Alternative social media: the local dimension

The article examines the local dimension of alternative social media for the period of 2020. The object of the study is alternative communication channels in Mariupol. The study aims to determine the characteristics of alternative media and their types. The problem of monopolization and/or reduction of traditional media at the local level leads to the emergence and popularity of alternative platforms on social media. The study systematizes the characteristics, topics of alternative content and common alternative channels of communication. Anonymity, personalization of publications, uniqueness, locality, interactivity, multimedia, spontaneous distribution, segmentation of the audience are important features of alternative media.

Constructing the visual image of a «Ukrainian bourgeois nationalist» in the cartoons of the «Perets’» magazine (1941–1991)

The study of the visual content of the media as a tool of propaganda and information and semantic warfare is an urgent problem today. The purpose of this work is to analyze and systematize the features of the visual image of a «Ukrainian bourgeois nationalist» in the cartoons of Soviet Ukrainian satirical magazine «Perets’» («The Pepper») in 1941–1991, to consider the changes of this image over time. The scientific novelty of the work lies in the comprehensive consideration of this insufficiently researched topic using a quantitative approach. The studied image was generally based on the «Petliurist» visual image. Association both with the USA and Nazism was widespread. In the 1970s, this image was systematically combined with the motif of «hostile radio voices», more often undergoing dehumanization in the form of a dog. The dynamics of the popularity of the topic correlated with ideologically important anniversaries. In the 1980s, the number of publications on the subject decreased, and after 1987 they disappeared.

Social and psychological mechanisms of investigative media text influence on development of recipient’s aesthetic preferences

The paper is devoted to the problems of the investigating media text influence on the semantic, ethical, aesthetical, and spiritual benchmarks of the recipients. The investigator’s effective tools of form and text creation are presented. Emphasis is placed on meaningful techniques focused on meeting the needs and demands of different social groups, dissemination of investigative information, its rhythm and scale, and are determined by the nature of development and functioning of various social systems. It has been proved that the content of investigative materials is formed, taking into account the features and patterns of psychological influence in the range from the usual informing to edification, persuasion, and suggestion.

M. Slaboshpytsky «The Great War»: anthropological paradigm as a basis for journalistic reflection

The author of the article analyzes the issues and poetics of the documentary and journalistic publication by M. Slaboshpytsky «The Great War. 2014… Ukraine: challenges, events, materials». The influence of the military factor on human consciousness is being clarified. Peculiarities of the author’s concept of human and military dialectics are revealed in the aspect of anthropological reception. In this perspective, the relationship between the antinomies «man – power», «man – society», «man – state», «man – nation» is analyzed. It is proved that the first year of the war was reflected in different levels of traumatic experience. Thus, the creative meaning of the author’s idea manifested itself in the design of the journalistic text as a sharp contrast between the desperate heroism of Ukrainian soldiers on the one hand and the incompetence of the command on the other.

Regional segment in the news content of the central television of Ukraine

The article reviews the news content of all-Ukrainian television media. It was found out that the news information on Ukrainian television is represented by the following thematic segments: socio-political / military, criminal, social, cultural and artistic, emergency materials. In consideration of the significant number of materials with the negative contextual connotation (socio-political, social, criminal) television media potentially form both negative internal and external images of the country as a whole and the local image of its regions. The general trends in the formation of the media image of a particular region are determined on the example of the coverage of Sumy events by rating TV channels. It was established that information about the region is presented in the vast majority of materials of criminal subjects and negative news from the socio-political and social spheres, which results in the formation of an image of the territory with a «minus» sign.

Sound recordings from radio archives: the restoration of music in digits

A holistic historical and informational analysis was conducted in the scientific context of the synergy of two systems – sound recording and radio broadcasting. Methodological support of the study was based on the use of general scientific and special methods. Taking into account the experience of «BBC Radio 1» in creating a unique collection of sound recordings and areas of use of music collections as objects of archival storage, the features of recording music sessions in recording studios of radio stations are revealed. The main methods of restoration, restoration and digitization of stock music phonograms of radio broadcasting subjects are revealed. Find out which software products perform digitization tasks. The author concludes that the basis for the protection and storage of music collections of radio archives is the organization of a system of backup and duplication of data.

Epistolary dialogue of Mykhailo Kosach and Lesia Ukrainka on the national issue

The purpose of the proposed scientific research is to study the correspondence between Mykhailo Kosach and Lesia Ukrainka as an organic component of the national journalism of the turn of the century in the direction of discussing the ways of forming the Ukrainian political nation. To solve the tasks, the author of the article used the following methods: problem-thematic, analytical, systematic and comparative analysis. The article notes that certain political accents of the epistolary heritage of the famous Ukrainian family have not lost their relevance for today’s creators of journalistic discourse as an important source for clarifying the mood of the then conscious national intelligentsia, the state of development of the Ukrainian national idea. The author of the article claims that the epistolary legacy of Mykhailo Kosach and Lesia Ukrainka complements the journalistic discourse of the late 19th and early 20th centuries on the ways of forming the Ukrainian political nation, and will become a model of tolerant dialogue on current political issues.

Lesia Ukrainka’s cooperation with the Ukrainian press (1905–1907)

The aim of this study is to define on the basis of archival documents and Lesia Ukrainka’s episto-lary heritage the circumstances of her cooperation with mass media of the Russian Empire in the period 1905–1907, when Ukrainian newspapers and magazines were created in the Dnieper region and other cit-ies. The object of the study is mass media (projected periodicals and those published at that time), which published mostly literary works of art of the writer. The analysis includes archival materials related to projects and programs of the Ukrainian media of the early XXth century and creative work of Lesia Ukrainka. The research methods include biographical method, analogy, comparison, generalization, etc. It was found out that during 1905–1907 Lesiya Ukrainka was actively interested in new Ukrainian pe-riodicals, she has published a number of works (stories, poetry, translations, etc.) in the Ukrainian or pro-Ukrainian magazines in Odesa, Kyiv, St. Petersburg, Moscow, and Poltava; she has agreed to join the newspaper «Labor» and the children’s magazine «Star», which were never published.

Municipal open data portals as a source of information for the media

The article outlines the development of local open data portals in Ukraine and their importance of the open public information space`s formation. It is substantiated that local open data portals are designed to play one of the pivotal roles in providing the media and citizens with up-to-date information on the activities of local authorities. The functional characteristics of open data portals of nine Ukrainian cities are outlined: Lviv, Dnipro, Vinnytsia, Kramatorsk, Mariupol, Dubno, Kolomyia, Bakhmut, Slavuta. It is determined that the process of development and improvement of city open data portals is underway in Ukraine, in particular, recommendations for the unified culture of data disclosure have been made, however, in practice it has not been implemented yet. One of the positive changes is the increase in the number of datasets in machine-readable formats XLS/XLSX and CSV, while much less sets in nonmachine-readable formats DOC and PDF are published.

Lesia Ukrainka’s epistolary as a manifestation of publicism excitation

The purpose of scientific research is to investigate the epistolary legacy of Lesya Ukrainka, to find out the set of journalistic excitements in the texts presented in the full academic 14-volume edition. It is determined that most of the topics considered by Lesya Ukrainka in the letters encouraged the addressees to think, activate knowledge, beliefs, actions, as well as stimulate reflections on the national identity of Ukrainians, the role of literature and language in the formation of the Ukrainian state. The many human feelings aroused by the journalist’s epistolary are outlined – emotions of tenderness, love, sincerity, anger, sense of duty, respect, civic dignity, etc.