scholarly journals Strong Brand From Consumers’ Perspective: A Cross-Cultural Study

2018 ◽  
Vol 50 (1) ◽  
pp. 116-129 ◽  
Author(s):  
Chenchen Li ◽  
Dongmei Li ◽  
Chi-Yue Chiu ◽  
Siqing Peng
Keyword(s):  
Cultural Differences ◽  
Personal Characteristics ◽  
The United States ◽  
Cross Cultural ◽  
Chinese Consumers ◽  
Brand Strength ◽  
Strength Evaluation ◽  
Cross Cultural Differences ◽  
Cross Cultural Study ◽  
Using Data

The present research investigates cross-cultural differences in the characteristics associated with brand strength evaluation and the mechanism underlying these cultural differences. Using data from the United States and China, we found that American consumers judge brands with personal characteristics to be stronger than those with relational characteristics, while Chinese consumers show a reversed pattern. Furthermore, cultural differences in brand strength evaluation were salient only when consumers rated brands that were connected with their self-concepts, suggesting that cultural differences in brand strength evaluation ensue from consumers’ internalized preferences. Our findings have theoretical and practical implications for branding management and understanding the mechanism through which culture influences individual behaviors.

The Ubiquity of Meeting Lateness! A Cross-Cultural Investigation of the Small to Moderate Effects of Workplace Meeting Lateness

2021 ◽  
pp. 106939712110241
Author(s):  
Joseph A. Allen ◽  
Nale Lehmann-Willenbrock ◽  
Annika L. Meinecke ◽  
Nicole Landowski ◽  
Steven G. Rogelberg ◽  
...  
Keyword(s):  
United States ◽  
Cultural Differences ◽  
The United States ◽  
Cross Cultural ◽  
Work Experiences ◽  
Optimal Outcomes ◽  
Cross Cultural Differences ◽  
Cross Cultural Study ◽  
Scheduled Time ◽  
Different Cultures

Meeting lateness—that is, meetings starting past the pre-scheduled time—can be viewed as a disruption to the temporal pacing of work. Previous research in the United States indicates that late meetings produce less optimal outcomes, but empirical insights concerning the extent to which experiences of meeting lateness are similar or different across different cultures remain sparse. While prior work suggests differences in how individuals from different cultures experience time-related phenomena, globalization trends suggest increasing similarities in employees’ work experiences, and potentially similar experiences of meeting lateness across different cultural settings. We explore this idea in a cross-cultural study of meeting lateness in China, Germany, Italy, the Netherlands, and the United States. We empirically establish the cross-cultural relevance of meeting lateness and their generally negative outcome. We show how meeting lateness relates to perceptions of impaired meeting processes, meeting outcomes, and group-related attitudes across cultures. We discuss these findings in light of extending meeting science to different cultures as well as contributions to the debate between cross-cultural differences versus globalization tendencies.

Why Do Easterners Have Lower Well-Being Than Westerners? The Role of Others’ Approval Contingencies of Self-Worth in the Cross-Cultural Differences in Subjective Well-Being

2016 ◽  
Vol 48 (2) ◽  
pp. 217-224 ◽  
Author(s):  
Cheng-Hong Liu ◽  
Yi-Hsing Claire Chiu ◽  
Jen-Ho Chang
Keyword(s):  
Cultural Differences ◽  
Well Being ◽  
The United States ◽  
Cross Cultural ◽  
Subjective Well Being ◽  
Cross Cultural Differences ◽  
Two Samples ◽  
Self Worth ◽  
The Cross

Previous studies have shown that Easterners generally perceive themselves as having lower subjective well-being compared with Westerners, and several mechanisms causing such differences have been identified. However, few studies have analyzed the causes of such differences from the perspective of the cross-cultural differences in the meanings of important life events such as whether people receive approval from others. Specifically, events regarding others’ approval might have different meanings to and influences on Easterners and Westerners. Thus, the degree of fluctuation of people’s views of self-worth in response to these events (i.e., others’ approval contingencies of self-worth [CSW]) probably differs between Easterners and Westerners. This may be a reason for cross-cultural differences in subjective well-being. We investigated two samples of undergraduate students from Taiwan and the United States to examine the mediating role of others’ approval CSW in forming cross-cultural differences in subjective well-being. The results revealed that Taiwanese participants exhibited lower subjective well-being and higher others’ approval CSW than American participants. In addition, others’ approval CSW partially mediated the cross-cultural differences in subjective well-being. Thus, one reason for lower subjective well-being among Easterners was likely that their self-esteem was more prone to larger fluctuations depending on whether they receive approval from others in everyday life.

