Recuiting, Advertising and Marketing Strategies in All-Volunteer Force Nations: Case Studies of Canada, Australia, the United Kingdom, and the United States

2011 ◽  
Author(s):  
Carol Stoker ◽  
Stephen Mehay
Author(s):  
Matthew A. Baum ◽  
Philip B. K. Potter

This chapter examines the decisions of the United Kingdom, Spain, Germany, and Poland regarding whether they would join with the United States in the Iraq coalition, the goal of which was to remove Saddam Hussein from power. Among these countries, there was much variation in both key variables identified as the ingredients of constraint and in the extent to which leaders were responsive to pressure from either their domestic publics or the United States. The key lesson from these case studies is that democratic constraint is fragile and elusive. These cases point to a variety of means by which policy makers outmaneuvered a consistently antiwar European public. Media and partisan political opposition are clearly an important part of the overall story and, more significantly, are among the few factors that hold steady from case to case.


Author(s):  
Christopher Ali

This chapter analyzes attempts in Canada, the United States and the United Kingdom to evaluate their respective local media ecosystems. It begins by defining ecosystem and discusses the importance of ecosystem thinking when considering local news and local media within a specific geographic community. The case studies here include the FCC’s Information Needs of Communities report from 2010 (the “Waldman Report”), Ofcom’s Local and Regional Media report from 2009, and Canada’s Our Cultural Sovereignty Report (the “Lincoln Report”) from 2003. The chapter both laments the lack of attention given these reports, and argues for the importance of thinking holistically about local media especially when it comes to encouraging local news.


2012 ◽  
Vol 7 (4) ◽  
pp. 344-348 ◽  
Author(s):  
Kenji Watanabe ◽  

The business impacts with the Great East Japan Earthquake to the society reflected not only in tangible areas but also in intangible areas such as supply chains and functionalities of urban cities. This note discusses increasing vulnerability of our networked society and also need for establishing interoperability of logistics realized by flexible modal shifts among different transportation methods. In the process of the discussions, necessity for PPP (Public-Private Partnership) is considered with two case studies from the United States and the United Kingdom. In the last, the way forward to establish a flexible logistics-based resilience in major supply chains is proposed to prepare for incoming disasters.


2016 ◽  
Vol 159 (1) ◽  
pp. 32-42 ◽  
Author(s):  
Terry Flew

‘Soft power’ has been a concept that has generated great political and scholarly interest in China, as it raises the question of how to achieve cultural standing commensurate with the nation’s growing economic significance. But from the perspectives of communication and cultural studies, we can identify limits with both ‘soft power’ as a concept and how it understands culture and communication, and the assumptions made about the capacities of state cultural promotion through media to appeal to global audiences. Drawing upon case studies of the United States, the United Kingdom, Russia, India, Japan and South Korea, this article identified challenges and opportunities for China in growing its international cultural soft power in a ‘post-globalisation’ era.


Author(s):  
Mark Garnett

This chapter examines the basic features of conservative ideology, with particular emphasis on its strongly contested nature. It begins with a discussion of two major issues: whether conservatism is distinctive ideology and whether the core ideas of conservatism have changed over time. It then shows how conservatism differs from varieties of liberalism and goes on to explore ‘conservatism’ in the United States, along with some apparent manifestations of conservatism in political parties and movements outside the United Kingdom. Finally, it looks at the relationship between conservatism and religion. Case studies on the ideas of Edmund Burke, Winston Churchill, Barry Goldwater, and Friedrich von Hayek are presented.


2012 ◽  
Vol 13 (2) ◽  
pp. 204-205
Author(s):  
Laurel Davis

This short, easy-to-use handbook was written by Alison Cullingford, the Special Collections Librarian at the University of Bradford in the United Kingdom. It covers the world of special collections from soup to nuts in ten relatively brief chapters, capturing basic points and then pointing the reader to a variety of additional resources for more information. Each chapter ends with a list that includes further reading suggestions, examples and case studies, and useful websites. The focus is on special collections in the United Kingdom, United States, and Australia, though much of the information is universally applicable.This is a particularly useful . . .


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