

My doctoral thesis, through a case study of the theocratic-nationalist politics of the Iranian regime and the imperialist politics of the U.S., Russia, and Western Europe in the Middle East, investigated the ways in which gendered-, ideological-, and raced social-relations sustain armed conflicts and generate disability/injury. The study contributed to the emerging field of materialist/Marxist disability studies and critical race moves in disability studies by engaging the dialectics of geopolitics in order to contextualize war, and by proposing a new transnational theory for theorizing disability. In this paper, I extensively discuss my theoretical framework, along with the methodology for collecting and analyzing data in order to offer a radical alternative research method to traditionally biomedical, post-conventionist, liberal, and bourgeois approaches to disability. Additionally, I discuss how I built the new model using the case study in details while introducing its core theoretical constructs emerging directly from the case study. My conceptualization of a transnational theory/model interrogates the violence of the global political economy in producing disablement on a global scale. Finally, I discuss possible directions for further development of the transnational disability model not just as a theory, but also as praxis, active revolutionary knowledge, and political consciousness.


2021 ◽  
Vol 316 ◽  
pp. 02003
Author(s):  
Witono Adiyoga

True Shallot Seed (TSS) has been promoted as an alternative solution to overcome shallot yield problems in Indonesia. A case study method was employed to assess perceptions of innovation attributes and their linkages to behavioral drivers of farmers’ intention to adopt TSS. Respondents were shallot farmers in Cirebon and Brebes involved in participatory on-farm trials. All innovation attributes, i.e. relative advantage, compatibility, complexity, triability and observability are perceived as positive by farmers. Farmers’ attitudes toward TSS suggest a favorable evaluation of TSS innovation. Concerning subjective norms, farmers believe that researchers/extension workers encourage their behavior to adopt TSS. In terms of behavioral control, farmers perceive the ease of performing TSS adoption. Meanwhile, farmers also indicate a high intention to perform the behavior of adopting TSS. This pre-adoption case study has generated some hypotheses for further detailed examination and test. Those hypotheses address important research needs, such as understanding TSS innovation attributes as perceived by farmers, the antecedents of farmers’ attitudes toward TSS, and the role of farmers’ behavioral preferences toward intentions to adopt TSS. It is recommended to integrate the innovation diffusion theory with the theory of planned behavior as the framework for future adoption studies using survey research method.


2021 ◽  
Author(s):  
Ashley E Sivil

This research examines the personal style blog from a philosophical perspective in an attempt to understand its implications for fashion diffusion theory. Starting from an evaluation of Georg Simmel’s trickle-down theory of diffusion (1904), the paper goes on to dissect the rhetoric of democratization that has come to define fashion blogging in the media and previous scholarship, only to show that the success of bloggers both reaffirms and challenges the notion that fashion is elitist. Phenomenologist Martin Heidegger’s concepts of authenticity and inauthenticity are then used to gain a better grasp of how the personal style blog reflects the dual nature of fashion and of the Self. Tavi Gevinson’s The Style Rookie was selected as a case study to demonstrate the personal style blog’s potential to act as an authentic means of expression, while still being a part of the inauthentic media complex.


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