Measuring Price Thresholds by Psychophysics and Latitudes of Acceptance

1971 ◽  
Vol 8 (4) ◽  
pp. 460-464 ◽  
Author(s):  
Kent B. Monroe
Keyword(s):  
Experimental Technique ◽  
New Product ◽  
Demand Estimation ◽  
Product Line ◽  
Experimental Results ◽  
Price Limit ◽  
Response Scales ◽  
Product Pricing ◽  
Price Thresholds

This article reports the adaptation of an experimental technique for establishing response scales for product classes. Experimental results further validate the price-limit hypothesis first confirmed in Europe. Implications for demand estimation, new product pricing, and product line pricing are discussed.

Performance Assessment of the Lead User Idea-Generation Process for New Product Development

2002 ◽  
Vol 48 (8) ◽  
pp. 1042-1059 ◽  
Author(s):  
Gary L. Lilien ◽  
Pamela D. Morrison ◽  
Kathleen Searls ◽  
Mary Sonnack ◽  
Eric von Hippel
Keyword(s):  
New Product Development ◽  
Idea Generation ◽  
New Product ◽  
Major Product ◽  
Product Line ◽  
Direct Result ◽  
Target Market ◽  
Generation Process ◽  
The Past ◽  
Lead User

Traditional idea generation techniques based on customer input usually collect information on new product needs from a random or typical set of customers. The “lead user process” takes a different approach. It collects information about both needs and solutions from users at the leading edges of the target market, as well as from users in other markets that face similar problems in a more extreme form. This paper reports on a natural experiment conducted within the 3M Company on the effect of the lead user (LU) idea-generation process relative to more traditional methods. 3M is known for its innovation capabilities— and we find that the LU process appears to improve upon those capabilities. Annual sales of LU product ideas generated by the average LU project at 3M are conservatively projected to be $146 million after five years—more than eight times higher than forecast sales for the average contemporaneously conducted “traditional” project. Each funded LU project is projected to create a new major product line for a 3M division. As a direct result, divisions funding LU project ideas are projecting their highest rate of major product line generation in the past 50 years.

Introducing the new product line of regulated distribution transformer cooperation of Siemens AG and A. Eberle GmBH & CO. KG

2017 ◽  
Vol 2017 (1) ◽  
pp. 264-267
Author(s):  
Stefan Hoppert ◽  
László Kelemen ◽  
Zoltán Nádudvari ◽  
Gábor Vörös
Keyword(s):  
New Product ◽  
Product Line ◽  
Distribution Transformer

Software Product Line Testing Based on Feature Model Mutation

2017 ◽  
Vol 27 (05) ◽  
pp. 817-839 ◽  
Author(s):  
Johnny Maikeo Ferreira ◽  
Silvia Regina Vergilio ◽  
Marcos Quinaia
Keyword(s):  
Software Product Line ◽  
Product Line ◽  
Experimental Results ◽  
Feature Model ◽  
Test Case ◽  
Test Cases ◽  
Mutation Operators ◽  
Software Product ◽  
Pairwise Testing ◽  
Feature Management

The Feature Model (FM) is a fundamental artifact of the Software Product Line (SPL) engineering, used to represent commonalities and variabilities, and also to derive products for testing. However, the test of all features combinations (products) is not always possible in practice. Due to the growing complexity of the applications, only a subset of products is usually selected. The selection is generally based on combinatorial testing, to test features interactions. This kind of selection does not consider different classes of faults that can be present in the FM. The application of a fault-based approach, such as mutation-based testing, can increase the probability of finding faults and the confidence that the SPL products match the requirements. Considering that, this paper introduces a mutation approach to select products for the feature testing of SPLs. The approach can be used similarly to a test criterion in the generation and assessment of test cases. It includes (i) a set of mutation operators, introduced to describe typical faults associated to the feature management and to the FM; and (ii) a testing process to apply the operators. Experimental results show the applicability of the approach. The selected test case sets are capable to reveal other kind of faults, not revealed in the pairwise testing.

