scholarly journals Changing the Market Position of Public Television – Case of Croatia, Slovenia and Hungary

2021 ◽  
Vol 16 (1) ◽  
pp. 159-169
Author(s):  
Fran Galetić
Keyword(s):  
Market Power ◽  
Regression Models ◽  
Public Television ◽  
Market Position ◽  
Television Market ◽  
Public Tv

The market position of public television channels has been changing over the last three decades. From monopolists, public televisions have become just one of the players on the television market. This paper analyses the position of public television in Croatia, Slovenia and Hungary. These neighbouring countries are similar but have different market power of public TV. Croatia has a strong public television, Hungary has very week public television, and Slovenia is in the middle. The aim of this paper is to show how the audience of public TV channels has been changing and based on this data, the author will estimate regression models for future forecasting of audience share for public TV channels in all three countries. This will enable the analysis of the market position of the whole group of public TV channels in each country.

Models of television market power in Germany and Croatia

2020 ◽  
Vol 63 ◽  
pp. 101359
Author(s):  
Fran Galetić ◽  
Marina Dabić
Keyword(s):  
Market Power ◽  
Television Market

scholarly journals A TV PÚBLICA NO BRASIL E PORTUGAL: Aspectos conceituais e históricos

2019 ◽  
Vol 3 (1) ◽  
pp. 302-318
Author(s):  
Gizeli Costa Bertollo Menezes ◽  
Francisco Gilson Rebouças Porto Junior ◽  
Yuri Vinicius Silva ◽  
José Lopes da Cruz Filho ◽  
Kécia Garcia Ferreira
Keyword(s):  
Public Service ◽  
Public Broadcasting ◽  
Public Television ◽  
Television System ◽  
Private Initiative ◽  
The Public ◽  
El Sistema ◽  
State Domination ◽  
Public Tv

A proposta deste artigo é compreender melhor o sistema público de televisão em Portugal e no Brasil, especificamente as emissoras RTP1 e TV Brasil. Embora os dois países sejam marcados por fortes ligações históricas, culturais e linguísticas, se distanciam no que diz respeito a radiodifusão pública. Enquanto em Portugal a televisão já nasce sob o domínio estatal, que posteriormente vai se moldando aos princípios do serviço público, no Brasil chega pelas mãos da iniciativa privada, que por quase duas décadas dominou de forma exclusiva o cenário televisivo, imprimindo seu modelo no país.   PALAVRAS CHAVE: Televisão; Brasil; Portugal; TV pública; História.     ABSTRACT The purpose of this article is to better understand the public television system in Portugal and Brazil, specifically the RTP1 and TV Brazil broadcasters. Although the two countries are marked by strong historical, cultural and linguistic connections, they are distant in relation to public broadcasting. While in Portugal, television is born under state domination, which later is shaping the principles of public service, in Brazil comes through the hands of private initiative, which for almost two decades dominated the television scene exclusively, printing its model in the country.   KEYWORDS: Television; Brazil; Portugal; Public TV; Story.     RESUMEN El propósito de este trabajo es comprender mejor el sistema público de televisión en Portugal y Brasil, específicamente en las emisoras de televisión RTP 1 y Brasil. Aunque los dos países están marcados por fuertes vínculos históricos, culturales y lingüísticos, se distancian en lo que se refiere a la radiodifusión pública. Mientras que en Portugal la televisión nace bajo dominio del Estado, que posteriormente dar forma a los principios de servicio público en Brasil llega a manos de la empresa privada, que desde hace casi dos décadas dominaron exclusivamente el panorama de la televisión mediante la impresión de su modelo en el país .   PALABRAS CLAVES: Televisión; Brasil; Portugal; TV pública; Historia.

scholarly journals Diretrizes de programação na televisão pública no Brasil

2016 ◽  
Vol 20 (1) ◽  
Author(s):  
Tiago Nunes Severino
Keyword(s):  
Social Participation ◽  
Public Television ◽  
Television Programming ◽  
Commercial Media ◽  
Palabras Clave ◽  
Public Tv

Na mídia comercial, as decisões sobre a programação pertencem a um departamento ou ao dirigente do canal. Na TV pública, o que vai ser colocado na tela parte de uma série de observações, como a lei de criação, as normas internas e as medidas que emanam de instâncias de participação social. A partir do caso da TV Brasil, a proposta aqui é investigar quais são as diretrizes que determinam a programação de uma emissora pública de televisão.Directrices para la programación de la televisiónpública en BrasilResumen: En los medios comerciales, las decisiones sobre la programación pertenecen a un departamento o el jefe del canal. En la televisión pública, las decisions estan en la ley de la creación, los reglamentos internos y las medidas que emanan de las instituciones de participación social. En el caso de la TV Brasil, la propuesta aquí es investigar cuáles son las directrices que determinan la programación de la televisión pública .Palabras clave: Programación de televisión; La televisión pública; TV Brasil.Programm ing guidelines on public television in BrazilAbstract: In the commercial media, as decisions about programming belong to the department or the channel manager. Public TV, what will be placed on the screen part of a series of notes, as a law of creation, as internal rules and decisions from instances of social participation. From the case of TV Brazil, the proposal here is to investigate how guidelines that determine the programming of a public television.Keywords: Television programming; Public TV; TV Brazil .

scholarly journals The Microsoft Case: What Can a Dominant Firm Do to Defend Its Market Position?

