scholarly journals Reshaping the Visitor Experience in Regional Museums Through Interpretation Plans: A Case Study of the Kom Ushim Museum in Fayoum-Egypt

2021 ◽  
Vol 0 (0) ◽  
pp. 0-0
Author(s):  
Marwa Fathi ◽  
Marwa Fathi
Keyword(s):  
Visitor Experience

Augmented reality application in visitor experiences in nature-based tourism.

2021 ◽  
pp. 118-130
Author(s):  
Azizul Hassan ◽  
Haywantee Ramkissoon
Keyword(s):  
Augmented Reality ◽  
Natural World ◽  
World Heritage Site ◽  
Management Tool ◽  
Visitor Experience ◽  
Heritage Site ◽  
Visitor Experiences ◽  
Negative Impacts ◽  
The Sundarbans

Abstract This chapter analyses the conceptual understanding of visitor experience in a nature-based tourism context with particular reference to augmented reality (AR) applications. Critical explanation is offered to outline the ways in which to apply AR in nature-based tourism settings. The Sundarbans forest in Bangladesh, where there was a devastating oil spill in the Sundarbans Natural World Heritage Site in 2014, is the case study example used in this chapter. The potential importance of AR as a tool to protect the forest's natural fragility is discussed and highlighted. Combining the real and virtual image of the forest is proposed in a management tool to mitigate tourists' negative impacts, protecting the resources for present and future generations and improving visitor experiences.

scholarly journals Interpretation in historic gardens: English Heritage perspective

2018 ◽  
Vol 73 (2) ◽  
pp. 199-215 ◽  
Author(s):  
Dean Hristov ◽  
Nikola Naumov ◽  
Petia Petrova
Keyword(s):  
Theory And Practice ◽  
Visitor Experience ◽  
Structured Interviews ◽  
Content Type ◽  
Exploratory Investigation ◽  
New Interpretation ◽  
Contemporary Interpretation ◽  
Heritage Interpretation ◽  
English Heritage

PurposeThis paper aims to provide an exploratory investigation into contemporary interpretation methods used in historic gardens and their fundamental role in enhancing the visitor experience and sense of a place.Design/methodology/approachA series of semi-structured interviews (n= 65) with Wrest Park visitors – who had the opportunity to experience new interpretation methods provided on-site – have been carried out in an attempt to explore their sense of place through interpretation.FindingsThe research suggests that interpretation has a fundamental role to play in “telling the story” of historic gardens, with 92.5 per cent of the sample understanding elements of the place’s history, significance and evolution. The findings further suggest the presence of two distinct visitor typologies – history explorers and leisure seekers.Practical implicationsThe study provides implications for theory and practice and recommendations for historic garden practitioners.Originality/valueThe importance of conceptualising and operationalising interpretation in historic gardens has received relatively little attention across the extant body of heritage interpretation literature. English Heritage’s Wrest Park, which is amongst England’s most prominent historic gardens, is used as a case study.

scholarly journals A Tentative Model for the Documentation and Monitoring of Historic Streets by Mobile Digital Application – A Case Study of Kunming Nanqiang Street

2015 ◽  
Vol II-5/W3 ◽  
pp. 415-419
Author(s):  
J. Shang ◽  
Q. L. Wu ◽  
J. Zhang
Keyword(s):  
Mobile Application ◽  
Research Management ◽  
Visitor Experience ◽  
Heritage Preservation ◽  
Management Planning ◽  
Community Revitalization ◽  
Tentative Model ◽  
Contemporary Life ◽  
Heritage Interpretation

Conservation planning for historic streets, where heritage preservation and the modernization of life converge, has been playing a fundamental role. As technology is increasingly changing every aspect of our contemporary life, conservation is also blessed with new opportunities, and how to enhance the effectiveness of the plans by means of emerging technological measures is a new question. Starting from the conservation of Kunming Nanqiang Historic Street, a tentative model for an integrated mobile application is proposed based considerations of the user demands from conservation planner, property manager, tenant and visitor. Tentative applications include heritage interpretation and presentation, enhanced visitor experience, and management system, which are to build up an innovative chain of “heritage research – management planning – digital support” for the purpose of community revitalization.

scholarly journals Moving Museums:  Incorporating Contemporary Dance in New Zealand Museums

