All the News That’s Fit to Print? How the Media Frames Professional Athlete Philanthropy

2021 ◽  
Vol 35 (1) ◽  
pp. 55-68
Author(s):  
Kathy Babiak ◽  
Stacy-Lynn Sant
Keyword(s):  
Qualitative Analysis ◽  
Media Coverage ◽  
Social Impact ◽  
Professional Athletes ◽  
Economic Perspective ◽  
Professional Athlete ◽  
Emotional Connection ◽  
Media Frames ◽  
Managerial Implications ◽  
The Media

Professional athletes are increasingly engaged in social impact efforts via charitable endeavors. Despite seemingly good intentions in these efforts, the media’s representation of athlete philanthropy varies widely. This study examines how discourses of athlete charity are represented in U.S. media coverage. Over 100 newspaper articles were obtained for the period of 2005–2017. The authors conducted a qualitative analysis which consisted of attribute coding for basic article characteristics, identification of both framing and reasoning devices, and deductive coding to identify generic media frames. The authors present an adapted frame matrix highlighting the salient frames in media coverage of athlete philanthropy. Our results show that athlete charitable efforts are related to a personal or emotional connection or linked to an economic perspective around philanthropy. A third frame reflected a moral underpinning to athletes’ charitable work. The authors discuss managerial implications for teams and leagues that provide support for athletes’ charitable work, as well as for the athletes themselves.

scholarly journals A multi-task approach to argument frame classification at variable granularity levels

2021 ◽  
Vol 0 (0) ◽  
Author(s):  
Philipp Heinisch ◽  
Philipp Cimiano
Keyword(s):  
Media Coverage ◽  
Important Task ◽  
Coarse Grained ◽  
Media Frames ◽  
Task Setting ◽  
Variable Level ◽  
The Media ◽  
Variable Granularity

Abstract Within the field of argument mining, an important task consists in predicting the frame of an argument, that is, making explicit the aspects of a controversial discussion that the argument emphasizes and which narrative it constructs. Many approaches so far have adopted the framing classification proposed by Boydstun et al. [3], consisting of 15 categories that have been mainly designed to capture frames in media coverage of political articles. In addition to being quite coarse-grained, these categories are limited in terms of their coverage of the breadth of discussion topics that people debate. Other approaches have proposed to rely on issue-specific and subjective (argumentation) frames indicated by users via labels in debating portals. These labels are overly specific and do often not generalize across topics. We present an approach to bridge between coarse-grained and issue-specific inventories for classifying argumentation frames and propose a supervised approach to classifying frames of arguments at a variable level of granularity by clustering issue-specific, user-provided labels into frame clusters and predicting the frame cluster that an argument evokes. We demonstrate how the approach supports the prediction of frames for varying numbers of clusters. We combine the two tasks, frame prediction with respect to media frames categories as well as prediction of clusters of user-provided labels, in a multi-task setting, learning a classifier that performs the two tasks. As main result, we show that this multi-task setting improves the classification on the single tasks, the media frames classification by up to +9.9 % accuracy and the cluster prediction by up to +8 % accuracy.

The process of frame-building

2018 ◽  
pp. 104-129
Author(s):  
Marina Dekavalla
Keyword(s):  
Media Coverage ◽  
Public Debate ◽  
Political Campaigns ◽  
Previous Experience ◽  
Election Campaigns ◽  
Media Frames ◽  
Academic Literature ◽  
Frame Building ◽  
Five Factors ◽  
The Media

Chapter 6 attempts to explain the prominence of these frames in the media coverage, based on insights from interviews with broadcasters and their sources. It proposes five factors which played a role in shaping media frames: the influence of political campaigns, professional routines relating to balance, journalists’ views of their own role in the coverage of a contested issue, broadcasters’ perceptions of what attracts audiences and what constitutes a contribution to public debate, as well as previous experience of covering election campaigns. The discussion is contextualized within broader academic literature about frame building.

scholarly journals Print media reportage of agricultural biotechnology in the Philippines: a decade’s (2000-2009) analysis of news coverage and framing

2011 ◽  
Vol 10 (03) ◽  
pp. A01 ◽  
Author(s):  
Mariechel J. Navarro ◽  
Jenny A. Panopio ◽  
Donna Bae Malayang ◽  
Noel Amano Jr.
Keyword(s):  
Media Coverage ◽  
Agricultural Biotechnology ◽  
News Coverage ◽  
The Philippines ◽  
Informed Decision Making ◽  
News Reporting ◽  
Media Frames ◽  
Media Agenda ◽  
The Media

