THE SOUTHERN ORGANIC FRUIT INITIATIVE: A NEW MULTISTATE, MULTI-DISCIPLINARY COOPERATIVE PROJECT TO STIMULATE RESEARCH, OUTREACH AND PRODUCTION IN THE SOUTHERN REGION
Fruit production in the Southern region has declined in the last several decades. Further, although certified organic fruit production has increased significantly in other regions of the US in the past decade, there has been very little growth of that industry in this region. It is presumed that the lack of production is based upon the lack of research, out-reach, and science-based information available to growers which make organic production possible. Based on planning grant funding from the Southern IPM Center program and the Sustainable Agriculture Research and Education program a Southern Organic Fruit Working Group is being formed. The projects are collaborative efforts of horticulturists, entomologists, plant pathologists, soil scientists, and agricultural economists in Arkansas, Georgia, Kentucky, North Carolina, South Carolina, and Tennessee. In each state, a coordinator is hosting stake-holder focus groups of producers, marketers, processors, extension workers, consultants, organic certifiers, etc. The purpose of focus group meetings is to identify challenges and opportunities in production and marketing organic fruit, especially apples, blackberries, blueberries, and peaches, in the Southern Region. Coordinators are combining findings from state focus group meetings to establish priorities for research and outreach to support organic production, and will work collaborative to addresses those priorities. Because of the similarity in climate, geography and demographics of growers and markets among the states of the region, this is a project best addressed as a regionally collaborative effort.