Optimal new-product pricing in regulated industries

1989 ◽  
Vol 1 (4) ◽  
pp. 341-358 ◽  
Author(s):  
Gerald R. Faulhaber ◽  
James Boyd
Keyword(s):  
New Product ◽  
Product Pricing ◽  
Regulated Industries

The Application of Fast Fourier Transform and Convolution Techniques to Picosecond Continuum Spectroscopy

1983 ◽  
Vol 37 (3) ◽  
pp. 273-279 ◽  
Author(s):  
K. L. Sala ◽  
R. W. Yip ◽  
R. LeSage
Keyword(s):  
Fourier Transform ◽  
Data Processing ◽  
Data Acquisition ◽  
Fast Fourier Transform ◽  
Experimental Technique ◽  
Transient Absorption ◽  
Computation Time ◽  
Spectroscopic Technique ◽  
Experimental Results ◽  
Data Acquisition And Processing

The use of the fast Fourier transform in the processing of photographic data obtained from picosecond continuum spectroscopy is described. The resulting reduction in the complexity and computation time has permitted all of the data acquisition and processing to be carried out with an eight-bit microcomputer. Specific examples of some key problems in the data processing that are peculiar to this spectroscopic technique and methods of overcoming these problems are discussed. Experimental results that serve to illustrate both the experimental technique itself as well as the versatility and reliability of the data processing algorithm are presented for the transient absorption of a Cr(III) complex in solutions.

A Metric for Evaluating Design Commonality in Product Families

1998 ◽  
Vol 122 (4) ◽  
pp. 403-410 ◽  
Author(s):  
Sridhar Kota ◽  
Kannan Sethuraman ◽  
Raymond Miller
Keyword(s):  
Product Family ◽  
Objective Measure ◽  
Value Added ◽  
New Product ◽  
Product Line ◽  
Product Complexity ◽  
Product Families ◽  
Market Strategy ◽  
Customer Base ◽  
Market Needs

Many companies develop a market strategy built around a family of products. These companies regularly add new product variations to the family in order to meet changing market needs or to attract a broader customer base. Although the core functionality remains essentially unchanged across the products within a family, new functions, feature combinations and technologies are incorporated into each new product. If allowed to grow unchecked, these component variations, commonly referred to as “complexity”, can result in a loss of productivity or quality. The challenge lies in an effective management of product variations in the design studio and on the manufacturing floor. The key is to minimize non-value added variations across models within a product family without limiting customer choices. In this paper we discuss the factors that contribute to product complexity in general, and present an objective measure, called the Product Line Commonality Index, to capture the level of component commonality in a product family. Through our Walkman case study, we present a simple yet powerful method of benchmarking product families1. This method gauges the family’s ability to share parts effectively (modularity) and to reduce the total number of parts (multi-functionality). [S1050-0472(00)02704-5]

scholarly journals An Inexpensive and Novel Optical Scheme of Assessing Adulterants in Emulsions

2020 ◽  
Vol 10 (6) ◽  
pp. 6874-6880 ◽  
Keyword(s):  
Detection Limit ◽  
Excellent Agreement ◽  
Experimental Technique ◽  
Optical Sensing ◽  
Cost Effective ◽  
Experimental Results ◽  
Optical Scheme ◽  
Theoretical Predictions ◽  
User Friendly

An inexpensive way of polarimetric detection of urea as an adulterant in milk is reported. The novelty of the underlying experimental technique lies in its implementation of the Laurent half-shade polarimeter as the optical sensing unit. Different specific rotations are examined corresponding to varying concentrations of urea in milk. The experimental results are ascertained to go in excellent agreement with theoretical predictions. The detection setup is found to be cost-effective, user-friendly, and less time-consuming, as compared to conventional techniques, with a remarkable detection limit (~ 0.4 mg/ml).

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