scholarly journals The role of subnational cultural value on animosity: the China-South Korea THAAD crisis

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Jeoung Yul Lee ◽  
Joong In Kim ◽  
Alfredo Jiménez ◽  
Alessandro Biraglia
Keyword(s):  
Cultural Differences ◽  
Purchase Intention ◽  
Quality Evaluation ◽  
Cultural Distance ◽  
Cross Cultural ◽  
Chinese Consumers ◽  
Content Type ◽  
Cross Cultural Differences ◽  
The Relationship

PurposeThis study examines the impact of situational and stable animosities on quality evaluation and purchase intention while also testing the moderating effects of within- and cross-country cultural distance. It focuses on the case of the US THAAD missile defense system deployment in South Korea (hereafter, Korea) and investigates how the resulting Chinese consumers' animosity affects their quality evaluation of, and purchase intention toward, Korean cosmetics.Design/methodology/approachThis study utilizes a quantitative approach based on a survey and structural equation modeling. The sample comprises 376 Chinese consumers from 19 Chinese regions.FindingsThe results indicate that both stable and situational animosities are negatively associated with purchase intention toward Korean cosmetics. However, their effects on quality evaluation are different. While stable animosity is negatively related to product quality evaluation, situational animosity has no such negative association. Finally, the cultural distance between Chinese regions and Korea strengthens the negative relationship between stable and situational animosities and purchase intention.Research limitations/implicationsThe study contributes by better unraveling the effects of stable and situational animosities on perceived product quality. The empirical context is unique because it allows the authors to investigate the relationship between Chinese antagonism toward the THAAD deployment in Korea and Chinese consumers' stable and situational animosities in terms of their quality evaluation of, and purchase intention toward, imported Korean cosmetics. Hence, this study contributes to the literature on consumer animosity by empirically testing the moderating effect of within- and cross-country cultural distance on the relationship between stable and situational animosities and purchase intention.Practical implicationsThe study has relevant practical implications, notably for Korean exporters' marketing management and within- and cross-cultural management. The results suggest that countermeasures are needed because Chinese consumers' stable and situational animosities are negatively related to their purchase intention toward Korean cosmetics. Moreover, the findings provide the insight that when foreign firms export culture-sensitive products to a large, multicultural country, their managers should pay attention to within- and cross-cultural differences simultaneously.Originality/valuePrevious studies have shown that the effects of animosity on product evaluation and purchase intention differ depending on the animosity dimension, product type, country and the situation causing animosity, among others. However, the existing literature on animosity has neglected the reality that within-cultural differences in a single large emerging market are relevant to explaining the concept of animosity and its effect on the purchase intention toward culture-sensitive products. Furthermore, none of the animosity studies have touched on the important moderating role of within- and cross-cultural differences between a large and multicultural importing country and a brand's home country in this manner. Therefore, the study fills this gap by empirically examining whether different moderating effects of stable and situational animosities exist for a specific conflict situation caused by a military issue and investigates the causes of these different effects.

scholarly journals Factors underlying cross-cultural differences in stigma toward autism among college students in Lebanon and the United States

Autism ◽  
2019 ◽  
Vol 23 (8) ◽  
pp. 1993-2006 ◽  
Author(s):  
Kristen Gillespie-Lynch ◽  
Nidal Daou ◽  
Maria-Jose Sanchez-Ruiz ◽  
Steven K Kapp ◽  
Rita Obeid ◽  
...  
Keyword(s):  
United States ◽  
College Students ◽  
Cultural Values ◽  
Cultural Differences ◽  
The United States ◽  
Cross Cultural ◽  
Cross Cultural Differences ◽  
Knowledge Quality ◽  
Autistic People

Although stigma negatively impacts autistic people globally, the degree of stigma varies across cultures. Prior research suggests that stigma may be higher in cultures with more collectivistic orientations. This study aimed to identify cultural values and other individual differences that contribute to cross-cultural differences in autism stigma (assessed with a social distance scale) between college students in Lebanon ( n = 556) and those in the United States ( n = 520). Replicating prior work, stigma was lower in women than men and in the United States relative to Lebanon. Heightened autism knowledge, quality of contact with autistic people, openness to experience, and reduced acceptance of inequality predicted lower stigma. Collectivism was not associated with heightened stigma. Findings highlight the need to address structural inequalities, combat harmful misconceptions, and foster positive contact to combat stigma.