This article presents key results of a ten-year study of media coverage of agricultural biotechnology in the Philippines, the only country in Asia to date to approve a biotech food/feed crop (Bt corn) for commercialization. The top three national English newspapers – Manila Bulletin, Philippine Daily Inquirer, and Philippine Star were analyzed to determine patterns of media attention measured by coverage peaks, tone, source of news, keywords, and media frames used. Biotechnology news was generally positive but not high in the media agenda. News coverage was marked by occasional peaks brought about by drama and controversial events which triggered attention but not long enough to sustain interest. The study provides a glimpse into the role of mass media in a developing country context. It shows how a complex and contentious topic is integrated into the mainstream of news reporting, and eventually evolves from an emotional discourse to one that allows informed decision making.

scholarly journals Industry vs. Government: Leveraging Media Coverage in Corporate Political Activity

2020 ◽  
pp. 017084062096416
Author(s):  
John Murray ◽  
Daniel Nyberg
Keyword(s):  
Mass Media ◽  
Media Coverage ◽  
Mining Industry ◽  
Political Influence ◽  
Political Activity ◽  
Corporate Political Activity ◽  
Political Activities ◽  
Media Frames ◽  
The Media ◽  
The Public Sphere

This article investigates how an industry leveraged media coverage to publicly oppose governmental policy. Based on a frame analysis of the political contest between the mining industry and the Australian government over a proposed tax on resource corporations, we show how the industry aligned its position with mass media to (a) make the policy contest salient, (b) frame their position in the contest as legitimate and (c) construct negative representations of the policy as dominant. The analysis reveals how the industry’s corporate political activities leveraged media coverage to align disparate frames into a consistent message against the policy in the public sphere. This contributes to the literature on corporate political activity by explaining the process of alignment with mass media frames to legitimize corporate positions on salient issues. Second, we contribute to the framing literature by demonstrating the process of frame alignment between non-collaborative actors. Finally, we contribute to the broader discussion on corporations’ role in society by showing how corporate campaigns can leverage the media to facilitate the favourable settlement of contentious issues. These contributions highlight the pitfalls of corporate political influence without necessary democratic standards.

Media and Child Rights in Africa

2020 ◽  
pp. 125-148
Author(s):  
Ukaiko A. Bitrus-Ojiambo ◽  
Muthoni E. King'ori
Keyword(s):  
Media Coverage ◽  
Qualitative Content Analysis ◽  
Child Rights ◽  
Media Frames ◽  
Effective Media ◽  
The Media ◽  
Media Narratives ◽  
To Receive ◽  
The Voice ◽  
Insufficient Knowledge

This chapter describes Kenyan media narratives and portrayals of children and their rights. The chapter examines how Kenyan media frame child rights stories. Through qualitative content analysis of child stories in selected Kenyan media platforms, the authors interrogated what these narratives tell us about how children and their rights are viewed and the implications of the media frames used. Findings showed that child rights stories are yet to receive the comprehensive coverage needed. The findings further indicated that Kenyan media framed the child in stereotypical and patriarchal ways with the voice of the child most times left out. In addition, many of the stories analysed were found to lack depth, context, and link to child rights. Some of the challenges that hamper effective media coverage include inadequate training on child rights reporting, lack of media desks tackling children stories, and insufficient knowledge on child rights.

Media

2020 ◽  
pp. 149-182
Author(s):  
Leslie Dorrough Smith
Keyword(s):  
Jewish Identity ◽  
Public Interest ◽  
Media Coverage ◽  
White Male ◽  
Double Standard ◽  
Media Frames ◽  
Sex Scandals ◽  
The Media ◽  
Reagan Era

Chapter 5 shows how the media’s portrayal of sex scandals may appear to hold wayward politicians responsible, but ends up reinforcing a white heterosexual double standard influenced by evangelical thinking. This occurs when white male politicians are portrayed as shameful but relatively benign while the women around them (including their wives) are often equally shamed. The chapter examines the conditions behind today’s sex scandal reporting, including the 1980s televangelist sex scandals and other Reagan-era events that heightened public interest in journalism on sex. It examines multiples media frames used to portray white politicians as silly, their lovers as immoral, and their wives as unattractive and power-hungry or silent and weak. A case study compares the media coverage of Anthony Weiner with that of Arnold Schwarzenegger to show that stereotypes about Weiner’s Jewish identity and his virtual sexting habit rendered him a much weaker figure than Schwarzenegger, whose sex scandals were almost non-events.