2001 ◽  
Vol 15 (2) ◽  
pp. 45-62 ◽  
Author(s):  
Benjamin Klein
Keyword(s):  
Operating System ◽  
Detailed Analysis ◽  
Market Power ◽  
Service Providers ◽  
Online Service ◽  
Market Position ◽  
Dominant Firm ◽  
Competitive Actions ◽  
Online Service Providers

This paper examines the competitive actions taken by Microsoft in its “browser war” with Netscape, most importantly Microsoft's decisions to give away Explorer free of charge, integrate Explorer into its dominant Windows operating system and pay online service providers for exclusive distribution. Consumers benefited significantly from these actions, but the fundamental economic question is whether Microsoft abused its existing market power when competing in this way. A detailed analysis of Microsoft's conduct and the economics of competition for distribution suggests that severe limits placed on Microsoft's behavior would not be welfare.

scholarly journals Expansion of the small cable television counterparts of market leading commercial channels in view of Hungarian regional and social aspects

2014 ◽  
pp. 107-110
Author(s):  
Gabriella Illés
Keyword(s):  
Main Channel ◽  
Social Aspects ◽  
Venture Capitalists ◽  
Public Television ◽  
Commercial Television ◽  
Television Channel ◽  
Channel Current ◽  
Current Trends ◽  
Hungarian Language ◽  
Television Market

Currently, there are 102 Hungarian-language television channels in Hungary. TV2 Hungary is the second largest commercial television channel. Current trends in the television market in Europe indicate that large channels are expanding their portfolios while at the same time selling their smaller units. This trend has now affected Hungary as well. After having TV2 for 16 years, MTM-SBS Television Ltd. eventually expanded its portfolio with three new cable channels. The first new channel was FEM3, a channel directed at women, which was launched on January 1, 2010. A year later, the male channel, PRO4, was launched and finally, SuperTV2, primarily a premium entertainment channel, was launched on November 2, 2012. Although the main channel, TV2, remained free, the new pay channels on cable received a significant amount of investment from venture capitalists and Pro7Sat1 for the development of new content. SuperTV2 is a premium channel. When the channel was launched, the goal was to target those viewers who had turned away from watching the increasingly less-sophisticated content on the commercial channels as well as those who were not drawn to the programming on public television. When the viewer stats were examined, the channel had proven itself. The premium brand of Super TV2 was successful in attracting new viewers and consumers and within a year it had gained a strong foothold over more than 100 other Hungarian-language channels.

scholarly journals Effect of Supplier’s Market Power on Business Model Performance in B2B Market

2017 ◽  
Vol 2 (3) ◽  
pp. 78
Author(s):  
Ya Fu Xu ◽  
Xiao Kang Zhao ◽  
Wei Hong Wang
Keyword(s):  
Market Power ◽  
Business Model ◽  
Business Strategy ◽  
Structural Equation ◽  
Model Performance ◽  
Positive Influence ◽  
Market Position ◽  
New Research ◽  
Positive Effect ◽  
Competition Environment

Business-to-business (B2B) enterprises, as the foundation of the national economy, are facing real growth opportunities but in lack of good theoretical guidance on business model. Business model study is a new research hotspot in both business circles and academic domain. Focusing on Industrial market, this paper studies the effect of supplier’s market power on business model performance. After interviewing experts and distributing questionnaires, the author discovered that the supplier’s market power has a positive influence on business model performance. Through structural equation modelling (SEM), it is revealed that competition environment and market position are the key components of supplier’s market power, and both components have positive effect on business model performance. At the same time, competition environment and market position also have positive effect on each other. The main contributions of this research are summarized as follows: Firstly, the introduction of competition environment and market position sheds new light on the research into market power in B2B market; Secondly, the proposed model of the supplier’s market power on business model performance lays the basis for scientific measurement of market power and its effect on business model performance; Finally, this research provides a good reference for enterprises to update their business strategy and model at the right time when the market power changes.

scholarly journals COVID-19 Media Coverage on Spanish Public TV

Tripodos ◽  
2021 ◽  
Vol 2 (47) ◽  
pp. 103-126
Author(s):  
Eduardo Villena-Alarcón ◽  
Lidia Caballero-Galeote
Keyword(s):  
Content Analysis ◽  
Media Coverage ◽  
Emergency Situation ◽  
World Health ◽  
Public Television ◽  
Majority Opinion ◽  
The Media ◽  
Group Interviews ◽  
Health Organization ◽  
Public Tv

The respiratory syndrome SARS-CoV-2 has affected over 100 countries during the last weeks. On March 11, 2020, the World Health Organization de­clared the COVID-19 outbreak a pan­demic and since 31 December 2019, 201,315 deaths have been reported. The media has played a key role in providing information and making people aware of the situation during this emergency situation. This re­search seeks to examine the corona­virus media coverage on the Spanish public TV (TVE1). In order to achieve this goal, a content analysis based on the five stages of grief, an audience survey, and focus group interviews were conducted. The results have shown that coverage has undergone different phases. Accordingly, each of these stages has been perceived by the audience. Although both the au­dience and the experts appreciate the work of Spanish public television, the majority opinion is negative. In this re­gard, they state that it has not been impartial and there has been an ex­cess of information. For researchers, these results provide important guide­lines to increase the number of liter­ature reviews by considering not only the news but also the audience and experts’ perceptions. Keywords: COVID-19, coverage, audi­ence, perceptions, content analysis.

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