How Contemporary Publics Understand and Experience Happiness: A Cross-Cultural Perspective

2010 ◽  
Vol 11 (1) ◽  
pp. 1-19 ◽  
Author(s):  
DOH CHULL SHIN
Keyword(s):  
United States ◽  
Cultural Differences ◽  
The United States ◽  
Cross Cultural ◽  
Cultural Perspective ◽  
The West ◽  
China And India ◽  
Cross Cultural Differences ◽  
The People ◽  
Culturally Different

AbstractHow do contemporary publics understand happiness? What makes them experience it? Do conceptions and sources of their happiness vary across culturally different societies? This paper addresses these questions, utilizing the 2008 round of the AsiaBarometer surveys conducted in six countries scattered over four different continents. Analyses of these surveys, conducted in Japan, China, and India from the East; and the United States, Russia, and Australia from the West, reveal a number of interesting cross-cultural differences and similarities in the way the people of the East and West understand and experience happiness. Specifically, the former are much less multidimensional than the latter in their conceptions of happiness. Yet, they are alike in that their sense of relative achievement or deprivation is the most pervasive and powerful influence on happiness.

scholarly journals Disease threat does not predict attractiveness preference in a United Kingdom dataset: a replication attempt and commentary on White et al., Psych Sci 2013

2015 ◽  
Author(s):  
Gustav Nilsonne ◽  
Adam Renberg ◽  
Sandra Tamm ◽  
Mats Lekander
Keyword(s):  
United Kingdom ◽  
Cultural Differences ◽  
Disease Burden ◽  
Congressional Elections ◽  
Cross Cultural ◽  
Self Rated Health ◽  
Cross Cultural Differences ◽  
Members Of Parliament ◽  
The United Kingdom ◽  
Using Data

Background: A study by White et al. found that population disease burden predicted preference for attractive politicians in U.S. congressional elections. Aim: We aimed to replicate this finding using data from the United Kingdom. Method: We regressed rated sexiness of elected members of parliament on health metrics from their constituencies: life expectancy, infant mortality, and self-rated health. Results: None of the health metrics predicted rated sexiness of members of parliament. Conclusion: Further investigation is needed to verify whether the proposed relationship is important and whether it is moderated by other factors such as cross-cultural differences.

scholarly journals Cross-Cultural Differences in Caregiving: Investigating the Role of Familism and Social Support

2021 ◽  
Vol 5 (Supplement_1) ◽  
pp. 322-322
Author(s):  
Francesca Falzarano ◽  
Jerad Moxley ◽  
Karl Pillemer ◽  
Sara Czaja
Keyword(s):  
Social Support ◽  
Cultural Values ◽  
Cultural Differences ◽  
Cultural Beliefs ◽  
The United States ◽  
Cross Cultural ◽  
Care Recipient ◽  
Driving Mechanism ◽  
Cross Cultural Differences ◽  
The Impact

Abstract Cultural diversity in the United States (US) reflects a demographic shift, with a growing population of minority older adults and a subsequent increase in minority family caregivers providing care to aging adults. Research has demonstrated heterogeneity in the caregiving experience, with increasing focus placed on examining the impact of cultural values on caregiver (CG) outcomes. Familism has been investigated as a driving mechanism of cross-cultural differences in caregiving outcomes, yet prior work examining this relationship has yielded mixed findings. Using the sociocultural stress and coping model as a guiding framework, we examined, in a sample of 243 CGs who participated in the Caring for the Caregiver Network Study, a randomized controlled trial examining a culturally-tailored technology-based psychosocial intervention, the influence of familism and social support on positive aspects of caregiving, depressive symptoms, and caregiver burden. We also examined how these relationships vary as a function of race/ethnicity, the CG’s relationship to the care-recipient, other sociodemographic characteristics (e.g., SES status), and acculturation. Results showed that African American and Hispanic CGs exhibited higher levels of familism compared to Whites. In African Americans, familism predicted higher positive caregiving appraisals, and social support significantly predicted lower burden and depression. In Hispanics, levels of familism varied as a function of acculturation, with lower levels of familism identified among US Hispanic natives. Our findings highlight that cultural beliefs, such as familism, as well as social support may be adaptive in protecting against adverse CG outcomes and point to directions for future culturally congruent, family-centered intervention approaches.

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