2021 ◽  
Author(s):  
◽  
Naiomi Murgatroyd
Keyword(s):  
New Zealand ◽  
Performing Arts ◽  
Strong Relationship ◽  
Contemporary Dance ◽  
Visitor Experience ◽  
Financial Barriers ◽  
Dance Company ◽  
The Impact ◽  
The Relationship

<p>Dance has been used historically in museums in both exhibitions and public programmes. These events provide opportunities for museums to collaborate with performing arts institutions. Incorporating contemporary dance in New Zealand museums poses a number of challenges for both the dance company and for the museum; however it can provide a unique and rewarding visitor experience. There has been little research into the use of contemporary dance in the museum environment, or the practicalities of holding such events. The impact of dance performances on the museum visitor has also been neglected. This case study of a contemporary dance company performing in a New Zealand museum investigates the relationship between the two organisations and the impact the performance had on the visitor. Ten interviews were conducted with museum staff, dance company staff and one audience member. This case study provides insight into the relationship between the two institutions as well as the visitor experience. It was found that significant practical and financial barriers could potentially prevent both the dance company and the museum from holding dance events. Key areas of concern in organising this event were safety, communication and measuring the success of the event. A strong relationship between the institutions and open channels of communication between the staff involved allowed for practical solutions to these issues. The connection between the dance work and the museum exhibition space was questioned by visitors, who did not overtly see a link between the two despite the artistic intentions of the dance company. Nonetheless meaning was taken from the piece in less direct ways. Firstly, visitors generated meaning from the social aspects of their visit. Secondly, they found meaning in the physical environment of the museum.</p>

Theme Park Disasters and Crisis Management – New Insights towards a Duty of Care in Responsible Tourism Management

2021 ◽  
Author(s):  
Aaron Tham
Keyword(s):  
Management Practices ◽  
Duty Of Care ◽  
Theme Park ◽  
Visitor Experience ◽  
The Past ◽  
Ethical Decisions ◽  
Tourism Management ◽  
Operational Design ◽  
Responsible Tourism

Responsible tourism has been crafted in the narrative of tourists making ethical decisions to ensure that they engage in tourism in respectful ways. Likewise, tourism practitioners also embed responsible tourism practices to their operations, to derive desired brand and destination images that are aligned to responsible tourism outcomes. However, little is known as to how theme parks engage in responsible tourism, especially when confronted with a crisis or disaster. Using the case study of the Dreamworld equipment malfunction incident in 2016, social media contents and the coroner’s report revealed the gaps related to the duty of care by the theme park in delivering a safe and secure visitor experience over the past few decades. It is hoped that this incident offers a solemn, but timely reminder of the need to weave responsible tourism management practices across service and operational design in the theme park industry.

Digitalization in the cultural industry: evidence from Italian museums

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Nicola Raimo ◽  
Ivano De Turi ◽  
Alessandra Ricciardelli ◽  
Filippo Vitolla
Keyword(s):  
Digital Technologies ◽  
Cultural Industry ◽  
Visitor Experience ◽  
Case Study Methodology ◽  
Content Type ◽  
Financial Benefits ◽  
Multiple Case ◽  
Study Methodology ◽  
Research Questions

PurposeThis study aims to analyse the level of digitalization in the cultural industry. More in detail, it aims to examine the determinants and effects of the digitalization level of museum organizations and the role played by the COVID-19 pandemic in the adoption of digital technologies.Design/methodology/approachIn order to answer the research questions, this study uses the multiple case study methodology. In particular, three different museum organizations operating in the Apulian context were examined.FindingsThe findings show that the adoption of digital technologies derives from the desire to attract more visitors, reduce costs, improve the visitor experience and adapt to competitors. On the contrary, they show that the lack of funding represents a drag on the adoption of digital tools. In relation to the effects, the findings show financial advantages connected to an increase in revenues and a reduction in costs and non-financial benefits connected to an improvement of the intangibles. Finally, the results show that the COVID-19 pandemic has accelerated the adoption of digital technologies.Originality/valueThis work enriches the current literature through the analysis of the drivers and effects of digitalization in the museum industry and through the focus on COVID-19. Furthermore, to the authors’ knowledge, this is the first study that examines the level of digitalization of museum organizations in the Apulian context.

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