scholarly journals Penerapan Zachman Framework dalam Merancang Customer Relationship Management pada Bank Perkreditan Rakyat

SISFOTENIKA ◽  
2018 ◽  
Vol 8 (1) ◽  
pp. 93
Author(s):  
I Dewa Ayu Eka Yuliani
Keyword(s):  
Business Model ◽  
Customer Relationship Management ◽  
Relationship Management ◽  
Customer Relationship ◽  
Zachman Framework

<p>Penggunaan Zachman Framework sebagai arsitektur dalam merancang customer relationship management bertujuan untuk menggambarkan arsitektur organisasi secara umum dan menguraikannya sebagai sistem informasi perusahaan yang lebih kompleks. Pada penelitian ini Zachman Framework digunakan untuk membangun rancangan arsitektur dari Customer Relationship Management pada BPR Tamara Dana Khatulistiwa. Matriks dari Zachman Framework yang digunakan adalah ukuran 3 x 5 dimana setiap kolom mempresentasikan data, proses dan jaringan yang menjelaskan pengertian dan berkenaan dengan hal signifikan dari perusahaan, tentang informasi apa yang akan ditangani, sedangkan setiap baris mempresentasikan scope description, model of the business, model of the information sistem, technology model, dan technology definiton. Hasil dari penerapan Zachman Framework untuk merancang CRM adalah peningkatan layanan terhadap nasabah dengan membuat desain sistem, yang dimodelkan dengan menggunakan diagram UML, dan rancangan aplikasi CRM berbasis website yang memiliki fasilitas untuk mengelola data nasabah, tampilan produk perbankan, forum antara nasabah dengan CSO, dan menampilan Frequently Ask Question (FAQ).</p><p>Kata kunci—Arsitekur Sistem Informasi Perusahaan, Zachman Framework, CRM</p>

Customer Relationship Management in Service Mediary-Driven Mobile Services

2011 ◽  
pp. 67-86
Author(s):  
Timo Saarinen ◽  
Jukka Kallio ◽  
Markku Tinnila ◽  
Jarkko Vesa
Keyword(s):  
Business Model ◽  
Customer Relationship Management ◽  
Service Providers ◽  
Relationship Management ◽  
Business Environment ◽  
Customer Relationship ◽  
Critical Elements ◽  
The Future ◽  
Specialized Service

In this chapter we introduce the concept of Service Mediary, which provides a conceptual and technical platform for electronic services. Our analysis shows that it pays off to outsource customer relationship management in electronic channels to a specialized service provider. The I-mode case study demonstrates clearly the benefits this kind of cooperation offers to content and service providers. Especially the built-in billing and revenue sharing logic are critical elements to I-mode’s success story. Even more encouraging are the benefits of collaboration to customers, who will enjoy the fruits of the new networked e-business economy. A Service Mediary is in a position to understand the customer requirements and building a service offering which optimally matches those requirements. In the multi-channel business environment of tomorrow, no single company can develop cost efficiently all required services for every channel. The future belongs to specialized, closely cooperating companies, which can offer superior customer experience at a competitive price. A Service Mediary like NTT DoCoMo with its I-mode service can offer a true win-win-win business model: service providers, customers and the Service Mediary all win in this game. Based on the analysis of the I-mode case, we can conclude that Service Mediary as a business model has a great potential in the future.

scholarly journals Digitalization as an enabler of business model dynamics

2020 ◽  
Author(s):  
Mariana Tesařová ◽  
Aleš Krmela ◽  
Iveta Šimberová
Keyword(s):  
Business Model ◽  
Customer Relationship Management ◽  
Management System ◽  
Research Question ◽  
Dynamic Change ◽  
Relationship Management ◽  
Customer Relationship ◽  
Manufacturing Companies ◽  
Focal Company ◽  
The Impact

The purpose of the article is to answer a research question related to the extent of the impact of digitalization on a business model (BM) of a focal company. An original primary, qualitative research has been conducted. It draws on multiple, in-depth case studies on a globally active B2B incumbent manufacturing companies that recently implemented a digital platform-based customer relationship management system. The data were gathered through participative observation and semi-structured interviews with system users and project leaders. The contribution of the research is in linking the business model dynamic change with a customer relationship management system (CRMS). It identifies the element HOW – value creation – as the mainly affected element of BM of the focal company.

Implementasi Sistem Rekam Medis Pasien Menggunakan Pendekatan Customer Relationship Management (CRM)

2018 ◽  
Vol 7 (2) ◽  
pp. 180
Author(s):  
Wiyanto Wiyanto ◽  
Fajar Butsianto ◽  
Karsito Karsito
Keyword(s):  
Information Technology ◽  
Information System ◽  
Medical Record ◽  
Customer Relationship Management ◽  
Unified Modeling Language ◽  
Relationship Management ◽  
Customer Relationship ◽  
Design System ◽  
System Validation ◽  
Iso 9126

Information technology is rapidly developed in this century that impact to various aspects of the organization really need information technology to support the performance and everyday business processes. In health services, information technology is required to process and storage the patient medical records, so that the patient's medical record is well preserved, and competitive advantage can be obtained between patient and polyclinic. The application of Customer Relationship Management (CRM) approach can be developed by implementing information system of medical record history to get new patient and retain existing patient, improving relationship with patient and maintaining patient loyalty as well as supporting the company/organization to provide excellent service to customers in real time through the advantage of information technology. The aims of this research are to understand patient medical record by CRM approach and Unified Modeling Language (UML) for system design, system validation using Forum Group Discussion (FGD), and using software testing Model ISO 9126. The result of this research are Medical Record History Information System and the result of system validation with FGD is 100% accepted, the result of system test using Model ISO 9126 is good with success rate 82,86%, so it can give contribution to polyclinic.

Customer Relationship Management

2001 ◽  
Vol 30 (8) ◽  
pp. 417-422 ◽  
Author(s):  
Hajo Hippner ◽  
Stephan Martin ◽  
Klaus D. Wilde
Keyword(s):  
Customer Relationship Management ◽  
Relationship Management ◽  
Customer Relationship
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