Consumers’ Value Perceptions and Intentions to Purchase Electric Vehicles: A Benefit-Risk Analysis

Because of the gradually increasing gap between supply and demand of oil and more attention paid to the environment, the pace of Electric Vehicle investment is gradually increasing, and the problem of investment risk comes into focus. This paper studies the Investment Risk of widespread manufactory of Electric Vehicles, which is in Problem C of ICM (The Interdisciplinary Contest in Modeling) in 2011. In order to give a rough estimate, we establish an investment risk model, using Analytic Hierarchy Process and Fuzzy Evaluation to evaluate the investment risk. Finally, we will provide reasonable opinions to vehicle manufacturers.

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Power system operation risk analysis considering charging load self-management of plug-in hybrid electric vehicles

Applied Energy ◽

10.1016/j.apenergy.2014.09.069 ◽

2014 ◽

Vol 136 ◽

pp. 662-670 ◽

Cited By ~ 16

Author(s):

Zhe Liu ◽

Dan Wang ◽

Hongjie Jia ◽

Ned Djilali

Keyword(s):

Risk Analysis ◽

Power System ◽

Electric Vehicles ◽

Hybrid Electric Vehicles ◽

Self Management ◽

System Operation ◽

Power System Operation ◽

Hybrid Electric ◽

Operation Risk

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Materialism, Ecological Consciousness and Purchasing Intention of Electric Vehicles: An Empirical Analysis among Chinese Consumers

Sustainability ◽

10.3390/su13052964 ◽

2021 ◽

Vol 13 (5) ◽

pp. 2964

Author(s):

Dongming Wu ◽

Liukai Yu ◽

Qianqian Zhang ◽

Yangyang Jiao ◽

Yuhe Wu

Keyword(s):

Electric Vehicles ◽

Purchase Intention ◽

Negative Impact ◽

Market Penetration ◽

Perceived Benefits ◽

Chinese Consumers ◽

Ecological Consciousness ◽

Consumer Resistance ◽

Value Perceptions ◽

Perceived Costs

Electric vehicles (EVs) have great potential for solving problems that threaten sustainability. However, the market penetration of EVs is difficult and slow. From the perspective of consumer resistance, this study proposes a theoretical model to investigate the impacts of two growing personal values in the Chinese context (materialism and ecological consciousness) on consumers’ purchase intention of EVs. The research model was empirically examined with online survey data from 511 general Chinese consumers. The results indicate that consumer resistance is a crucial element hindering EV consumption and that materialism will promote consumer resistance by exerting a positive impact on perceived costs and a negative impact on perceived benefits of purchasing EVs, while ecological consciousness can effectively prevent consumers from developing a resistant attitude by increasing perceived benefits and decreasing perceived costs of purchasing EVs. Furthermore, the mediation tests suggest that value perceptions (perceived costs and perceived benefits) fully mediate the effects of materialism and ecological consciousness on consumer resistance and that resistant attitude fully mediates the relationships between value perceptions and purchase intention of EVs. Theoretically, this study contributes to the literature by investigating the influence of materialism and ecological consciousness on EV consumption and verifying the underlying mechanism linking them. Practically, the findings of this study can provide valuable insights for promoting the market penetration of EVs.

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