International Women’s Day: Ostensible Celebrations or Historical Milestone of Women’s Emancipation

2020 ◽  
Vol 2020 (12-2) ◽  
pp. 150-165
Author(s):  
Yoğurtçu Gökçe ◽  
Toker Huriye ◽  
Özkan Işık
Keyword(s):  
Qualitative Analysis ◽  
Media Coverage ◽  
The Media ◽  
Women's Emancipation ◽  
Information Coverage ◽  
General Conditions

The article is devoted to the information coverage of 8 March International Women’s Day as a historical symbol of women’s struggle for changes in their lives and in society. We analysed the media coverage of it in Turkey, Kyrgyzstan, Russia and Norway. The qualitative analysis shows that the general conditions of women were ignored and good looking and well-educated women were portrait to mark the activities of International Women’s Day.

scholarly journals Life, death or drugs: Actor framing power on the news media coverage of health care policy

2020 ◽  
pp. 026732312097872
Author(s):  
Nanna Alida G Fredheim
Keyword(s):  
News Media ◽  
Media Coverage ◽  
Health Care Policy ◽  
Policy Issue ◽  
Media Framing ◽  
Public Perceptions ◽  
Policy Outcomes ◽  
Media Frames ◽  
Before And After ◽  
The Media

The media are central arenas for actors challenging government practice, as those who succeed in publicly defining issues can influence public perceptions and policy outcomes. Taking into account the widespread civic participation in health media coverage, this study explores actor influence on the media framing of a contentious health policy issue, before and after a policy change. By means of media texts analysis, it analyses the relation between actor frames and the dominant media frames on the issue of priority setting of innovative pharmaceuticals. While confirming that actors vary in their ability to influence the media, the findings contend traditional conceptions that representation equates media influence and shed light on factors that affect frame influence.

scholarly journals Conservative media media-frames

Obraz ◽  
2019 ◽  
Vol 3 (32) ◽  
pp. 107-118
Author(s):  
Lyudmila Ryzhenko
Keyword(s):  
Education Reform ◽  
Media Coverage ◽  
Central Place ◽  
Media Frames ◽  
Key Factor ◽  
Content Strategy ◽  
The Media ◽  
Conservative Media ◽  
Academic Debate

Introduction. Media researchers are still worried about the quality of journalism, the presence or absence of quality journalistic texts. It can be argued that the problem of the quality of journalism in various aspects seems to have won a central place in academic debate. Topicality. Goal. Media researchers are still worried about the quality of journalism, the presence or absence of quality journalistic texts. It can be argued that the problem of the quality of journalism in its various aspects seems to have won a central place in academic debate. The purpose of the article is to determine whether there is a relationship between the two phenomena mentioned above. The object of the article is conservative media. The subject of the article is media frames within which conservative media operate. Research methods are based on a combination of general scientific methods of studying the specificity of analysis of social and communication phenomena. The analytical-synthetic method and the method of determining the specific segmentation of the targeted delineated content were used. Results. Under the journalistic frame, we understand some media coverage of a problem in such a way that should facilitate a certain interpretation of what actually happened, with an emphasis on specific details and nuances. In this sense, the goal of conservatives is to determine whether the media frameworks in which journalistic content was delivered and which dominated dispute resolution are those characteristics that distinguish collective action from those social movements that are commonly used to digitalize society. In this case, it is a question of whether conservative journalistic discourse, in general, assumes the form and essence of digitalizing discourse in favor of the rejection of rhetoric, which defends the objection of conscience as a form of protest. Conclusions and Prospects. There is a component of justice; its inclusion in the general discourse of discussions is a key factor in building content that promotes social digitizers. In the context of conservative content, this element is particularly evident through three features: the inclusion of a lexicon used by the authors on the topic of discussion; own discourse of conservative media; the dissemination by conservative media of such arguments made by the public that indicate complaints about education reform. Keywords: audience, journalism, conservative mass media, content, strategy, pressure.

Negative Media Frames and Female Politicians: A Case Study of Jamaica’s First Female Prime Minister, Portia Simpson-Miller

2019 ◽  
Author(s):  
Tracy-Ann Johnson-Myers
Keyword(s):  
Media Coverage ◽  
Prime Minister ◽  
Women In Politics ◽  
Political Leaders ◽  
Media Frames ◽  
Editorial Cartoons ◽  
Female Politicians ◽  
The Media ◽  
And Gender

Abstract This study raises questions about how Jamaica’s first female prime minister, Portia Simpson-Miller, was portrayed in the media. This will be done through content analysis of editorial cartoons, covering the period in which Mrs Simpson-Miller occupied the highest public office in the country. An interesting finding from the study is that, unlike many female political leaders, media coverage of Simpson-Miller focused primarily on her performance as prime minister of Jamaica and less on her physical appearance and gender. The findings from this study will add to the wider discourse on the media’s portrayal of women in politics.

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