Computer Game Fan Communities, Community Management, and Structures of Membership
Keyword(s):
Community management is an important but relatively understudied facet of computer game development. This article begins filling this gap by examining how community managers in the computer game industry manage communities of players through the establishment of structures of membership: positions and practices designed to encourage membership hierarchies. Beginning with the construction of an analytical framework through which to understand different subcommunity activities, this article then examines structures of membership at every stage of Kim’s membership life cycle and, ultimately, how those structures help to attract, educate, and retain dedicated community members.
Keyword(s):
2016 ◽
pp. 171-187
2019 ◽
Vol 12
(3)
◽
pp. 101-116
2021 ◽
Vol 5
(3)
◽