scholarly journals MODEL MATEMATIS PREDIKSI KESUKSESAN PRODUK MEMPERTIMBANGKAN BUDAYA PADA KENDARAAN BERMOTOR RODA EMPAT

2017 ◽  
Vol 5 (1) ◽  
pp. 29
Author(s):  
Ratih Setyaningrum ◽  
Subagyo Subagyo ◽  
Andi Rahadiyan Wijaya
Keyword(s):  
Mathematical Model ◽  
Product Development ◽  
Development Strategy ◽  
Market Share ◽  
Process Models ◽  
Product Development Process ◽  
Cultural Aspects ◽  
Product Development Strategy ◽  
Mathematical Equations ◽  
Wheeled Vehicles

Cultural aspects and Maslow needs has been considered on product development process. There is also has indication of product selection mutation based on Maslow needs ability. Based on these conditions, formulation of successful product development strategy in the future need to consider cultural aspects. Therefore, the purpose of this study is to determine mathematical model of products four-wheeled vehicles and to predict success. Stages of research include developing mathematical models, the validation process models and best model selection. The results of a mathematical model based on market share indicates that the component must-be inversely proportional to the success of the product, while the components of one-dimentional and attractive is directly proportional to the success of the product. The calculation result that Kano generate mathematical equations require further research. These research expected can determine the success of the model with the parameters of the success product in addition to market share.

scholarly journals STRATEGI PENGEMBANGAN PRODUK DAN PENGENDALAIN MUTU DI PT.YAKULT INDONESIA PERSADA NIP MOJOKERTO

2016 ◽  
Vol 1 (1) ◽  
pp. 41-52
Author(s):  
Muawanah Muawanah
Keyword(s):  
Quality Control ◽  
Product Development ◽  
Development Strategy ◽  
Market Share ◽  
International Markets ◽  
Development Strategies ◽  
Product Development Strategy ◽  
Business Enterprises

Product development strategies and quality control are one of the keys to the company’s succes in winning the market and achieving its goals. Company products are one of the important things and must continue to be developed  so that business enterprises produce products that are acceptable to consumers. Quality is no less omportant than the product development strategy, to be improved in order to improve  the quality of product. PT Yakult has a strategy to reach market share that can reach international markets, namely product development strategies and quality control.

Innovation and New Product Development Management

2010 ◽  
Vol 156-157 ◽  
pp. 1578-1581 ◽  
Author(s):  
Yu Jun Miao ◽  
Hong Mei Chen
Keyword(s):  
Product Development ◽  
Development Strategy ◽  
New Product Development ◽  
Development Process ◽  
New Product ◽  
Product Development Process ◽  
Development Theory ◽  
Whole Process ◽  
Product Development Strategy ◽  
New Product Development Process

The new product development process of enterprises can not be separated from innovation, new product development process of enterprise need for effective management. Consumer tastes, competition and rapid technological change, businesses must continue to develop new products and services to meet consumer demand. New product development strategy of many strategies to be adopted by enterprises in accordance with the actual situation, according to the market environment and each practicality of the strategy, operational, and other serious, careful choices. In this article, it expounds the meaning of innovation and new product development, focuses on analyzing the new product development in the whole process of how to innovate and discussing how the use of innovative new product development theory of management and new product development strategy.

scholarly journals Eco-friendly product development strategy: antecedents, outcomes, and contingent effects

2016 ◽  
Vol 44 (6) ◽  
pp. 660-684 ◽  
Author(s):  
Constantine S. Katsikeas ◽  
Constantinos N. Leonidou ◽  
Athina Zeriti
Keyword(s):  
Product Development ◽  
Development Strategy ◽  
Product Development Strategy

scholarly journals Strategic Flexibility: Navigator Industri dalam Mencapai Competitive Advantages

The Winners ◽  
2008 ◽  
Vol 9 (1) ◽  
pp. 74
Author(s):  
Robert Tang Herman
Keyword(s):  
Product Development ◽  
Development Strategy ◽  
New Product Development ◽  
Government Regulation ◽  
Simple Random Sampling ◽  
Strategic Flexibility ◽  
Competitive Advantages ◽  
Product Development Strategy ◽  
The Government ◽  
Research Analysis

Article to describe how to develop a strategic flexibility as company responses and strategy in facing the government regulation of Standard Euro 2. Article also discussed the new product development concept based on market perspective. Research analysis was a descriptive statistic with a simple random sampling from a number of populations. The result describes that the government regulation of Standard Euro2 is supported and positively responses by industry and market. In spite of this, strategic flexibility is an approach to reach industry competitive advantage in term of product development strategy.

An Approach to Modeling Customer Preference Uncertainty by Applying Bootstrap to Choice-Based Conjoint Analysis Data

2010 ◽  
Author(s):  
Swithin S. Razu ◽  
Shun Takai
Keyword(s):  
Product Development ◽  
Conjoint Analysis ◽  
New Product Development ◽  
Market Share ◽  
New Product ◽  
Analysis Data ◽  
Product Development Process ◽  
Product Concept ◽  
Customer Preference ◽  
Market Shares

Analysis of customer preferences is among the most important tasks in a new product development. How customers come to appreciate and decide to purchase a new product affects the products market share and therefore its success or failure. Unfortunately, when designers select a product concept early in the product development process, customer preference response to the new product is unknown. Conjoint analysis is a statistical marketing tool that has been used to estimate market shares of new product concepts by analyzing data on the product ratings, rankings or concept choices of customers. This paper proposes an alternative to traditional conjoint analysis methods that provide point estimates of market shares. It proposes two approaches to model market share uncertainty; bootstrap and binomial inference applied to choice-based conjoint analysis data. The proposed approaches are demonstrated and compared using an illustrative example.

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